Varun Kacker Email & Phone Number

Dubai, United Arab Emirates

Gurugram, Haryana, India

• Product Rate Bench marking: Bench marking for the Products on weeklybasis to be up to date with the competition.
• Market Research: Doing extensive market research to gather the data of theFreight forwarders and getting them onboard with the company logisticalsolution.
• Geographical reach: Generating new leads across America and CanadaMarket, creating new customers in that market- Successfully open 4customers in the American market and generated revenue of $65K, Monthlybasis.
• Portfolio Profitability: Facilitating the overall profitability of the Products inthe portfolio including rebates, sales & promotion cost, product cost andgeneral administrative expense.

Noida, Uttar Pradesh, India

• New Product Development: Developing new product line up to enhance theportfolio and to build strong lineup against competition.
• Strategic Product Analysis: Building strategic product analysis report likevarious types of BCG Matrix (Qty.-Wise, Revenue-wise, or Cost – Wise), forkey decision-making
• Market Expansion: Generating new leads for South America Market,creating new Distributors in that market- Successfully open 4 distributorsin South America and generated revenue of 1.2 Cr in 2020.
• Market Analysis: Develop competition Analysis to see the best fit of ourProducts.
• Primary/ Secondary Sales: Maintain proper billing cycle and Stock with thedistributor to have healthy flow of billing.
• Marketing Activities: Dealer meets and Product training's with thecustomers to educate them about the technology and product portfolio.

Gurugram, Haryana, India

• Product Line Strategy: Developing & rolling-out product line strategy forgenetically different product family [Track & Trace and Inspection]; defining& rolling- out new product naming scheme, along with model.
• Product Life cycle Management Strategy: Initiating & implementingProduct Life cycle Management Strategy for management of all newproducts through various development cycles, active syllable life anddefining reasons to.
• Managing product retirement [End of Life] & End-of-Support Activity,while defining a systematic reasoning system for the retirement ofnon-performing products and support system for all retired products.
• Marketing Lead Management Process: Implementing Marketing LeadManagement Process for tracking Lead to Order ratio to measure theeffectiveness of the campaign and best utilization of marketing budget.
• Portfolio Innovation and Improvement: Driving innovation andimprovement of the portfolio and filling in product gaps with rightproduct positioning. Partnering with technology supplier for new productintroduction.
• Strategic Product Analysis: Building strategic product analysis report likevarious types of BCG Matrix (Qty.-Wise, Revenue-wise, or Cost – Wise), forkey decision-making.

Jamshedpur Area, India

Mumbai Area, India

contributed my knowledge in the project assigned to me(strategic storage of crude oil) and learned how project department works.

Master Of Business Administration - Mba, Sales, Distribution, And Marketing Operations, General, 7.8 Cgpa

Activities and Societies: Basketball Captain, Member of sports club (V.A.P.S)IBS Hyderabad has been the first step to my professional.

Master Of Business Administration - Mba, General Sales, Merchandising And Related Marketing Operations, 7.8 Cgpa

Activities and Societies: Activities and societies: Basketball Captain, Member of sports club (V.A.P.S)IBS Hyderabad has been the first.

B.Tech, Electronics And Communication

Activities and Societies: Member of Robotics Club, Basletball Team captain

Senior Secondary, Maths And Science