Vector Yang

Vector Yang Email and Phone Number

Integrated digital marketing | Paid Traffic | JP, US, AU @ Bokksu
new york, new york, united states
Vector Yang's Location
Tokyo, Japan, Japan
About Vector Yang

Sales-driven marketer, polyglot, liberalist. I chase simplicity, and contribute towards empowering people and businesses for their feliz and value actualization growth.Field: E-commerce, media, digital product.Market: JP, NA, LA, EU.Speciality: - Integrated media buying + strategy. Prime experience in both growth and brand marketing, for sale, lead, brand lift, stems from hands-on practice.- Served brands for the international like Google, Android(JP, phones and ecosystem); regional brands like Fotile, Lockly, Honbike, etc.(US,EU, E-commerce)- 've overseen or planned campaigns with $25m+ investment.

Vector Yang's Current Company Details
Bokksu

Bokksu

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Integrated digital marketing | Paid Traffic | JP, US, AU
new york, new york, united states
Website:
bokksu.com
Employees:
26
Vector Yang Work Experience Details
  • Bokksu
    Growth Marketing Manager
    Bokksu Jul 2024 - Present
    Toyko
    User acquisition for the $30m/y+ snack brand in JP for US, CA, AU market.
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  • Essencemediacom
    Media Planning Manager
    Essencemediacom Oct 2022 - Aug 2023
    Tokyo, Japan
    Android phones/eco-system | For GoogleJP nationwide integrated digital media planningAgency, brand campaign side.- Digital media planning for android phones&eco-system in Japan: channel selection, investment matrix, audience quantification, message, products launch, post campaign insights.- Digital channels includes Youtube, Paid social, Digital TV, OLV, Audio, DOOH, App stream, etc.- Products launched/promoted: Google Pixel 7/pro, Samsung Galaxy S23, Sony Xperia 1 IV, Aquos R8 pro- Tensive client facing and presentations with Android product marketing team & partner agencies in Eng & Japanese situations.- Cross collaboration within EM JP's planning, strategy, media activation, analytics departments.- Collaboration with offline and creative agencies for online&onsite integrated campaigns - Annual marketing investment > 20m usd
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  • Wpp
    Media Planning Manager
    Wpp Oct 2022 - Aug 2023
    Tokyo, Japan
    Essencemediacom is under WPP.
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  • Red Cube Production Inc.
    Digital Marketing Manager
    Red Cube Production Inc. Oct 2021 - Oct 2022
    Shenzhen, Guangdong, China
    Growth marketing for US, EuropeLead, plan and execute. Integrated digital marketing, paid media focus across channels of Facebook, Google, Pinterest, Youtube.• Media Buy. Run/monitor Facebook and Google ads media buy for several brands, from startups to 7-figure businesses, with objectives including lead, e-commerce sale, awareness, local stores, and youtube ads, with various AOV on US and EU markets.• Website Management. Responsible to build the web metrics dashboard to monitor the website performance. • Planning. Make plans, including customer avatar, the annual, ads strategy, and budget planning.• Train team members on paid ads, media buying, email, and digital marketing framework to partner with the next generation of great digital marketers.• Funnel: Built prospecting funnels integrated on ads, email, landing pages, and upsells.
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  • Shenzhen Mingrui Technology Co., Ltd.
    Media Buyer, Shopify
    Shenzhen Mingrui Technology Co., Ltd. Sep 2020 - Jun 2021
    Shenzhen, Guangdong, China
    Media buyer for Shopify stores in US market.Seller side.
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  • Light Chaser Photography
    Co-Partner
    Light Chaser Photography Mar 2017 - Jul 2019
    Xi'An, Shaanxi
    Brander of the photography institution.

Vector Yang Education Details

Frequently Asked Questions about Vector Yang

What company does Vector Yang work for?

Vector Yang works for Bokksu

What is Vector Yang's role at the current company?

Vector Yang's current role is Integrated digital marketing | Paid Traffic | JP, US, AU.

What schools did Vector Yang attend?

Vector Yang attended University Of Malaya, Lonely Reader, Lonely Reader, Chang'an University.

Who are Vector Yang's colleagues?

Vector Yang's colleagues are Kelly Nguyen, Greg Lee, Steve Deleye, Yan Yan, Ashton Berg, Devran Çalış, Fábio Alano.

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