Victoria Doyle, Mpa Email & Phone Number

Saint Petersburg, Fl, Us

St Petersburg, Florida, United States

· Collaborates with the Executive Director and the leadership team to implement and execute the museum’s strategic plan. Including convening meetings, developing workplans, setting benchmarks and evaluating progress.· In consultation with Bambee HR Services, oversees employee relations management including conflict resolution plans, documentation, follow up and accountability.· Promotes a strong workplace culture and employee retention through initiatives such as recognition programs, gatherings and celebrations, annual employee feedback survey, training, and professional development.· Oversees recruitment, hiring and onboarding of new employees optimizing applicant tracking and learning management systems.· Maintains, updates and distributes the employee handbook policies to ensure compliance with state and federal employment laws. Encourage and enforce policy compliance across the organization.· Develops and manages internal communication channels including all staff messages and meetings.· Manages organizational change including policy and leadership changes.· Manges annual performance review process and provides employees and supervisors tools for regular feedback.

Tampa/St. Petersburg, Florida Area

· Served as a key member of the museum’s leadership team, contributing to strategic planning and other organization-wide initiatives including COVID response· Developed and oversaw strategic marketing plan to increase museum attendance, grow brand awareness and support other revenue generating functions of the museum· Oversaw and optimized all public relations efforts including media outreach, exhibition press previews and strategic media partnerships· Oversaw community engagement efforts including hotel outreach, community and corporate partnerships, speaking engagements and special events· Oversaw all museum content creation including messaging, graphics and materials design as well as photo and video assets· Directed and oversaw the museum’s digital presence including social media, website and email marketing· Optimized the museum’s implementation and utilization of Tessitura to ensure a well-configured and robust database· Identified, evaluated and implemented new strategies for increasing museum attendance and earned revenue·Supported the activities of Development, Curatorial, Education & Public Programs, Rental Events, Museum Shop and Visitor Experience through data analysis, strategic planning and project implementation· Collected and utilized visitor data to inform strategic planning and decision making· Fostered a collaborative and creative work environment while supervising the work of direct reports

Tampa/St. Petersburg, Florida Area

-Coordinated speaker series event, including publicity and day-of activities, raising over $30,000 annually-Managed all communication to Foundation donors and SPC alumni including fundraising appeals, monthly newsletters and e-blasts-Designed, produced and distributed all Foundation marketing materials including annual reports, brochures, flyers, postcards, web and social media graphics-Led team on Foundation website re-design and managed content to be more user-focused and engaging-Created and managed Foundation social media presence increasing visibility and recognizing donors

Naples, Florida

-Developed, implemented and evolved communication strategy to increase awareness about new store and grow sales increasing total sales by 89% in 5 months-Secured local press coverage resulting in monthly features on TV broadcasts and in newspaper, magazine and online publications-Budgeted, managed and produced communication materials including social media and website content, weekly e-newsletter, print advertising and direct mail marketing-Created and managed private, public and off-site events to promote a unique and exciting customer experience with each event garnering a 50% increase in sales-Cultivated relationships with local businesses and nonprofit organizations to increase awareness, foot traffic and develop mutually beneficial partnerships

• Develop and implement marketing and communication strategy to increase awareness and participation in United Way’s work • Managed direct communication and customized events increasing donor retention and engagement of high level ($10,000+) donors and corporate sponsors leading to an increase in average gift each year• Led inter-departmental team in creation of impact reporting process and used it to effectively communicate social impact of each donated dollar• Ensured effective donor stewardship in workplace campaigns by developing and implementing training and communication tools for use by campaign managers • Create content, provide creative direction and manage brand standards for organization ensuring clear messaging and effective/engaging communication of progress towards goals• Maintain and update website and social media content to provide information and engage public online• Design and organize engaging United Way events, meetings and training sessions monthly • Manage budgeting, scheduling and production of $50,000 organizational advertising campaign garnering thousands of impressions each month• Planned and coordinated direct mail fundraising and donor appreciation campaign that raised $400,000 annually and stopped an increasing trend of lapsed donors

• Developed youth leadership and volunteerism program Youth Volunteer Corps, facilitated the process of goal setting, recruitment, planning and implementation with students and adults • Provided technical support and managed volunteer database www.volunteeryourtime.org• Managed 2 annual events Teen Gift Program and Global Youth Service Day- duties included budget management, marketing and promotions, partnership building, sponsorship procurement and volunteer recruitment/ management• Built and maintained partnerships with 200-300 nonprofit organizations and provided resources and support for their volunteer programs• Used inter-personal communication skills to connect 2-1-1 callers to community resources in a fast-paced environment

Chicago, Il

• Increased volunteer engagement and retention by redesigning the chapter’s volunteer orientation and on-boarding process, making it more efficient and user-friendly• Facilitated disaster relief training for large groups of key corporate partners and college students to increase reserve of trained volunteers and expand chapter’s ability to respond to large scale disasters by 45%• Established new policies and procedures for the reception area, conducted training and coordinated 15 volunteer staff members

Nonprofit Organization which funds business training for entrepreneurs in West Africa •Developed the standard process for Haute fundraising events which was used three times in 2009•Assisted with creating a system to define and measure Haute’s success•Collaborated with team to build Haute’s capacity through research and program implementation

•Organized and filed archival materials from Bradley University and the Peoria Historical Society•Trained new student workers on the filing system and proper handling of archival materials •Completed special projects including: patron analysis and donation in-take and documentation

•Conducted educational programs for visitors to increase knowledge and interest of Lapidary Art •Created and directed training program for new museum and gift shop employees•Researched information for marketing purposes

Master'S Degree, Public Administration

B.A., Organizational Communication

My undergraduate degree in Organizational Communication has trained me to be an effective communicator in the workplace and I have used my.