Varun Karnik Email & Phone Number

Mumbai, Maharashtra, India

Mumbai, Maharashtra, India

India

- Perform qualitative and quantitative research; gauging insights from social listening, online surveys, intent search (SEO), and data updates by regulatory/govt. bodies such as SEBI, RBI, MEA, etc. for pitch reports, cross-sells, and ongoing mandates- Analyze, summarize, and provide counsel over online reputation risks and crises- Influencer marketing: conduct research, map potential partnerships, and engage with the influencers/opinion leaders for client deliverables - Conduct sector-based research, analyze the top digital trends, and coordinate with the content and creative teams with the relevant insights and strategy

Mumbai Area, India

- Managed a team responsible to monitor critical client events, and providing solutions to consumer grievances online- Align with the social performance team to share monthly insights about client’s products and servicesConduct in-house training on social listening and analytics

Mumbai Area, India

• Manage online responses for the client. Proactively attend all the queries, complaints, requests across the company’s social media platforms and other platforms like complaint forums, blogs etc• Development of brand awareness and online reputation• Analyze online data that is relevant to brands, based onsentiment, product category, marketing activities• Handling team, taking care of their daily, weekly and monthly performances. Also handling the process SLA’s• Making ORM Pitch Reports and Social Media commercials for Brands• Formulating, creating and optimizing paid Campaigns on Instagram and Facebook for Dentists• Strategy planning for increasing the SEO Ranking for the clients and the company

Mumbai Area, India

• Conducting Marketing research online and offline, through surveys and meetings to identify customer’s demand in the market and choose appropriate location to initiate the business• Delivering presentations of research findings to company’s stakeholders and advising them on the business opportunities in the market• Manage strategy for digital marketing, ads and social media• Planning and developing online and offline marketing campaign to increase brand awareness• Serve as a primary source and coordinate competitive information and analysis• Maintaining records of online and offline marketing and preparing reports with weekly and monthly reporting to Senior Management

Mumbai Area, India

Senior Transaction Processing analyst (ORM and Social Analytics)Accenture Interactive• Managing End to End project, Resource and Capacity management, providing Mentoring and Quality Audits• Research & Development of data analytics platform for data integration, extraction, segmentation, visualization and analysis of large amount of unstructured data• Delivering Top Stories Identification, Reputation Alerts, Influencer Identification, Event Monitoring etc• Service Lines: Social Media Listening & Analytics, ORMTools used Radian6, Social Studio, Hoot Suite, Twitonomy, Buzzsumo, Twitter Analytics, YouTube Analytics, LinkedIn Analytics• Brand Monitoring: Trend Identification/Analysis, Brand Perception/positioning movement, Future Trend Anticipation • Reputation Management: Early Threat Detection, Origin Identification and Intervention, Spoof Account Detection• Capability Building: Conceptual design, Evaluation of third party tools, Evaluating & Developing Business Cases for internal capability development & Practice

Vikroli

My responsibilities as an ATL incorporates of:1, Finding Target audience on Twitter, LinkedIn and other Social media platforms. 2. Converting the target audience into leads by sharing their area of interests through clients Case Studies, White Papers, Research Reports etc3. Also targeting other company accounts on Twitter and LinkedIn to bring in the business for the client4. Incessantly analyzing and keep an eye on competitor's content dissemination strategy on Facebook, Twitter, LinkedIn, Slideshare, Youtube etc5. Preparing weekly, Fortnightly and Monthly KPI's6. Preparing Weekly, Fortnightly, Monthly and Quarterly reports 7. Keeping my client abreast about the trends and interests of their followers on Twitter and LinkedIn8. Preparing influencer analysis report of the target companies on monthly basis

Vikroli

• Profile creation in the tools (Radian6 & SM2)• Extracting the data from the tools and assigning work accordingly to the team• Removing Irrelevant media mentions and classifying relevant results into various categories• Doing QC for the data classified by the team.Analyzing monitoring data and preparing weekly, monthly and quarterly (Industry/Solution Based eg: CPG, Healthcare, Analytics, Big Data) reports for clients and internal reports• I expertise in Social Media monitoring as well as communication for both B2B and B2C Clients• Analysis and volume tracking of client conversations• Keyword tracking• Weekly monitoring reports for clients• Campaign and Hashtag reportsRecent Project Includes "Ethnography" - A detailed study of the influencers of B2B industry and suggesting business strategy to the client accordingly.

Ghatkopar

Worked at Eclerx Pvt. Ltd as a Process Analyst for 10 months. The project which I had worked was to assist client‘s site remotely for the Canada region. The execution included - updating the online content, monitoring the brand online, uploading images and preparing analytic reports for the client.

Thane

Worked at Maypri Infotech for a period of 2 years as a Support Engineer/Client service executive. The execution included loading Operating system, drivers, and essential software on the client‘s machine and generating Buzz on Facebook for Company's propagation. It also incorporated handling the client calls, generating/delivering invoices and maintaining the client‘s database. My tenure at Maypri Infotech was from May 2009 to May 2011

Post Graduation Diploma In Management (Pgdm), Marketing, A

Master Of Business Administration (M.B.A.), Media & Advertising

Bsc (I.T), Information Technology