Vanessa D.

Vanessa D. Email and Phone Number

Chief Technology Officer | Global Data & Analytics Executive | Technology Strategy & Roadmap | Digital Transformation | Data Governance | Data Architecture & Design @
Vanessa D.'s Location
Broomfield, Colorado, United States, United States
Vanessa D.'s Contact Details

Vanessa D. work email

Vanessa D. personal email

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About Vanessa D.

Driven executive who excels at delivering best in class technology platforms that inspires organizations to achieve sustained growth and support higher levels of self-service through digital transformation and data operational excellence. Skilled in leading and influencing the organization’s data strategy and information technology, leading data vision, enterprise architecture, principles, and standards.CORE SKILLSDigital Risk Framework | Data Governance | Data Modeling | Technology Stack | DataOpsDigital/Data Readiness (CCPA, GDPR, NYDFS, HIPAA) | Process Automation | Big Data | EDW & CDP Master Data Management | Data Architecture & Design | Organizational Change & AlignmentTECHNOLOGYProcess & Frameworks: Enterprise Data Services | Digital Risk Framework | Data Governance | Process Automation | Predictive Analysis | Digital/data readiness (CCPA, GDPR, NYDFS, HIPAA) | Big Data | EDW and CDP | Master Data Management | Data Architecture and Design | Software Development Life Cycle (SDLC) | Change ManagementBusiness Intelligence Frameworks: Tableau | Microsoft Power BI | SAP Business Objects | IBM Cognos | Machine LearningRecently Deployed Tech Stack: SAS, MATLAB, Hadoop | GCP (incl. Big Query and ML Engine) | AI (incl. Einstein) | GA360 (incl. GTM and Optimize) | Collibra | Ad Studio / DMP (Audience Studio) | LiveRamp, Tealium | Pega, Tridium | Salesforce Marketing Cloud, Sales Cloud, Service Cloud

