Managing all aspects of digital ad operations from implementation across multiple platforms to end of campaign reporting across both advertisers and publishers.Support members of the team with regard to queries, campaigns, analysis and optimization.Identify trends that help to improve campaign performance across all segments.Lead weekly meeting to understand all current issues identify areas of improvement.Oversee tech releases and testingLiaising with clients/account managers on the best and most efficient strategy moving forward to achieve the campaign goals/ targets.Building the Look-alike targeting audience segment for the UK.Responsible for testing and assessing new programmatic platforms (licensed).

Interact with the Client/ Account manager regarding the campaign performance, suggestions, analysis and also on strategies concerning potential campaigns.Implement and monitor campaigns across multiple platforms,exchanges, DSP's and networks.Analyse all segments within the campaign and optimize to receive the best results.Discrepancy management and investigation.Building the re-targeting segment across all advertisers.Responsible for training on tech products i.e DSP's, DMP's , Exchanges and ad servers.

Setting up publisher tags to be implemented on the site.Publisher reporting across inventory.Amending and uploading advertiser tags.Daily delivery and performance reporting.Manual contextual categorization of available inventory.Basic troubleshooting.