Vera M. Bassi
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Vera M. Bassi Email & Phone Number

Strategic eCommerce and marketing expert driving innovation and growth
Location: Chicago, Illinois, United States 7 work roles 1 school
2 work emails found @united.com LinkedIn matched
✓ Verified August 2026 4 data sources Profile completeness 86%

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Work email v****@united.com
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Role
Strategic eCommerce and marketing expert driving innovation and growth
Location
Chicago, Illinois, United States

Who is Vera M. Bassi? Overview

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Vera M. Bassi is listed as Strategic eCommerce and marketing expert driving innovation and growth based in Chicago, Illinois, United States. AeroLeads shows a work email signal at united.com and a matched LinkedIn profile for Vera M. Bassi.

Vera M. Bassi previously worked as Technology Manager, Digital Transformation at United Airlines and Account Director | Engagement Manager at Mindtree. Vera M. Bassi holds Bachelor’S Degree, Journalism, Advertising from Oakland University.

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Email format at united.com

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*@united.com
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AeroLeads found 2 current-domain work email signals for Vera M. Bassi. Compare company email patterns before reaching out.

Profile bio

About Vera M. Bassi

With over 17 years of experience in the digital space, I am a seasoned eCommerce Technology Manager at United Airlines, leading the digital transformation of United Cargo.My core competencies include eCommerce platform management and marketing, website and mobile application development, digital strategy, project management, and account management. I have successfully developed and implemented a full digital and eCommerce strategy to improve how users engage with United Cargo online, improving bounce rate by 40%. I have also managed the full website rebrand and redesign of UnitedCargo.com from concept to full delivery and launch, migrating to AWS. I work alongside numerous onshore and offshore IT teams from Bangladesh to Barcelona, fostering collaboration and communication. Prior to joining United Airlines, I was an Account Director and Engagement Manager at Mindtree and 160over90, where I managed the global digital marketing platform for Kellogg's and oversaw the brand strategy and execution for various clients in higher education, health care, and consumer goods. I have worked with some of the world's leading brands, such as P&G, Olay, Kimberly-Clark, Hilton Worldwide, Smucker's, Volkswagen, and more. I have also contributed to pro-bono work for The Ad Council and health systems. My mission is to leverage my expertise in eCommerce, digital transformation, and project and account management to deliver innovative and impactful solutions that enhance user experience, drive business growth, and build lasting relationships. I am a perpetual optimist and an innovative problem solver, always looking for new ways to create value and make a difference.

Listed skills include E Commerce, Digital Strategy, Crm, Account Management, and 43 others.

7 roles

Vera M. Bassi work experience

A career timeline built from the work history available for this profile.

Technology Manager, Digital Transformation

Chicago, Il, Us

Lead the digital transformation of United Cargo, including the adoption of new technologies to improve business processes and user experience. Developed full digital and eCommerce strategy to improve how users engage with United Cargo online, improving bounce rate by 40%. Managed full website rebrand and redesign of UnitedCargo.com from concept to full delivery and launch, migrating to AWS. Worked alongside numerous onshore and offshore IT teams from Bangladesh to Barcelona.

Jun 2018 - Aug 2024

Account Director | Engagement Manager

Bangalore, Karnataka, In

Account Director working with the Kellogg Company to manage its global digital marketing platform in all of North America and Latin America. Support the marketing IT infrastructure to execute Kellogg’s brand efforts and digital marketing innovation across all digital properties and brands (like Pringles, Pop-Tarts, Nutri-Grain and more).

Jul 2016 - Jun 2018

Account Director

New York, New York, Us

Clients include: University of Florida, University of Cincinnati, Atlantic 10 Conference, AAA Mid AtlanticI had the pleasure of working closely with and overseeing a talented team of individuals on the Account Management and Creative teams in the development of Clients' brand strategy, brand positioning and the execution of work across multiple channels. Actively mentor, manage, and build an account team and oversee internal administrative and creative processes. Lead the development of discovery methodologies, brand strategy, creative briefs, and marketing plans; oversee the development of comprehensive media planning and execution; and work to find solutions to client and agency marketing challenges.

Nov 2015 - Aug 2016

Senior Digital Project Manager | Y&R

New York, Ny, Us

Clients include: United Airlines, The Ad Council and Futures Without Violence (Pro-Bono)Wunderman is Creatively Driven. Data Inspired. A leading global digital agency, Wunderman combines creativity and data into work that inspires consumers to take action and delivers results for brands.

Dec 2013 - Dec 2015

Client Engagement Manager | Bbdo Worldwide

Cincinnati, Ohio, Us

Clients include: Hilton Worldwide, The J.M. Smucker Company, Kimberly Clark, Proctor & Gamble (Olay), KohlerFounded in 1993, Organic is a leading marketing agency grounded in digital that successfully blends creativity with unmatched predictive intelligence. By creating and continuously testing and optimizing marketing systems, Organic helps global brands accurately predict outcomes, spot trends, identify behaviors, and create a much deeper connection with consumers.

Apr 2012 - Jan 2014

Director Of Project Management Promoted From Senior Project Manager

Rochester, Mi, Us

Brand Labs is a fully stacked digital ecommerce agency focusing on marketing, strategy, design and site development.

Aug 2009 - Apr 2012

Account Manager Promoted From Account Coordinator

Bingham Farms, Mi, Us

Dec 2006 - 2009
1 education record

Vera M. Bassi education

  • Oakland University
    Oakland University
    Advertising
FAQ

Frequently asked questions about Vera M. Bassi

Quick answers generated from the profile data available on this page.

What is Vera M. Bassi's role at their current company?

Vera M. Bassi is listed as Strategic eCommerce and marketing expert driving innovation and growth.

What is Vera M. Bassi's email address?

AeroLeads has found 2 work email signals at @united.com for Vera M. Bassi.

Where is Vera M. Bassi based?

Vera M. Bassi is based in Chicago, Illinois, United States.

What companies has Vera M. Bassi worked for?

Vera M. Bassi has worked for United Airlines, Mindtree, 160Over90, Wunderman Thompson, and Organic.

How can I contact Vera M. Bassi?

You can use AeroLeads to view verified contact signals for Vera M. Bassi, including work email, phone, and LinkedIn data when available.

What schools did Vera M. Bassi attend?

Vera M. Bassi holds Bachelor’S Degree, Journalism, Advertising from Oakland University.

What skills is Vera M. Bassi known for?

Vera M. Bassi is listed with skills including E Commerce, Digital Strategy, Crm, Account Management, Web Project Management, Project Management, Digital Marketing, and Interactive Marketing.

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