Vanessa D.'s Current Company Details
Chief Technology Officer

Chief Technology Officer

Chief Technology Officer | Global Data & Analytics Executive | Technology Strategy & Roadmap | Digital Transformation | Data Governance | Data Architecture & Design
Vanessa D. Work Experience Details
  • Chief Technology Officer
    Chief Data Architect
    Chief Technology Officer Sep 2022 - Present
    Data strategy, roadmap and governance for leading provider in its category since 1964, with over 4bn in revenues. Implementation of enterprise-wide CDP (Customer Data Platform) centered around data readiness, analytics, and AI. Strategic selection, migration and development of MarTech Stack to activate multi-channel execution, digital and commerce.
  • Chief Technology Officer
    Chief Technology And Marketing Officer
    Chief Technology Officer Jun 2022 - Aug 2022
    CTMO for high growth company, ranked Inc 200s, focused on technology and data enablement, conducting social media audits for automation, budget management for ad spend and penetration into new markets to support expansion.
  • Bottom Line
    Chief Technology And Data Officer
    Bottom Line Mar 2023 - Jun 2024
    Boston, Ma, Us
    View
  • Transamerica
    Senior Director Marketing Automation, Analytics & Insights
    Transamerica Jun 2018 - Jun 2022
    Baltimore, Maryland, Us
    Reported to the CMO. Responsible for driving efficiency, scalability, and performance within the marketing organization. Led the strategic transformation of operational processes, focusing on data, engineering, automation, and marketing execution. Architected and deployed the company’s tech stack to optimize digital operations, enhance efficiency, and drive execution across digital data acquisition and lifecycle channel strategies. Fostered seamless alignment between sales and marketing, collaborating closely with demand generation, field, and product marketing teams to ensure smooth campaign execution and deliver cohesive, high-impact marketing strategies. Served as a technical expert and the primary liaison with IT and external vendors to address marketing technology needs.
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  • Transamerica
    Vp Of Market Insights And Technology
    Transamerica Sep 2015 - Jun 2018
    Baltimore, Maryland, Us
    Set and refined the standards for digital tools, channel marketing, corporate data assets, enterprise CRM, ERP, data sciences and analytics capabilities along with a roadmap for execution. • Reimagined and deployed a companywide CRM strategy reducing costs by 57%, creating a multi-year scale and capability roadmap for optimized growth.• Delivered enterprise data architecture solutions with focus on automation, activation, analytics, and ROI, establishing a common framework to measure KPIs across sales, product, marketing, and operations.• Partnered with product owners and Aegon Global to build the Cloud Technology Stack and global insights necessary for prioritization and delivery of digital platforms in an agile framework.
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  • Reed Group
    Director Of Business Intelligence And Data Analytics
    Reed Group Jun 2012 - Sep 2015
    Westminster, Co, Us
    Hired under COO to transform the Sales and Customer Service function through digital products, data-driven insights, and process to deliver a differentiating competitive advantage and develop new revenue-generating digital products. • Ideated, prototyped, trademarked, and marketed ReedInsights™, a digital self-service data analytics platform, rallying support from the executive team, strategic clients and partners as well as gaining funding from parent company and delivering under budget and on time. • Built an internal self-service business intelligence platform that allowed for performance tracking, training and management using agile project management processes.• Developed and implemented data governance and quality protocols allowing for high levels of client satisfaction, adoption, and trust as well as auditability for certification and compliance.
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  • Otterbox
    Business Intelligence And Market Research Manager
    Otterbox Mar 2011 - May 2012
    Fort Collins, Co, Us
    Established and developed both the BI and Market Research departments to support Sales, Product Portfolio Teams, Product Innovation, Product Development, and Marketing.• Managed data to guide the company product roadmap, global penetration strategy, new product introduction analysis and recommendations, executive guidance, and plan for execution.• Built digital infrastructure and establishing web commerce for direct-to-consumer sales, opening a new sales channel for diversification, and added revenue stream. • Instituted the analytics function for deeper insights to provide a roadmap for positioning and growing our present portfolio and align results to every department.
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  • Liquidnet
    Sales, Product, Data Management And Business Intelligence
    Liquidnet Jan 2003 - Dec 2010
    New York, Ny, Us
    Created and managed the global reporting and analytics team responsible for BI infrastructure, data integrity and reporting with teams in London, Sydney, Hong Kong, Singapore, and Japan. Prepared and delivered analytics results for strategic Hedge Funds and Investment Advisors on client sites, providing recommendations and next steps from in-depth analytics and performance metrics. Led the team that won “Best Data Management Initiative” at the American Financial Technology Awards.
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Vanessa D. Education Details

  • University Of Oklahoma - Price College Of Business
    University Of Oklahoma - Price College Of Business
    Computer Science
  • Nyu Stern School Of Business
    Nyu Stern School Of Business
    Finance
  • Universidad Privada De Santa Cruz De La Sierra - Upsa
    Universidad Privada De Santa Cruz De La Sierra - Upsa
    Engineering: Mis
  • Universidad De Viña Del Mar
    Universidad De Viña Del Mar
    Public Relations

Frequently Asked Questions about Vanessa D.

What company does Vanessa D. work for?

Vanessa D. works for Chief Technology Officer

What is Vanessa D.'s role at the current company?

Vanessa D.'s current role is Chief Technology Officer | Global Data & Analytics Executive | Technology Strategy & Roadmap | Digital Transformation | Data Governance | Data Architecture & Design.

What is Vanessa D.'s email address?

Vanessa D.'s email address is va****@****ica.com

What is Vanessa D.'s direct phone number?

Vanessa D.'s direct phone number is +172048*****

What schools did Vanessa D. attend?

Vanessa D. attended University Of Oklahoma - Price College Of Business, Nyu Stern School Of Business, Universidad Privada De Santa Cruz De La Sierra - Upsa, Universidad De Viña Del Mar.

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