Vasile Tiplea Email and Phone Number
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AI Strategist and UX Design Leader with a proven 20-year track record of delivering innovative product strategies, designing user-centered experiences, and guiding teams to success in startups and Fortune 100 companies. Known for delivering measurable business outcomes, I leverage an insights-driven approach to boost engagement, streamline processes, and drive revenue growth.At Colgate, I cut product design operational costs by 50% through strategic process optimization and led a team of designers to achieve a 15% increase in product engagement for Hill’s to Home, while growing account creation by 20%. My leadership at Cision revitalized an outdated SaaS platform, retaining a key client and increasing market value by integrating AI-powered tools that revolutionized the user experience.I’ve spearheaded award-winning projects across SaaS, healthcare, and e-commerce, including the launch of Heycollab—a productivity platform that unified project management workflows, gaining traction in a competitive market. My work on platforms for Apple, Ricoh, Chase and Halcyon transformed client retention and revenue generation through innovative, user-focused solutions.A servant leader, I prioritize empowering teams, fostering growth, and aligning design excellence with organizational goals. My experience bridges startups and enterprise-level operations, making me a strategic partner for driving product success at scale. I am seeking a Director of UX or Lead UX role to leverage my expertise in crafting intuitive, impactful, and scalable design solutions.
Colgate-Palmolive
View- Website:
- colgatepalmolive.com
- Employees:
- 30440
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Head Ux And Product DesignColgate-PalmoliveFlorida, United States
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Advisor: Ai, Ux, And Product Strategy DirectorCasper Studios Nov 2024 - Present→ Coached the leadership team on implementing Standard Operating Procedures (SOPs) and optimizing client management workflows to support scalable business growth. → Collaborated with a fintech client in the AI space to redefine product strategy, enhancing user engagement and increasing conversion rates. → Led strategy, user research, and end-to-end UX/UI design, delivering AI-driven solutions that align business goals with user needs. -
Head Ux And Product DesignColgate-Palmolive Sep 2021 - PresentNew York, New York, Us→ Managed product design for Hill’s to Home, leading UX/UI initiatives that improved user engagement by 15% and account creation by 20%.→ Established and guided a 15-member cross-functional design team, streamlining collaboration across distributed teams and enhancing operational efficiency.→ Developed a unified design framework, reducing inefficiencies and aligning UX strategy with business objectives.→ Partnered with marketing and development teams to increase brand visibility through cohesive, user-centric design solutions.
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Sr. Director Of Ux And Ai InnovationAmp Agency Apr 2020 - Aug 2021Boston, Massachusetts, Us→ Designed AI-driven digital experiences that boosted project completion rates by 18% for fortune 100 clients like Apple, P&G, and Fujitsu.→ Developed process-driven UX playbooks and scalable design systems, saving 25% on project timelines while maintaining consistency across projects.→ Led cross-functional teams to deliver three high-impact products, resulting in a 40% improvement in client satisfaction scores.→ Served as a strategic advisor to clients, driving collaboration across interdisciplinary teams to deliver measurable results. -
Principal Of Ux Design & Ai StrategyHeycollab Nov 2017 - Apr 2020Las Vegas, Nevada, Us→ Directed the design and development of Heycollab, resulting in a 30% rise in user adoption within the first year.→ Conducted extensive user research the reduced feature delivery time by 18% across web, Mac, iOS and Android platforms.→ Partnered with engineering teams to deploy task management, real-time chat, and file sharing features, improving workflow efficiency by 22%. -
Sr. Director Of UxBoston Consulting Group (Bcg) Oct 2014 - Nov 2017Boston, Massachusetts, Us→ Led cross-functional teams in designing and prototyping a field application for National Grid, improving operational efficiency by 15% across mobile and desktop platforms.→ Conducted in-depth user research (both quantitative and qualitative), synthesizing findings into actionable product strategies that resulted in a 25% increase in user adoption rates.→ Transformed complex data into intuitive user interfaces for field engineers, improving usability and productivity reducing task completion time by 35%.→ Collaborated closely with stakeholders from National Grid to ensure design solutions were aligned with business goals and supported long-term strategic initiatives.→ Implemented a user-centered design approach, which directly contributed to improved user adoption rates and higher satisfaction levels among field workers. -
