Anna-Verena Bartl Email & Phone Number

International, high-impact Head of Marketing & Product Management (CMO) with a focus on the consumer goods industry. Strategic and operational responsibility for marketing in the areas of B2C and private label - in corporate groups, medium-sized companies and family businesses. Strategy and conception for defined corporate goals, introduction of target group specific marketing and sales measures as well as e-business concepts. Sustainable growth generation for global multi-brand portfolios through business development, brand management, license management, product range design, pricing, online and classic communication, innovation management, press and PR.

Listed skills include Produktlebenszyklusmanagement, Partnermanagement, and Produktstrategie.