Venessa Haley-Marciano Email & Phone Number

Rochester, Ny, Us

Rochester, Ny, Us

Webster, New York, United States

Creating detailed timelines to keep event logistics on track from start to finish. Develop unique ideas and concepts while staying within budget and other constraints.Liaison between management, marketing, sales, and outside vendors to coordinate all event operations. Oversee, all internal and external events including utility trade shows, CX events, sponsorship events, on-site customer demos, and internal employee events. Manage event budgets and post-show analysisDirected the transition of employee travel to being fully operated in-houseScheduling approved travel requirements including flights, hotel, car services, etc. Prepare itineraries as needed for CEO, onsite event staff, and RFP Demo Teams. Enforce the company travel policies, guidelines, and budget to deliver efficient travel arrangements. Review and approve travel expenses for reimbursement and client billing

Rochester, Ny

From helping clients settle on a destination to presenting them with travel and hotel options, I make the process of traveling as easy as possible. I offer advice on destinations, plan trip itineraries, and make travel arrangements for clients for both personal and business travel.Travel Expertise and planning includes; Personal and family vacations, group travel, destination weddings, and corporate conference planning. Host online travel webinars for clients and hotel brands to increase awarenessParticipate in local events promoting brand partners to increase lead generationManage the needs of each client from planning phases into the events while in destinationAvailable to operate as onsite project leader for corporate events.

Rochester, New York Area

As a Freelance Brand Manager, I helped small to midsize businesses create a brand strategy and other marketing functions to ensure messaging and consistency are delivered throughout each touchpoint within the customer journey.Services included: Outlining strategies to position the brand for growthAnalyzing brands of competitors, consumer trends, and shopping behaviorsDesigning and supervising content such as press releases, artwork, print and digital mediaRecommending and training employees on utilizing tactical marketing tools Developed marketing programs for a variety of business-to-business clients.Planning and executing events, taking responsibility for the creative, technical, and logistical elements including overall event design, brand building, marketing and communication strategy, audio-visual production, script writing, logistics, budgeting, negotiation, and client service.These are just a few of the areas I can help with:Strategic salesEvent sales and managementConsulting and CoachingPersonal Branding Relationship Marketing Social Media Marketing Consumer Engagement New product launchClients included; Pet Spa, Paws & Play (Spencerport, NY) | Wonder Windows (Rochester, NY) | Bathtub Made New (Rochester, NY) | Dry Creek Pellets (Victor, NY) | Gallo’s Pizza (Greece, NY)

Rochester, Ny

Top profit producing event manager 4 years consecutively, and in the top three for the remaining years in role. Increased total residential sales by 52% in my first year and was consistent in maintaining a 40% or higher increase of leads yearly. Increased our commercial division by 30%Implemented Strategic plan for event management and lead closing still currently used for event managers. On a corporate level, I assist with training for new Event Managers hired for other branches, primarily in-field training. I have also had the opportunity to contribute to reports and documents used on a multinational level. On a branch level, responsible for planning, negotiating, and organizing all events and promotional opportunities for the Rochester market. This position is considered the "face" of the local branch and represents the store through events, all social media platforms, and directly with customers. I am also held accountable for hiring and maintaining a well trained, informative staff, to represent Bath Fitter in the public eye. Maintaining a calendar of events and implementing a system that enables a long-term, organized structure. Represent and deliver service excellence that is in keeping the Bath Fitter name in order to create brand awareness and generate quality leads for our sales team. Communicates with branch and regional managers to define goals, event objectives, and advertising budget. Provide post-event analysis, lead generation recaps and incorporating what was learned into future plans.

Highlights: Top 3 in Bridal Sales, Top 10 in NY State, 3 years consecutively Recognized yearly for Top Bridal Service Award, Bridal department captain and lead trainer for new consultants. Focused on customer service and providing an enjoyable shopping environment and experience for the Brides and their party. Helped customers choose their bridal attire and processed all necessary order paperwork. Processed sales transactions. Followed up with my customers to ensure all necessary steps were being followed. Maintained Show floor, cleaned rooms, organized gown areas, show department, and back stock area. Responsible for shoe and accessory dying for my customers. Handled customer pick ups.

Victor, Ny

Highlights: Top 5 in sales and only female on leaderboard Increased estimates and sales by 35% by introducing events as a brand opportunity Most five star customer reviews my year on the sales teamResidential sales for the Pace installed products replacement windows an doors. Handled sales transactions and financing paperwork for my customers. Worked in showroom, hosted factory tours to potential customers. Created a presentation application for a sales people to offer more professional looking proposals for heir clients. Participated in weekly sales training meetings.

I worked directly for the President of the company and handled a variety of office functions. Show research, event planning and after show sales reports. Primary contact for show staff as well as handled show training, scheduling and travel arrangements. Processed customer sales, financing and warranty documents. Scheduled customer deliveries, shipments, and online product replenishment orders. Organized show set ups, tear downs, and sold at events based on staffing availability. Handled customer warranty claims and scheduled service appointments. Created a lead follow up database to stay in contact with potential customers which included monthly reminders for direct mail pieces.

Bachelors, Public Relations & Marketing, 3.6 Gpa

Retail Business Management, Business Administration And Management, General