With 23 years of professional work experience, including 16 years in Online/Digital Marketing and over 11 years in marketing leadership roles specialising in digital performance, brand management, and growth marketing, I have cultivated a wealth of expertise.Throughout my career, I have demonstrated strong people and stakeholder management skills, consistently driving impactful results. Notable achievements include:Successfully scaling Simplilearn, an EdTech startup, from $2 million to $14 million within a span of 2 years, achieving an impressive ROAS of 4:1. Led a dedicated team of 35 members to execute effective marketing strategies, contributing to substantial revenue growth.For the past 2.5 years, I have been heading marketing and growth efforts for an AI-based Music EdTech startup, driving significant user base expansion from 800,000 to 3.5 million. Leveraging my expertise, we have effectively positioned the startup for success, utilising innovative marketing strategies to capture and engage our target audience.Additionally, I have leveraged my expertise to consult with multiple EdTech startups, offering valuable insights and guidance. One of these ventures, Winuall, successfully secured Series A investment, highlighting the impact of my strategic contributions.Furthermore, as a key member of the digital marketing team at Myntra, India's largest online fashion retailer, I played an integral role in repositioning the brand's online presence. Through strategic utilisation of social media, display advertising, email marketing, and affiliate channels, we successfully enhanced the brand's visibility and customer engagement.Passionate about leveraging my extensive experience and expertise in Online/Digital Marketing, marketing leadership, and growth strategies, I am eager to take on new challenges and contribute to the success of dynamic organisations.