Varsha Perera Email & Phone Number
@ibtcgroup.com
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Who is Varsha Perera? Overview
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Varsha Perera is listed as Chief Marketing Officer at The Nepal Distilleries Pvt Ltd., a company with 114 employees, based in Kowloon, Hong Kong SAR, Hong Kong. AeroLeads shows a work email signal at ibtcgroup.com and a matched LinkedIn profile for Varsha Perera.
Varsha Perera previously worked as Associate Director Asia-Global Brands at Pernod Ricard and Head of Regional Marketing & Premium Brands at Grand Royal Group Myanmar. Varsha Perera holds Executive Education, Strategic Marketing Management from Harvard Business School.
Email format at The Nepal Distilleries Pvt Ltd.
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AeroLeads found 1 current-domain work email signal for Varsha Perera. Compare company email patterns before reaching out.
About Varsha Perera
Results & revenue driven marketing professional with over 15 years’ experience across international emerging markets in South East Asia & South Asia. I thrive on taking new opportunities from concept through to implementation with a proven ability in executing growth strategy solutions and building brands & marketing teams from the ground up. Natural ability to transform declining brands and deliver high ROI marketing campaigns. Growth enabler and accelerator in Fast-Moving Consumer Goods (FMCG) and Wine & Spirits Industries. ▶️ PROFESSIONAL HIGHLIGHTS: ☑️EXCEEDS ANNUAL REVENUE & GROWTH: ► Headed the launch of the first ever ‘Bottled In Myanmar’ Scotch whisky, Mac Arthur’s from Inver House, Scotland in Oct 2018. The packaging, redesign & the launch plan in Myanmar is currently adopted across African Markets.► Successfully grew Grand Royal portfolio from 2 brands to 7 brands. Achieved the company’s 2020 vision by 2018 exceeding projected annual revenues. ☑️ LEADERSHIP: ► Headed the launch of ‘Grand Royal Signature’ Whisky, which introduced a new price segment in the market and ‘Grand Royal Smooth Whisky’ which extended the offer within the standard segment. ☑️ DRIVING DIGITAL TRANSFORMATION: ► Developed and launched the first digital CRM platform in Myanmar that successfully integrated consumer, retail and wholesale channels ► Drove the expansion of the social media footprint for all Grand Royal portfolio brands & generated over 1.2 million followers ☑️ CHANNEL OPTIMIZATION: ► Developed brand health metrics and retail audit dashboard to track project KPIs: Resulting in ROI based marketing campaigns and reducing the marcoms cost by 10%.► Attained nationwide brand visibility in 22,000 outlets with successful strategy execution in a joint project with Trade Marketing.
Listed skills include Product Development, Strategic Planning, Business Management, Operational Excellence, and 58 others.
Varsha Perera's current company
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Varsha Perera work experience
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Associate Director Asia-Global Brands
CurrentHead Of Regional Marketing & Premium Brands
Marketing Strategist for the ASEAN export markets.Heading the Premium Brands portfolio with the pivotal role to grow the segment through premiumization of the local brands and collaborating with international partners.▶️ KEY HIGHLIGHTS: ☑️ STRATEGIC LEADERSHIP: ► Successfully grew Grand Royal portfolio from 2 brands to 7 brands. Achieved the company’s 2020.
Head Of Brand Marketing
Headed the development and execution of marketing and brand management strategies for a portfolio of products with an annual volume of over 8M cases, revenue of $250M, and 70% market share within the local whisky category. Oversight for all aspect of marketing functions, including brand management, CRM, NPD, digital marketing and activation's. Responsible.
Group Brand Manager
Tasked to oversee and lead the brand management of 2 key brands of Grand Royal Family at the time, namely Grand Royal Special Reserve and Grand Royal Black Label. Directed a team of 10 in developing & implementing branding and marketing initiatives for Grand Royal Whisky product portfolio, the largest whisky portfolio in Myanmar. Built networks & worked.
Brand Manager
Tasked to oversee & relaunch the Grand Royal Special Reserve brand with an improved blend and packaging.▶️ KEY HIGHLIGHTS: ☑️ STRATEGIC LEADERSHIP:►Dramatically improved width of distribution of Grand Royal Special Reserve from 40% to 70%, making it a National Brand. ☑️ PRODUCT DEVELOPMENT & LAUNCH: ►Introduced limited editions of Special Reserve to local.
Head Of Business Development Marketing | Experiential Marketing
Established Experiential Marketing business unit and managed team of 6 to conceptualize, develop, and implement consumer and shopper activation campaigns for key clients including: Unilever, Fonterra, Nestle, Procter and Gamble, and other conglomerates in Sri Lanka. ▶️ KEY HIGHLIGHTS: ☑️ STRATEGIC LEADERSHIP: Conceptualized and implemented consumer events.
Brand Manager | Etv
As Brand Manager for ETV, I was responsible for managing ETV as a brand. ETV is a premier English TV channel in Sri Lanka.As key achievements, I led team of 2 staff in establishing and promoting the ETV brand. I planned, developed, and executed multi-faceted marketing and promotional campaigns, resulting in increased viewership and advertising revenue by.
Assistant Brand Manager
Junior Executive
Varsha Perera education
Executive Education, Strategic Marketing Management
Bsc, Bio Science
Cima, Accounting And Business/Management
Frequently asked questions about Varsha Perera
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What company does Varsha Perera work for?
Varsha Perera works for The Nepal Distilleries Pvt Ltd..
What is Varsha Perera's role at The Nepal Distilleries Pvt Ltd.?
Varsha Perera is listed as Chief Marketing Officer at The Nepal Distilleries Pvt Ltd..
What is Varsha Perera's email address?
AeroLeads has found 1 work email signal at @ibtcgroup.com for Varsha Perera at The Nepal Distilleries Pvt Ltd..
Where is Varsha Perera based?
Varsha Perera is based in Kowloon, Hong Kong SAR, Hong Kong while working with The Nepal Distilleries Pvt Ltd..
What companies has Varsha Perera worked for?
Varsha Perera has worked for The Nepal Distilleries Pvt Ltd., Pernod Ricard, Grand Royal Group Myanmar, Grand Royal Group, and Vanguard Management Services (Pvt) Ltd.
How can I contact Varsha Perera?
You can use AeroLeads to view verified contact signals for Varsha Perera at The Nepal Distilleries Pvt Ltd., including work email, phone, and LinkedIn data when available.
What schools did Varsha Perera attend?
Varsha Perera holds Executive Education, Strategic Marketing Management from Harvard Business School.
What skills is Varsha Perera known for?
Varsha Perera is listed with skills including Product Development, Strategic Planning, Business Management, Operational Excellence, Cross Functional Team Leadership, Creative Conceptualization, Brand Marketing, and Brand Management.
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