Lead Ux & Ai Design StrategistCision May 2012 - Oct 2014Chicago, Illinois, Us→ Directed the transformation of an outdated SaaS platform into an AI-driven solution, improving scalability by 40% and client retention by 25%.→ Secured Volkswagen as a long-term client by aligning the platform’s UX with modern accessibility standards, driving $500k in additional revenue.→ Accelerated market value and client acquisition through innovative design strategies and user-centric enhancements. -
Vp Of Product DesignCreative27 Apr 2010 - May 2012Los Angeles, Ca, Us→ Built and mentored a scalable creative team of 28, improving project delivery times by 30% for Samsung, Sony and Bose through a structured mentorship program and role-based training.→ Directed cross-platform digital projects, leading the design and execution of user-centric websites and mobile applications that led to a 15% increase in client project satisfaction scores.→ Implemented streamlined systems and processes, ensuring efficiency and consistently delivering projects on time and within budget.→ Positioned Creative27 as a top-tier UX/UI design agency, recognized for its cutting-edge solutions and ability to handle complex projects with excellence. -
Ux Ui DirectorToptal Mar 2009 - Apr 2010Work From Anywhere, Remote, OoSpearheaded cross digital platform projects for major clients. Dedicated to creating exceptional and inspiring user experiences to help clients succeed in every realm of their business.Organize full scope of project end to end, mapping out resources and tasks daily to deliver on-time and on-budget solutions. -
Director User Experience DesignZed Worldwide Apr 2006 - Mar 2009→ Defined and executed comprehensive product design strategies that delivered best-in-class responsive websites and mobile applications for prominent clients such as Verizon, BBC Worldwide, Name That Tune, Univision, US Cellular, Tracfone, Net10, Straight Talk, and Cricket.→Collaborated cross-functionally with development and other key teams to successfully launch, maintain, and define future iterations of high-impact digital products, ensuring alignment with business goals and user needs. -
Lead User Interface DesignerSamsung Electronics Aug 2004 - Apr 2006Suwon-Si, Gyeonggi-Do, Kr→ Played a pivotal role in optimizing the user experience for the Samsung WatchON platform.→ Through iterative design and close collaboration with cross-functional teams, my work contributed to heightened brand awareness, garnered positive user feedback, and led to a notable increase in platform consumption. -
Senior User Interface DesignerWestfield Apr 2002 - Jul 2004Paris, Idf, Fr→ Led the creation of multi-channel product marketing campaigns for Westfield, encompassing email blasts, e-newsletters, direct mail, and print ads, thereby elevating the brand's image. → Contributions in design and experience optimization had a direct positive impact on Westfield's online presence.
Vasile Tiplea Skills
Vasile Tiplea Education Details
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Stanford University Graduate School Of BusinessDesign Thinking: From Insights To Viability -
The Art InstitutesGraphic Design
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SpringboardMastering Mentoring
Frequently Asked Questions about Vasile Tiplea
What company does Vasile Tiplea work for?
Vasile Tiplea works for Colgate-Palmolive
What is Vasile Tiplea's role at the current company?
Vasile Tiplea's current role is Head UX and Product Design.
What is Vasile Tiplea's email address?
Vasile Tiplea's email address is vt****@****ncy.com
What is Vasile Tiplea's direct phone number?
Vasile Tiplea's direct phone number is +181887*****
What schools did Vasile Tiplea attend?
Vasile Tiplea attended Stanford University Graduate School Of Business, The Art Institutes, Springboard.
What are some of Vasile Tiplea's interests?
Vasile Tiplea has interest in Social Services, New Technology, Management, Samsung, Science And Technology, Animal Welfare, Apple, Arts And Culture.
What skills is Vasile Tiplea known for?
Vasile Tiplea has skills like User Experience, Web Design, User Interface Design, Creative Direction, User Interface, Brand Development, Advertising, User Experience Design, Flash, Mobile Devices, Email Marketing, Photography.
Who are Vasile Tiplea's colleagues?
Vasile Tiplea's colleagues are Najat Bahdi, Nurselin Şahin, Alberto Manrique, Andy Guo Guo, Henrique Silva, Isabelle Leonard, Miguel Pérez Juárez.
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