Vera Pereira

Vera Pereira Email and Phone Number

Consultant @ Business Avenue
Lisbon, Portugal
Vera Pereira's Location
Lisbon, Lisbon, Portugal, Portugal
Vera Pereira's Contact Details

Vera Pereira personal email

About Vera Pereira

With over 15 years of dedicated experience in the Fast-Moving Consumer Goods (FMCG) industry, I have cultivated a career marked by strategic leadership and a commitment to driving growth. My journey has included 12 years in executive roles, where I've led numerous high-impact projects across various geographies, working with industry giants like Danone, Disney, Nestlé, and PepsiCo.My leadership philosophy is rooted in a unique blend of rigorous market research and innovative thinking. I focus on creating robust frameworks that facilitate sustainable business growth, even in highly competitive and saturated global markets. This approach ensures not only above-the-line revenue expansion but also enhances below-the-line efficiency, achieving a balanced and comprehensive growth strategy.My passion lies in transforming complex business challenges into opportunities for success. I excel in leading cross-functional teams, fostering a culture of innovation, and building strategic partnerships that add value and drive long-term success. I am adept at navigating dynamic markets, anticipating consumer needs, and crafting strategies that align with evolving business landscapes.Beyond my professional pursuits, I am committed to continuous learning and mentoring the next generation of leaders in the FMCG sector. My goal is to inspire others to embrace innovation and strategic thinking, enabling them to achieve excellence in their careers.Let's explore how we can collaborate to create impactful results.

