Assistant Buyer
CurrentAs an Assistant Buyer for flower gifting at Moonpig, I am driven by the pursuit of category growth, wastage minimisation, and operational efficiency enhancement. My expertise lies in crafting effective marketing campaigns, meticulously managing the trading calendar, and developing impactful promotions that boost sales and reduce wastage. I oversee the entire product development lifecycle, from concept to launch, ensuring that new ranges align with brand expectations and customer preferences. A streamlined workflow I implemented integrates different teams, significantly reducing approval times and maximising sales opportunities. Comprehensive add-on plans for flowers and balloons have played a pivotal role in reducing wastage and boosting sales.