Vaughn Lovley

Vaughn Lovley Email and Phone Number

Director of Sales and Marketing @ Lilja Corp.
Minneapolis, MN, US
Vaughn Lovley's Location
Minneapolis, Minnesota, United States, United States
Vaughn Lovley's Contact Details

Vaughn Lovley personal email

About Vaughn Lovley

To utilize my passion and experience in marketing and sales, to build brands and to contribute to the overall growth of company, to exceed expectations and deliver results in the field of marketing or sales.Specialties: Media Relations Event Production Market AnalysisSocial MediaAccount Development Field Marketing Brand DevelopmentPromotional Development Business Planning Program Development

Vaughn Lovley's Current Company Details
Lilja Corp.

Lilja Corp.

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Director of Sales and Marketing
Minneapolis, MN, US
Website:
liljacorp.com
Employees:
50
Vaughn Lovley Work Experience Details
  • Lilja Corp.
    Director Of Sales And Marketing
    Lilja Corp.
    Minneapolis, Mn, Us
  • Lilja Corp.
    Director Of Sales And Marketing
    Lilja Corp. Jul 2021 - Present
    Livermore, California, United States
  • Vita Coco
    Director Of Sales
    Vita Coco Feb 2012 - Mar 2021
    North Central Region
    •Responsible for the brand development, planning and execution of the Vita Coco portfolio in both sales and marketing for the entire Plains region (10 states) distributor network.•Maintain contractual agreements and manage supply chain for all direct store distribution between All Market Inc and our distribution networks.•Responsible for all region retail account chain calls in both grocery and convenience segments, their program development, activation and execution. Examples: Cub Foods, Lunds/Byerly's, Casey's, Holiday, Kwik Trip, Price Chopper, Hen House, Kowalski's•.Manage the region’s Vita Coco area sales manager team as well as our summer intern programs.
  • Red Bull
    Field Marketing Manager
    Red Bull Feb 2010 - Nov 2010
    •Responsible for and managed all of Red Bull North America’s marketing in Kansas, Missouri, Iowa, Nebraska, North and South Dakota.•Executed national marketing events and initiatives that not only drive awareness but maximize sales as well. Red Bull event examples: Manny Mania, Human Express, Barmaster, Chariot Race. Also executed 360 activations around NASCAR and The College World Series.•Responsible for and managed a six state marketing budget. Also managed the local Field Marketing Specialists, the entire Red Bull sampling team and Student Brand Manager programs.•Marketing activations directly attributed to a 7% growth in sales trend in quarters 2-4.•Responsible for development of yearly marketing plans (both Red Bull and supported), programs, promotions, brand development and media relations. This plan focused heavily on key and target demographics throughout the region. •Achieved 35+ million media impressions from events, programs and promotions in the months of June 2010 to October 2010.
  • Glaceau
    Independent Bottler Sales Manager - Gulf Coast Region - Baton Rouge, La
    Glaceau May 2009 - Jan 2010
    •Responsible for the development and execution of the Glaceau hydration portfolio in both sales and marketing for the entire gulf coast bottler network not affliated with Coca-Cola Enterprises.•Developed and created organic programs using as little funding as possible to build upon an existing portfolio with sales and marketing events.•Created marketing events to promote awareness and maximize sales. Examples: Sampling events on campus to leverage product penetration and sales at locations such as football stadiums (University of Southern Mississippi and UL-Lafayette). Vitaminwater10 launch within the independent grocery channel that grew business by 85% over a 3 month period.•Work with all bottlers to execute all national programming at retail in both sales and marketing. Examples: NCAA Hydrate your tailgate, Susan G. Komen, The Olympics, New Year New You and innovation launches.•Maintain budgets and all contractual agreements within Glaceau and Coca-Cola to best utilize mandatory investments within the portfolio.
  • Glaceau
    Area Sales Manager - Kansas City
    Glaceau Jan 2008 - May 2009
    •Responsible for the development and execution of key consumer retail accounts in support of the Glaceau hydration portfolio in Kansas, Missouri and Nebraska.•Developed and executed campaigns around local and national athlete programs. Examples: Carl Edwards Trash Talk, NCAA Revive to Survive, and Action For Healthy Kids.•Established relationships within the local DSD network and facilitated daily communications across all channels.•Executed programs and advertising at retail while teaming up and establishing relationships with CCE and at store level.•Hired and managed summer intern programs
  • Cadbury Schweppes/America'S Beverage - St. Paul, Mn
    Sales And Marketing Account Manager
    Cadbury Schweppes/America'S Beverage - St. Paul, Mn Jan 2003 - Jan 2008
    •Responsible for all sales, communication and retail function for one of the largest portfolios of CSD and DSD beverage.•Leveraged media programs at retail involving the Big 10 Conference, Susan G. Komen and For The Troops.•Managed a portfolio that included Glaceau, Dr. Pepper, 7UP, Rockstar, Hansen’s Energy and Sunkist.•Executed local events that included: store grand openings, charity golf events, samplings and consumer discount programs and product innovation
  • Cadbury Schweppes/America'S Beverage
    Business Development Manager - St. Paul, Mn
    Cadbury Schweppes/America'S Beverage May 2002 - Jan 2003
    •Responsible for the development and management of new and existing on-premise accounts throughout the Twin Cities area.•Oversaw and managed a route sales department of six•Managed new and existing contractual agreements between distributor and on-premise accounts•In charged of new product launches within on-premise business

Vaughn Lovley Skills

Marketing

Vaughn Lovley Education Details

Frequently Asked Questions about Vaughn Lovley

What company does Vaughn Lovley work for?

Vaughn Lovley works for Lilja Corp.

What is Vaughn Lovley's role at the current company?

Vaughn Lovley's current role is Director of Sales and Marketing.

What is Vaughn Lovley's email address?

Vaughn Lovley's email address is vl****@****oco.com

What schools did Vaughn Lovley attend?

Vaughn Lovley attended The University Of Kansas, University Of Wisconsin-River Falls.

What skills is Vaughn Lovley known for?

Vaughn Lovley has skills like Marketing.

Who are Vaughn Lovley's colleagues?

Vaughn Lovley's colleagues are Valerie Anderson, Harmon Hartshorne, Cindy Arena, Mike Chandler, Enrique Diaz, Keith Carver, James Reynolds.

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