Elizabeth V. Email & Phone Number

California, United States

California, United States

San Jose, Ca, Us

At Valdés Math™ we believe in the transformative power of mathematics, not only in developing strong problem-solving skills but also in nurturing critical thinking and adaptability. For the past 35 years, our commitment to the development of the whole student goes beyond the classroom, creating a nurturing environment that celebrates diversity and promotes collaboration. Learn more about us at: https://www.valdesmath.org/

Avon, Ma, Us

Marketing Director for Love Life Now Foundation, a nonprofit that provides year round awareness about domestic violence education and prevention.

Mountain View, Ca, Us

At Google, I am aligned with the Google Ads product and part of the Small and Medium Business (SMB) Marketing team, which is responsible for bringing new customers into the Google Ads ecosystem to help them grow their business. The Partnerships Marketing team engages strategic partners and third party platforms to improve the ecosystem and make it easier for SMBs to get online and succeed. In my role, I work on the regional Marketing Partnership team that accelerates the ads ecosystem in the Americas and around the world. I am responsible for helping execute on a joint marketing plan with some of our most importantChannel Sales partners (technology companies servicing SMBs in storebuilder, sitebuilder and CRMverticals). l own execution and support strategic decisions, working within a broad section of Google products including Google Ads and our accompanying suite of SMB products to create awareness and adoption within our partners’ customer base. In my role, I use data and insights to inform and refine growth marketing campaigns. Together, with the cross-functional team, I accelerate the next generation of advertisers at scale and help them succeed online.- Launch new products and features with partners and help develop the marketing GTM- Set and report on partner targets and budgets and execute marketing efforts to achieve thosetargets- Develop critical user journeys for future and active consumers and a cohesive user lifecyclestrategy in collaboration with cross-functional stakeholders.- Identify joint growth marketing opportunities that leverage both Google and Partner properties- Create segment based programming across emails, social, in-product messaging and more- Mine for data & report; insights and connect them to scalable programs- Support complex, global cross functional stakeholders & projects across business development,product, marketing and sales

While my position at Google was eliminated, I took control of the narrative. I wasn't going to be just another person who was unemployed, but rather I intentionally took time off to work on personal and professional development. I sharpened my creative and technical skills and used my time with purpose. I was able to do things I was passionate about to improve my overall mental, emotional and spiritual health.

Mountain View, Ca, Us

At Google, I sat in the greater Google Cloud org and worked on the Google Maps Platform business. My role as the Growth Marketing Manager was focused on driving growth through B2B global marketing campaigns, mostly targeting the developer community.• Executed A/B testing on all marketing channels (email, web, paid media, platform, owned channels)• Led a team of email operations, media planning + buying, paid ads manager, data analyst, SEO specialist and web developers• Managed marketing budget to measure ROAS, MQL, CRO, LTV, and various KPIs• Uncovered user insights, defined key segments, and drove customer acquisition and growth programs across owned and paid channels in collaboration with other growth organizations• Developed requirements for UX and features, partnered with other teams to execute and set up measurement plans, and tracked impact of initiatives and experiments• Drove experience optimizations throughout the customer journey using A/B and multivariate testing tools• Oversaw the website acquisition growth roadmap informed by qualitative and quantitative insights• Forecasted, measured, and analyzed the impact of programs in terms of conversions, activations, and growth. Improve, iterate, and expand the programs over time

Sunnyvale, Ca, Us

At LinkedIn, I sat in the LinkedIn Product Marketing team. My role as an Assoc. Growth Marketing Manager was focused on B2B + B2C growth strategy and acquisition campaign performance management for the LinkedIn Premium team. I translated business acumens to drive customer acquisition for global campaigns via outbound marketing channels.• Managed weekly performance reports that detailed trends and provided insights into Marketing's impact to the LinkedIn Premium business• Proactively collaborated with cross-functional stakeholders (digital strategy and operations, email campaign operations, data science, paid media operations, business operations, PMMs, and others) to execute growth marketing initiatives• Executed A/B copy testing, creative testing and audience testing via email and paid owned media • Translated qualitative and quantitative consumer research into acquisition and retention marketing campaigns to grow Marketing's contribution to the business• Advised on best practices and proactively socialized experimentation results and insights to key stakeholders• Worked with localization team to execute marketing initiatives to global markets• Launched LinkedIn Premium's inaugural retention strategy and campaign execution

At Facebook, my role as a Global Business Partner Marketing Specialist was focused on program growth for Facebook Marketing Partners on a global scale via email, digital and web marketing channels. My work at Facebook was aimed towards helping SMB (agencies, eCommerce, AdTech, Creative) advertisers succeed using Facebook's advertising platform.• Executed digital Marketing campaigns focused on web and email marketing• Created and copy edited content for marketing emails, consumer-facing websites, and landing pages• Project managed weekly website updates and email campaigns • Utilized CMS for web development and SEO/metadata optimization for search capabilities• Collaborated with email marketing operations, web developers, engineers, UI/UX designers, program leads, MarTech, data science, product marketing, PR, sales enablement, and more.• Worked with localization team to execute marketing campaigns for global audiences• Collaborated with sales enablement/account manager teams to gain customer insights regarding product features and better position product messaging