Vera Pereira's Current Company Details
Business Avenue

Business Avenue

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Consultant
Lisbon, Portugal
Employees:
7
Vera Pereira Work Experience Details
  • Business Avenue
    Consultant
    Business Avenue
    Lisbon, Portugal
  • Ctr
    Senior Global Marketing Manager
    Ctr Feb 2023 - Jul 2023
    Portugal
    The major duty of this role is to optimize and growth the performance of the company's Brand Equity in all dimensions and across all communication avenues. Moreover, this position is responsible for helping design strategies to expand the company's top-line business by producing MQLs and discovering new market possibilities.
  • Ctr Group
    Business Development Executive
    Ctr Group Apr 2022 - Mar 2023
    Ownership of the Group Revenue Operation: Corporate Communication, Marketing, Insights, Market Intelligence & Revenue Management.
  • Business Avenue
    Member Of Consulting Staff
    Business Avenue Feb 2020 - Feb 2023
    Lisboa, Portugal
    >> CEO Mentoring - Programas de mentoria para empresários e empreendedores>> Sales Lab - Criação e/ou otimização de processo de vendas online e offline>> Innovate Consulting - Consultoria que ajuda o empresário a construir o seu modelo de negócio de raiz
  • Green Innovation Group A/S
    Vp Of Business Development
    Green Innovation Group A/S Jan 2018 - Feb 2020
    Lisboa E Região, Portugal
    Green Innovation Group mission is to MAKE GREEN BUSINESS GOOD BUSINESS! My main tasks as a VP of Business Development are: - 7 Seas Summit Project Lead (www.7seassummit.com)- Growth the company's pipeline;- Public Sector Partnerships;- International partnerships with Class A corporations; - Build & Lead the Business Development Team; - Structure Team Sales KPIs and career plan; - Developing Strategies for product optimization & New Products/Services;… Show more Green Innovation Group mission is to MAKE GREEN BUSINESS GOOD BUSINESS! My main tasks as a VP of Business Development are: - 7 Seas Summit Project Lead (www.7seassummit.com)- Growth the company's pipeline;- Public Sector Partnerships;- International partnerships with Class A corporations; - Build & Lead the Business Development Team; - Structure Team Sales KPIs and career plan; - Developing Strategies for product optimization & New Products/Services; - Go-to-market strategy;- Providing Sales training to internal team & clients; - Oversee clients satisfaction and retention; Show less
  • Brandel
    Business Development Director
    Brandel Aug 2012 - Nov 2017
    Mozambique
    Brandel is a marketing agency that acts locally and partners with multinationals and/or distributors for building the go-to-market strategy in Mozambique and Angola markets.World known brands I worked with: - Danone- Disney- Smirnoff Spin- Johnie Walker- Gordon's- White Horse- Nestle- Magi- Huggies- OMO- OREOI was the head of:- Client Support and Sales Department: Increased the clients' account from a revenue of 1.7 million… Show more Brandel is a marketing agency that acts locally and partners with multinationals and/or distributors for building the go-to-market strategy in Mozambique and Angola markets.World known brands I worked with: - Danone- Disney- Smirnoff Spin- Johnie Walker- Gordon's- White Horse- Nestle- Magi- Huggies- OMO- OREOI was the head of:- Client Support and Sales Department: Increased the clients' account from a revenue of 1.7 million $/year to 2.4 million $/year. Built businesses with new KA: Danone, Disney, Pepsico, and Unilever;- Data and Statistics Department: I have developed this non-profit department into a product inside our main brand - One Step Further - where the company sells the analysis of the output os the brand campaigns. The results were very well accepted and have turned into a key element to strategic decisions from most of our clients (open source tool: ODK);- Creative Department: Developed the Outdoor business with a revenue of 1.5 million $ between Mozambique and Angola, in the first 2 quarters of the year;- Rinu and Friends Brand Manager: Set all the brand identity, strategy, visuals, presentation for sponsors (website and cooperative) and co-produced the tv show pilot (10 episodes) and music;- Internal Business Analysis: Per quarter, analysis of the KPIs and forecast versus the revenue and proposals. Created strategies to balance the number if needed. Show less
  • Henkel
    Trade Marketing
    Henkel Oct 2009 - Aug 2012
    Portugal & Spain
    Schwarzkopf Professional is a division inside of the Henkel portfolio, that services hairdressers in a business to business level.- Managing - BC (9-care sub-brands), ESSENSITY (cross-brand with natural concept - care, color, curl and completion), OSIS + (with 3 sub-brands and more than 30 finishing products), SEAH (exclusive halls with 5 care sub-brands), Silhouette (6 completion of sub-brands) and Professional (with 2 sub-brands);- Created a concept, implemented and managed a 3-day… Show more Schwarzkopf Professional is a division inside of the Henkel portfolio, that services hairdressers in a business to business level.- Managing - BC (9-care sub-brands), ESSENSITY (cross-brand with natural concept - care, color, curl and completion), OSIS + (with 3 sub-brands and more than 30 finishing products), SEAH (exclusive halls with 5 care sub-brands), Silhouette (6 completion of sub-brands) and Professional (with 2 sub-brands);- Created a concept, implemented and managed a 3-day fashion show (Hair Trend Awards) which was repeated in São Paulo (Brasil) and Barcelona (Spain). Show less
  • Henkel
    Trade Marketing & Sales Assistant
    Henkel Sep 2008 - Sep 2009
    Portugal
    Schwarzkopf Professional is a division inside of the Henkel portfolio, that services hairdressers in a business to business level.- Created, implemented and managed the VIPartner Key Accounts marketing program successfully with a website, POS material and magazine, with 10% of the average budget quote from the top 5 Portuguese agencies;- Developed Digital Marketing internationally, creating the first Facebook, Youtube Channel and Website for the brand.

Vera Pereira Skills

Business Development Go To Market Strategy Sales Marketing Creative Strategy Project Planning Business Strategy Strategic Planning B2b Procurement Payments Project Management Sales Process Business Analysis Business Planning Marketing Strategy Sales Management Budget Management Strategy Customer Acquisition Commercial Management Advertising Hr Management Financial Accounting Microsoft Office Lead Generation Strategic Partnerships Problem Solving Creative Problem Solving Team Management Management Negotiation Team Leadership Leadership Teamwork Client Services Interpersonal Skills English Go To Market Projects Business Alliance Communication Comercial Product Optimization Target Orientation Partner Development Deal Closure New Business Opportunities Market Intelligence International Sales

Vera Pereira Education Details

Frequently Asked Questions about Vera Pereira

What company does Vera Pereira work for?

Vera Pereira works for Business Avenue

What is Vera Pereira's role at the current company?

Vera Pereira's current role is Consultant.

What is Vera Pereira's email address?

Vera Pereira's email address is ve****@****enue.pt

What schools did Vera Pereira attend?

Vera Pereira attended Aese Business School, Aese Business School, Nova School Of Business And Economics, Ipam.

What skills is Vera Pereira known for?

Vera Pereira has skills like Business Development, Go To Market Strategy, Sales, Marketing, Creative Strategy, Project Planning, Business Strategy, Strategic Planning, B2b, Procurement, Payments, Project Management.

Who are Vera Pereira's colleagues?

Vera Pereira's colleagues are Ana Pereira, Rania Alrubaie.

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