Verdi Taylor-Bishop Email & Phone Number

Swindon, England, United Kingdom

Swindon, England

tmgroup is one of the largest property information companies in the UK, using technology to enable the property industry to share information and collaborate, saving everyone time and safeguarding against risks.Their core business is providing a wide range of data and reports to lenders, estate agents and conveyancers: from Legal 500 through to sole practitioners. They provide a collaborative environment in which the entire purchasing process can be managed from start to finish… Show more tmgroup is one of the largest property information companies in the UK, using technology to enable the property industry to share information and collaborate, saving everyone time and safeguarding against risks.Their core business is providing a wide range of data and reports to lenders, estate agents and conveyancers: from Legal 500 through to sole practitioners. They provide a collaborative environment in which the entire purchasing process can be managed from start to finish, allowing all invited parties to easily share documentation and track the progress of a transaction. Show less

Swindon, United Kingdom

Strategy: As a member of the senior management team, helped develop the overall business plan and direction whilst responsible for the planning, communication, management and tracking of the full multi-channel marketing strategy across multiple brands utilising all mediums and a panel of agencies to deliver national awareness, footfall, spend and cross channel product sales, in line with corporate targets.Team Management: Lead and motivated a mid-sized multi-function team to build and… Show more Strategy: As a member of the senior management team, helped develop the overall business plan and direction whilst responsible for the planning, communication, management and tracking of the full multi-channel marketing strategy across multiple brands utilising all mediums and a panel of agencies to deliver national awareness, footfall, spend and cross channel product sales, in line with corporate targets.Team Management: Lead and motivated a mid-sized multi-function team to build and strengthen; brand equity, customer acquisition, retention, PR and insight plans, whilst ensuring design & delivery of a new digital strategy and annual calendar of events, along with all B2C & B2B campaigns on budget and to strict timelines.Costings & Growth: Delivered incremental growth and improved costings with a diminishing budget in a shrinking category whilst maintaining return, through enhanced approach to strategic targeting and segmentation of the self build and renovation audiences, both consumer and trade.Events: Accountable for the cost effective delivery of a comprehensive annual calendar of events at the National Visitor Centre, using multi-channel marketing programmes (ATL & BTL) to drive B2C and B2B customer awareness, footfall and engagement as well as corporate and partner product sales.B2B: Owned the shaping and delivery of effective added value and contra marketing programmes to engage key industry experts, associations and national partners (e.g. Wolseley, Homebase, VELUX, EDF Energy, Architects, Project Managers, Building Control, RIBA, FMB, BRE) to drive venue footfall and product revenue target.Digital: Designed and launched a new digital strategy which spans; a completely new redesigned website with integrated social media sites and new dynamic e-comms campaigns.Reporting: Regular communication and reporting on effectiveness of marketing and business activities, analysis, NPD, pipelines, CPA and ROI to CEO and board. Show less

Introduced and delivered a new tiered Sales and Marketing plan introducing new strategic processes to achieve the corporate business plans for new business sales targets. Managed the budget for all corporate branding and communications including sourcing, briefing and developing high quality marcom collateral, web-based initiatives and national launch events. Designed and delivered tender presentations to senior council officials throughout the UK leading to expanded product… Show more Introduced and delivered a new tiered Sales and Marketing plan introducing new strategic processes to achieve the corporate business plans for new business sales targets. Managed the budget for all corporate branding and communications including sourcing, briefing and developing high quality marcom collateral, web-based initiatives and national launch events. Designed and delivered tender presentations to senior council officials throughout the UK leading to expanded product portfolios, tangible sales growth and new multi-million pound accounts. Show less

Liased with US and European teams to implement corporate communication plans for designated channels maximising brand awareness, market share and retail volume.Managed 32 national accounts across Retail, Wholesale and Independent channels. Achieved extended portfolios and sales growth of 617%, 151% & 63% in three key accounts.UK Medical, Dental, Beauty and Law Enforcement specialist liasing with key industry influencers (Home Office, National Crime Squad & Met Police) to drive… Show more Liased with US and European teams to implement corporate communication plans for designated channels maximising brand awareness, market share and retail volume.Managed 32 national accounts across Retail, Wholesale and Independent channels. Achieved extended portfolios and sales growth of 617%, 151% & 63% in three key accounts.UK Medical, Dental, Beauty and Law Enforcement specialist liasing with key industry influencers (Home Office, National Crime Squad & Met Police) to drive co-ordinated marketing programs and a central European customer database. Show less

UK website manager; content, e-marketing, localisation and co-ordination with US team.Managed multiple national launch events for key new consumer product line.Developed co-operative marketing programmes for retailers and key account customers.

Developed and managed National and Regional Retail Sales KPI Scorecard system.

Cim Post-Graduate Diploma, Marketing

Ba Hons, Advertising & Marketing