I am a data professional with a passion for leveraging analytics and engineering to uncover insights, drive decisions, and build innovative solutions. With a strong foundation in Python, SQL, Power BI, and statistical modeling, I specialize in transforming data into actionable insights and designing systems that solve complex problems.My experience spans projects and research that highlight my ability to work with diverse datasets, build scalable models, and deliver impactful results. Highlights include:●Developing a customer sentiment analysis system to process large-scale e-commerce reviews, enabling businesses to improve customer experiences through actionable insights.●Designing a BI model to evaluate FMCG sales performance, integrating SQL and Power BI for dynamic, real-time decision-making dashboards.●Conducting pricing strategy experiments using A/B testing and cohort analysis to optimize subscription models and enhance customer retention.●Co-authored an IEEE publication on hybrid watermarking, showcasing a robust algorithm optimized for high imperceptibility, robustness, and capacity using SWT2, SVD, and GOA.With a Master’s in Engineering Sciences from the University at Buffalo, I have honed my skills in data-intensive computing, business intelligence and analytics, machine learning, internet of things and project management. I am dedicated to continuous learning, keeping up with advancements in data technologies to deliver cutting-edge solutions.I am seeking internships or full-time opportunities in data analytics, and any data related opportunities, where I can apply my skills to solve real-world challenges and contribute to organizational success. Let’s connect to explore how I can add value to your team - vennelaa@buffalo.edu.