Vasny Martinez Email & Phone Number

Dallas, Texas, United States

In this role, I'm responsible for social media management, content creation, and community management for the brands assigned to me. -Content Creation-Content Calendar Management-Client Photoshoots-Marketing Campaigns-Trend Tracking-Marketing Events-Creative Collaboration

Dallas, Texas, United States

As the lead floral designer and business owner, my role encompassed a diverse set of responsibilities that blended creativity, management, and strategic planning. Crafting exquisite floral arrangements was at the heart of my work, but my role extended far beyond the design studio.In my capacity as the lead floral designer, responsible for conceptualizing and creating unique and visually stunning floral arrangements. This involves staying abreast of the latest trends in floral design, sourcing high-quality flowers, and infusing my creations with a personalized touch that resonated with clients. My goal was to bring clients' visions to life through floral artistry, creating memorable experiences for weddings, events, and special occasions.In the digital age, a robust online presence is indispensable. I spearheaded the digital marketing strategy for my floral business. This involved creating and maintaining a visually appealing and user-friendly website, managing social media accounts, and leveraging online advertising to reach a wider audience. Additionally, I monitored analytics to assess the effectiveness of various digital marketing campaigns and made data-driven decisions to optimize our online visibility.Formulating and executing a long-term business strategy was a critical aspect of my role. This included identifying new market opportunities, diversifying service offerings, and adapting to industry trends. I regularly conducted market research to stay ahead of the competition and implemented innovative strategies to differentiate my business in a crowded market.Through the fusion of floral design expertise, meticulous business management, and a forward-thinking approach to digital marketing, I successfully navigated the challenges of operating a floral design business, leaving a trail of satisfied clients and a flourishing enterprise in my wake.

In this dynamic position, I'm responsible for creating original text, photo, and video content, managing posts, and engaging with our amazing community. My mission is to cohesively manage Riqueza's image to achieve our marketing goals in an educational, creative, and engaging way.As a Social Media Strategist, I stay up-to-date with the latest digital technologies and social media trends to ensure our presence remains impactful. Here's a glimpse of what I do:-Content Creation & Management-Community Engagement-Strategy & Analysis-Trend Tracking-Bilingual CommunicationAt Riqueza Collective, we're committed to fostering financial empowerment in unseen communities. Our mission is to embolden the next generation of wealth creators through inclusive, transparent, and trauma-informed initiatives.

Dallas, Texas, United States

• Content Planning and Strategy Development: Collaborated with the marketing team to brainstorm and conceptualize engaging content ideas tailored to the unique identity of Deep Ellum. Developed comprehensive content plans for both Instagram and TikTok, ensuring alignment with brand objectives and audience preferences. • Filming and Video Production: Took on the role of content creator, capturing captivating video footage that showcased the energy and essence of Deep Ellum. From filming events and behind-the-scenes moments to creating promotional teasers, I utilized my creativity to produce compelling visual content that resonated with our audience. • Social Media Management: Managed the official Instagram and TikTok accounts of Deep Ellum, consisting of 50k followers. Curated and scheduled content to maintain a consistent presence, while also monitoring engagement metrics and responding to audience inquiries and feedback in a timely manner. • Event Promotion: Played a pivotal role in promoting events and initiatives happening in Deep Ellum through strategic social media campaigns. Crafted compelling promotional content to generate excitement and drive attendance, contributing to the success of various events within the community.

Used mobile application to complete orders, request permission for substitution, and communicate in real-time with online order customers. Delivered assistance by locating products to in-store shoppers. Received payment by cash, credit cards, vouchers, or automatic debits.Maintained clean and orderly checkout areas and complete other general cleaning duties.Weigh items sold by weight to determine prices.

Monitored access to work spacesGreeted and assisted studentsOrganization of files

Communicated clearly and positivelyEnsured order accuracy and efficient paymentprocessingUp-sold additional menu items

B.A. In Interdisciplinary Art And Design Studies, Design Management & Marketing

High School Diploma