SUCCESS MANTRA'S# MANTRA 1 - If you are born poor it's NOT your mistake, if you die poor it's YOUR mistake# MANTRA 2 - Marketers don't do different things, They do things DIFFERENTLY. KEY PERFORMANCE AREABRAND MANAGEMENT & DEVELOPMENT | GTM STRATEGY| DIGITAL STRATEGY | CHANNEL MANAGEMENT & PROMOTION | EVENT & ENGAGEMENT MARKETING | CUSTOMER & INDUSTRY RESEARCH | MARKET & PRODUCT POTENTIAL MAPPING | LEAD GENERATION | # PROJECT & CHANNEL: Branding & Marketing experience of 12 years for Industrial equipment and Construction & Interior Products for pan India. # INDUSTRIAL & URBAN - Deep knowledge about the sector, application, buying behavior, and products (utility & construction products). Almost 8 Years, rolled out marketing functions for the standard range to heavy industrial products. 4 years have been given for Urban Corporate project and Driving FMDG brand marketing functions.# BRANDING: Passionate about branding exercise, brand strategies, brand activation, brand development, brand management, and Primary and Secondary Market research & mapping (Project member of brand launch and Market research with top-class agencies) # LEAD GENERATION - Proven lead generation techniques and practices - Outbound calls, Digital marketing, Direct Marketing, Print, Radio, BTL, OOH, and Designed event according to Target Group# ROI DIGITAL STRATEGY: Passionate to strategies, first Brand communication, and Customer behavior learning than hit the objective from Digital agency (Content creation, campaigns, Paid ads, Ad-words, SEO, SMM)# UTILITY PRODUCTS: Years of Industrial & application knowledge of a standard range of Boilers (All types), Water and Waste Water Treatment products, Vapor Absorption machines, Special chemicals, Solar Thermal & Solar PV, and Air Pollution control equipment. # FMDG PRODUCTS: Ability to driving marketing function and product management for the multi-brand company and more than 30 different products like PVC and uPVC Windows & Doors, SPC Flooring, Modular Kitchen & Wardrobe, Office furniture, Doors, Laminates, and Interiors products.# MANAGERIAL SKILLS : Be positive, Go-Getter, Multi-Tasking, Self motivated, Passionate, Growth oriented, Learning attitude, Team player, Risk managing ability and Work Hard & Play Hard attitude.
Listed skills include Multi Channel Marketing, Channel Partner Development, Brand Development, Promotional Marketing, and 5 others.