Analyst
Current• Initiate trademark research and content ideas for brand-specific content to enhance online visibility and brand recognition.• Collaborate and analyse paid media campaigns, including PPC and Facebook ad campaigns, to refine marketing strategies and maximise brand exposure.• Deliver factual data from trademark records, reports, public records, intellectual property law records, and other internet sources to strengthen brand protection processes and campaigns.• Utilise project tools such as MS Word, Lexis, Corsearch Web, Facebook Ads Library, Google Analytics, and Keyword Planner to streamline research processes and enhance brand protection strategies.• Conduct comprehensive web and social media research on client trademarks and branding campaigns to gather relevant data and insights, facilitating informed decision-making for brand protection initiatives.
