As the founder of Social Banana, I am passionate about transforming brands through innovative and strategic marketing solutions. At Social Banana, we specialize in creating compelling narratives that resonate with audiences and drive engagement. Our expertise spans across brand building, social media management, consultancy, and end-to-end marketing solutions.With a dedicated team of creative minds and industry experts, we are committed to helping businesses of all sizes achieve their marketing goals. We believe in the power of storytelling and data-driven strategies to elevate brands and create lasting impressions.Join us on this exciting journey as we peel back the layers of your brand and reveal its true potential. Let’s make your brand the top banana in the market!

•Lead the development and execution of comprehensive social media strategies to enhance brand visibility, engagement, and sales.•Craft compelling narratives and storytelling initiatives.•Monitor and analyze social media performance metrics to measure the effectiveness of campaigns and identify areas for improvement.•Develop integrated marketing plans that encompass both online and offline channels.•Coordinate with external agencies, influencers, and partners to amplify brand reach.•Collaborate with cross-functional teams, including sales, product development, and customer support, to ensure a cohesive and consistent brand experience for customers.

Lead end-to-end planning and execution of diverse virtual events. Manage scheduling, platforms, content, and engagement for impactful experiences.Coordinate with teams, partners, and clients for seamless operations.

Communicating and managing 15 NGO's under me with over 150 students overall, and ensuring a smooth flow during their internships under the SRIJAN: Social Internship act of UPES. A key component as a student assisting the career service department.

Sub head: Graphic Designs, and the Core member of the Debating Society.

Project lead for the campaign “Rispana to Rishi-Prana” over the summer. Working closely with the NGO and govt authorities for the cleanup drive of the famous river ‘Rispana’ in Dehradun.

Parashakti aims to promote sustainable development where we as the youth of today, envision bringing about positive changes in our environments.