I volunteer weekly for the 988 Suicide Prevention Lifeline. :)

- Demonstrated versatility in design by creating captivating visual solutions for a wide range of projects, including branding and identity, marketing collateral, event materials, editorial, typography, and social media- Conducted in-depth market research and trend analysis to inform design decisions, ensuring that designs remained current and relevant in a rapidly evolving design landscape- Functioned as the central conduit for creative requisitions, facilitating transparent communication with stakeholders.- Produced visually captivating materials that harmonize seamlessly with the brand's core identity and values.

- Oversaw the comprehensive creative strategies for two flagship products, achieving a 35% surge in customer engagement- Collaborated cross-functionally with internal teams, enhancing brand identity and creating a 20% growth in brand popularity- Conducted in-depth market research and trend analysis to maintain constant design relevancy- Managed and prioritized diverse projects simultaneously, ensuring punctual delivery of high-quality designs

- Spearheaded digital marketing asset creation, boosting engagement by 30% for accounts with over 700,000 followers- Directed the development and implementation of digital brand guidelines, ensuring brand coherence and recognition- Formulated key brand components to align with updated guidelines, showcased to over 500 company stakeholders- Developed comprehensive materials for numerous PR events, including decor, merchandise, and promotional materials

- Crafted targeted brochures, infographics, flyers, and presentations, engaging over 200 volunteers and donors- Iterated design solutions based on evolving client needs and feedback, consistently ensuring client satisfaction- Guided junior designers, imparting design expertise and fostering their professional development

- Spearheaded the construction of intricate scenic sets and prop elements for six prominent UCI Drama productions, notably 'The Seagull', ‘New Swan Shakespeare Festival’, and 'Into the Woods'- Employed a diverse skill set in woodworking, metalwork, staining, and painting to create visually compelling and durable stage elements- Actively collaborated with a team of graduate students and professional contractors, fostering a dynamic exchange of ideas and techniques to ensure the highest standard of scenic craftsmanship- Proactively sought mentorship and guidance from industry professionals, enhancing personal proficiency and contributing to the team's collective knowledge in theatrical set design and construction

- Researched, ideated, and created a solution to facilitate collaboration and workplace culture in an in-person work setting with five design students- Created wireframes, prototypes, and UI components within the design system to establish consistency- Designed the brand identity, style guide, and final presentation for the mobile app, COOPON- Directed UX research, usability testing, and competitive analysis to refine design direction based on feedback- Earned the 1st place out of ten teams

- Established a visual direction for the website, leveraging a user-centered design approach to create an intuitive and accessible layout, resulting in an enhanced user experience and a 50% increase in website traffic- Created visually appealing and innovative merchandise designs, emails, and social media assets, leading to a 50% increase in social media engagement and a 30% increase in sales- Developed comprehensive digital brand guidelines and design systems, including design principles, typography standards, color palettes, and iconography guidelines

- Spearheaded the development of a comprehensive 3-month summer arts curriculum, successfully educating 55 students in line with current art pedagogy- Organized 5 art workshops and speaker events, hosting over 100 attendees and fostering community involvement- Provided pivotal support in the administrative oversight of ongoing projects, assisting teachers in streamlining operations- Efficiently managed art materials and technological resources, ensuring optimal program functionality