Vasim Chaudhary Email & Phone Number

Mumbai, Maharashtra, India

• Successfully maintained ACoS% below 5% and TACoS% below 1% through strategic ad campaign planning, optimization, and efficient budget allocation.• Handling monthly advertising budget of $100k plus an Amazon account of $5 Million/month.• Implemented data-driven ad strategies to scale brands' business multifold, resulting in significant revenue growth and market share expansion.• Managed team performance, providing guidance, training, and mentorship to ensure optimal campaign execution and achievement of targets.• Created comprehensive reports analyzing campaign performance, key metrics, and market trends to inform future strategies and drive continuous improvement.• Collaborated with cross-functional teams including sales, marketing, and product development to align advertising strategies with overall business objectives.• Develop and implement bidding strategies to maximize ROI and achieve campaign goals.• Managing Amazon pay-per-click advertising campaigns for different marketplaces: Amazon.com, Amazon.in, Amazon.co.uk, Amazon.jp, Amazon.au, Amazon.ca.• eBay End-to-end operations and advertising.• Coordinate with internal teams, including marketing and operations, to ensure seamless execution of promotions, deals, and inventory planning.• Worked on Walmart and other marketplace ads.

Mumbai, Maharashtra, India

ROLES AND RESPONSIBILITIES:• Amazon PPC for Seller Central also Pay-per-click account management on Google AdWords with campaign optimization as per conversions & and CPL (Cost per lead) goals.• Create, manage, and optimize Amazon PPC campaigns, including Sponsored Products, Sponsored Brands, and Sponsored Display ads.• Amazon listing optimization – across the title, description, A+ content, pictures, and videos Coordinate with internal and external teams to improve the content.• Handling Social Media Marketing & Google Adwords.• Conduct keyword research to identify relevant and high-converting keywords for campaigns.• Doing Keyword Research and finding the best keywords to rank using various Marketing Tools.• Website Analysis and Audit to find SEO problems and also do competitor research.• Manage Search, Display, Shopping ads Campaigns, social media campaigns & and Google Analytics.• Creating Paid Campaigns on Google ads and Social Media platforms and Optimization of keyword bids, budget monitoring, Ad copy optimization, and search query analysis.• Prepare reports, analyzing various marketing campaigns to understand effective segmentation/targeting of events. • Responsible for managing marketing budget for acquisition and retention through various channels like Facebook Ads, Google Ads, TikTok Ads, Instagram Ads, and Amazon Ads. • Handled Clients across multiple categories Retail, e-commerce, Education, Fitness Industry,• A/B testing of campaigns and Discussing campaign performance with clients regularly.• Preparing paid campaign reports.• Google Analytics Report Analysis and Review tweak marketing campaigns and suggest the same to senior management.• Reducing website bounce rate, increasing dwell time, improving conversion, and per-pay-per-click management.• Connecting Google Tag Manager, Google Analytics, Google Search Console, Facebook Pixel, Remarketing Tags, and other tags to the website.

Mumbai, Maharashtra, India

It was Small startup I was taking care of the following activities.Product Research: Conduct research to identify profitable products that have a demand on Amazon and other online platform. Consider factors such as competition, pricing, and trends.Supplier Selection: Finding reliable suppliers who are willing to provide good rates.Account Setup: Creating a seller account on Amazon, also promote the product on Facebook and other places.Listing Products: Listing the selected products on Amazon and providing accurate and compelling product descriptions, images, and competitive pricing.Price Management: Continuously monitor and adjust product prices to remain competitive while ensuring a reasonable profit margin.Order Processing: When a customer places an order on your Amazon store, fulfilling the order. Ensure that the shipping and tracking information is updated for the customer.Inventory Management: Keeping track of product availability and managing your inventory effectively to prevent overselling or stockouts.Marketing and Promotion: Promoting Amazon store and products through various marketing strategies, such as Amazon PPC advertising, social media, and email marketing.Performance Monitoring: Regularly analyze your store's performance metrics, including sales, conversion rates, and customer feedback, to identify areas for improvement.

Bachelor Of Engineering - Be, Electrical, Electronics And Communications Engineering

Electronics Engineering, Electronics Engineering