Data science evangelist with strong functional and technical knowledge of base marketing (x-sell / upsell, Retention), CRM, and customer strategy. Specialities:• Analytics Strategy and Blue Print• Analytics Operations/Delivery, • Managing Financials and Complex Project Management,• Managing CXO relationship and expectations,• Programming using tools like Python, SAS (Graphs, Base, Miner, Guide, Access, Macros, SQL, EBI), R• Customer Segmentation, Consumerism, X-Sell, Up-Sell, Churn Management, Next Best Actions, VisualizationIndustry exposure working for North America Based Clients (mostly from client's HQ): Telecom,  Consumer Durables, Banking, and  Healthcare industry verticalsFocusing on Digital Transformation such as:o Setting up Cloud platform (GCP and AWS), and SFMC for CRM, o Chatbot Creation, and Website Personalization.o Developing analytics use cases for Sell Out and Sell In, o Video Analytics to track visitors’ path, age, gender, emotionso Forecastingo HR Analyticso Design and development of analytics (tangible) tools using Python along with Django and Flask frameworks. Sold multi-year projects ($20+Mn) and supported new sales opportunities for Advance Analytics and Big Data Analytics. Program management, planning & financial/budgeting – solely handled engagement planning viz. P&L management for multi-million dollar account, managing daily finances for multiple projects, and resource planning. Handled multiple accounts and projects with 29+management consulting resources for project delivery.  Led project involving: IPTV data analysis and customer segmentation, Data Monetization, Marketing Analytics/CVM initiatives.Keywords: Customer Strategy, Machine Learning, Spark, Python, Customer Analytics, Marketing Analytics, Business Case / Plans, Business Transformation, Analytics Data Creation. B2B and B2C, web scraping, sentiments analysis