Verity Morrish Email & Phone Number

Croydon, England, United Kingdom

Windsor, England, United Kingdom

Nutrition Integrated is a specialist market, category and product insights company focused on sports and active nutrition. I was their first marketing hire and responsible for all aspects marketing, however my main focus was social media, events and branding.I streamlined the social media activity, putting a structure in place to ensure a good mix of.

London

• Chiumento is an HR consultancy that specialises in outplacement and talent management services. Reporting directly to the MD I was the sole marketer at Chiumento, with full ownership and responsibility of all marketing.
• Web & SEO - I had ownership of the website and successfully relaunched chiumento.co.uk in June 2017, and again in July 2022. I worked on all aspects from branding, design, SEO and content creation to building the site.
• Content & Social media - prior to my appointment blogs were posted sporadically on a variety of subjects. Since joining I implemented a content plan that encompasses blogs, videos and graphical posts to help boost.
• Branding - as sole marketer at Chiumento I was the brand guardian. I inherited an outdated brand, which I streamlined. Creating consistent logo, tone of voice, an updated style and complimentary colour schemes. To.
• Sales Support – I became increasingly involved in the new business process. Working to improve the content and design of proposal documents and helping to produce engaging and memorable pitch presentations.

London, United Kingdom

• During my time at Hays I worked my way from executive to management level where I was responsible for a team of five. My team ran over 400 events a year and produced content across online, email and printed platforms.
• Thought leadership – a key part of the Hays marketing strategy was the production of thought leadership reports on various recruitment and skills related topics. My team produced around 10 of these each year and worked.
• Content – I was responsible for the ongoing content plan across all platforms. Working with the internal teams I devised and produced web, email and social media content to increase general awareness of, and engagement.
• Printed materials – created and updated all Hays branded sales collateral. I implemented a regular audit of all materials so they were fit for purpose and put in place adaptable templates to ensure consistency while.
• Events - managed the team of two events executives who ran over 400 events a year. These ranged from small round tables and breakfast seminars to large conferences and award ceremonies.
• Team Management – managed a team of five

London

• To reflect the reorganisation of the wider Hays business to a regional management structure, I moved to a regional role and I was responsible for all marketing activity within London. As per previous roles at Hays this.
• Planning & budgets – Creation of annual marketing strategy and tactical plans. Monitoring of spend against budget to ensure effective use of funds.
• Communications – Effectively articulated strategic marketing plans into deliverable campaigns. Liaised with all members of the campaign team internally and externally to ensure effective and efficient delivery, in line.
• Digital – Managed all online marketing for each SBU including e-mail campaigns, website content, SEO reporting and optimisation of online advertising and jobboards. This included copy writing, creating design briefs.
• PR & events – Ensured that sponsorship of events and awards as well as attendance at exhibitions were fully maximised via the implementation of multi-media marketing plans. I organised numerous events throughout the.
• Advertising – Dealt with all advertising including working with media agency to negotiate contracts and managing internal departments to ensure that copy and design were as effective as possible.

Following a promotion the remit of my role increased. I took control of all marketing activity for 8 business units ranging from legal and HR to marketing and retail, as well as running a number of national Hays wide projects such as promoting our outplacement, assessment and careers advice services. I was involved in all aspects of marketing from sales.

I was responsible for two specialist business units within Hays (HR and Procurement) and ran all the marketing activity on both a strategic and day to day basis. I worked with the Marketing Manager and Business Directors to devise and manage yearly marketing plans and budgets.

• Main responsibilities & duties:
• National Promotional Campaigns - Managed promotions from concept to result analysis and reporting. Ran customer promotions that increased sales by over 100%. Last major campaign reached £1 million in incremental net.
• Marcom Materials – Worked with European marketing for the production of central marcom tools and with local UK agencies for bespoke customer literature and direct mail. In-house design of general promotional and marcom.
• The Philips Lighting Academy – Launched and implemented national training program, attended by over 250 customers at various regional locations. I was involved from the initial European concept meetings to full local.
• Customer Presentations – Presented on a regular basis to both customer and end users such as Tesco and Virgin on both general lighting (hour long demonstration) and product information.
• Budget Management – Responsible for four national account budgets and for the Lighting Academy ensuring that all promotional activity was completed within budget and with the best value for money.

Key responsibilities and achievements:Order Handling - Dealt with all customer enquiries and orders ranging from £250 to £250000. Responsible for the largest retail account (Asda) Staff Training - Developed training scheme and trained all staff on new computer package and acted as first port of call for all technical problems.Staff Management - Directly.

Cim Prof Dip, Marketing

Ba Hons, French And Business

Bachelor'S Degree, Business, Management, Marketing, And Related Support Services

A Levels, French, German, Pure And Applied Mathematics And Gcse Italian

Science, English; Mathematics

GCSEs: 10 subjects passed at grade A-C, including