Verity Smith Email and Phone Number
Dynamic and results-oriented Publisher Partnerships Manager with over 5 years of experience in the digital advertising industry. Proven track record in managing key client relationships, optimising media strategies and driving significant revenue growth with publisher partnerships. Adept at collaborating with cross-functional teams to achieve business objectives and passionate about leveraging data-driven insights to enhance campaign performance and deliver exceptional client outcomes. I take pride and feel confident in leading internal & external projects as well as executing complex technical account management and digital strategies.
Loopme
View- Website:
- loopme.com
- Employees:
- 220
-
Publisher PartnershipsLoopme May 2023 - PresentLondon, England, United KingdomMy focus is supporting our Supply partners to help identify and maximise returns for both intermediary and direct connections. Serving as the POC for publishers, it is my role to proactively identify growth opportunities and address any issues that publishers may have. I work closely with our Publisher Managers and Business Development teams to ensure our partnership is profitable and efficient for both sides.• Successfully optimise direct & intermediary supply partners to delivery incremental revenue• Collaborate with product team to drive technology adoption, ensure successful integrations; work with operations team to maximize fill rate/revenue.• Work closely with Business Development to foster and establish new and existing accounts to create new revenue streams.• Align supply & demand; while communicating, representing for publishing across the organisation.• Monitor market and industry innovations to proactively develop new opportunities• Work with Brand & Programmatic teams, Operations team, Product, Sales, Legal teams and stakeholders to ensure addressing clients’ needs and help them for their businesses. -
Technical Account ManagerBlis Jun 2020 - May 2023London, England, United Kingdom• Build and manage relationships with key clients and agency partners • Oversee internal account operations (e.g. troubleshooting issues, account set-up, etc.)• Provide weekly/monthly reporting for clients; illustrating the outcomes of their investments and analyse, and measuring campaigns data generating insights to improve the performance of the current and future campaigns.• Support agency media strategy team to define the objectives and KPIs of the campaigns and help to identify opportunities to improve and develop data-based insights• Support / mentor new employees to provide training• Guide media and creative strategy, planning, and implementation of campaigns to deliver against Key Performance Indicators• Present upweight opportunities to clients where appropriate, driving incremental revenue for the business• Act as a conduit between the client and Ad-Ops throughout the campaign delivery process• Build and present Post-Campaign Analytics (PCA) presentations to agencies and/or clients• Update internal pipeline systems to reflect accurate monthly budget splits for bookings -
Digital PlannerMedia Campaign Ltd Aug 2019 - Oct 2020London, United Kingdom-Streamlined reporting system freeing up contemplative time for account optimisation-Client acquisition, management and retention- Weekly analysis and QBRs delivered on retention, revenue generated.-Managing all aspects of programmatic media, SEO and Organic Social-Strategy, Analytics -
Marketing InternshipRegent'S International School Bangkok Aug 2018 - Jul 2019Bangkok Metropolitan Area, Thailand -
InternshipDwa Aug 2017 - Jan 2018London, Greater London, United Kingdom
Verity Smith Education Details
-
University Of Brighton -
Farlington Sixth FormSociology -
Farlington School
Frequently Asked Questions about Verity Smith
What company does Verity Smith work for?
Verity Smith works for Loopme
What is Verity Smith's role at the current company?
Verity Smith's current role is Experienced Publisher Partnerships Manager | Core career focus in CTV, Programmatic & Client Relations.
What schools did Verity Smith attend?
Verity Smith attended University Of Brighton, Farlington Sixth Form, Farlington School.
Who are Verity Smith's colleagues?
Verity Smith's colleagues are Gretchen Decker, Lisa Coffey, Valerii Vovk, Rob Cukierman, Rahmat 'ruff' Alias, Oleksandr S., Viacheslav Mazepa.
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