Santa Clara, California, Us

As a Marketing and Events Coordinator, I led product marketing for SaaS products for global markets. Focused on B2B marketing, I collaborated with key stakeholders to increase visibility and drive both demand and customer acquisition for Anatomage through a variety of digital and experiential marketing campaigns. • Championed social media marketing for Facebook, Instagram, Twitter, LinkedIn and YouTube - increased brand awareness/demand generation • Paid social media campaigns - content creation, bidding, AB testing, and campaign data analysis/optimization for lead generation/customer acquisition• Spearheaded launch of the Anatomage Blog - focus aimed at SEO/SEM and customer retention • Led website content development and strategy (build and maintenance) to improve site's performance • Lead all email marketing campaigns for global markets - content creation, audience segmentation, AB Testing, and campaign data analysis/optimization• Marketing lead for event/experiential marketing (Anatomage's annual Users Group conference) - event planning, event management, budgeting, vendor relations, attendee registration, conference speakers, internal cross-functional team management, P&L,• Collaborated with applications, engineering, and sales team to represent company brand and promote products through pop-up events across the U.S.• Created press releases and conducted media outreach via Cision/PR Newswire and local media channels

Us

As a Marketing and Events Coordinator for Modern Luxury, I was responsible for product marketing and driving customer acquisition via B2B marketing initiatives. My efforts combined digital, print and experiential marketing to grow the business and increase revenue. Publications I worked on: Modern Luxury Silicon Valley magazine | San Francisco magazine | San Francisco Charity & Social Datebook | Silicon Valley The Timepiece Book• Led content marketing for digital marketing campaigns, landing pages, website, social media, sales and event collateral that helped drive brand awareness and customer acquisition• Championed email marketing campaigns, including weekly and monthly newsletters that focused on customer retention• Led content creation for print sponsored content and native advertising • Managed social media marketing on Instagram, Facebook, and Twitter through organic content and sponsored posts/paid social media• Launched influencer marketing - research, created partnerships, created contracts and maintained relationships with influencers to create a long-term partnership• Reorganized effective collaboration between marketing, sales, editorial, production & creative services• Conceptualize and executed high-end experiential events - invite creation, audience registration, budgeting, vendor relations, event management + operations, organized speaker engagements, P&L• Coordinated quarterly meetings for board of advisors• Created marketing campaign analytical reports for clients detailing email, digital, and social media successes

Washington, Dc, Us

- Collaborate with Co-Brand Ambassadors to execute events- Participate in weekly conference calls with Program Manager and Co-Brand Ambassadors- Complete individual weekly Take 5's - Participate in monthly tabling sessions - Complete group visits with different organizations on campus- Create social media content for Facebook events- Manage social media post pictures (Facebook, Instagram, and Twitter) to promote the program and and events- Execute events, from event budgeting to KPI analysis - Provide Program Manager with all email sign-ups and pictures obtained throughout the entire internship

Santa Barbara, Ca, Us

- Assist with marketing projects ranging from traditional to digital marketing tasks- Work with staff to create website content- Assist with publishing email for email marketing campaigns - Design/layout of brochures for event and program collateral- Draft content for newsletters, press releases and articles- Draft content for blogs and manage blog posting- Assist with creating podcasts- Collaborate with marketing team to execute key marketing initiatives- Assist with executing events for members

Boston, Ma, Us

- Utilize CMS for website content and SEO for online search capabilities- Research and write articles covering fashion, food, beauty, relationships, and lifestyle trends- Write and copy edit weekly articles on relevant politics and culture encompassing the Her Campaus UCSB brand- Foster fresh marketing ideas + strategies for Her Campus brand- Live tweet Scream Queens, Tuesdays at 9PM!- Create social media content for Facebook, Instagram and Twitter- Produce advertorial content for website articles and social media posts

Boston, Ma, Us

- Research and write articles covering fashion, food, and lifestyle trends- Write and copy edit weekly articles on relevant politics and culture for UCSB community- Foster fresh marketing ideas for the Her Campus brand- Create social media content and strategies (Facebook, Twitter, and Instagram) to capture the brand of Her Campus UCSB- Participate in events on campus that helps promote the Her Campus brand to the community

Santa Barbara, Ca, Us

- Work alongside P.R. firm owner, clients and local media on publicity campaigns- Clientele specialty: entertainment, local businesses and nonprofits- Execute web and social media strategies to monitor, optimize and track press coverage- Track web analytic and interpret statistics to include in reports- Assemble press books to highlight campaign moments for clients- Prepare wrap reports that outlines campaign success and execution- Include traditional P.R. and marketing strategies with post card/poster distribution for selected clients

Bachelor Of Arts (B.A.), English With An Emphasis In American Culture & Global Context

Master'S Degree, Internet Business