Zhenghao Kang

Zhenghao Kang Email and Phone Number

Chicago, IL, US
Zhenghao Kang's Location
Chicago, Illinois, United States, United States
About Zhenghao Kang

Zhenghao Kang is a Research Specialist at Northwestern University - Kellogg School of Management.

Zhenghao Kang's Current Company Details
Northwestern University - Kellogg School of Management

Northwestern University - Kellogg School Of Management

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Research Specialist
Chicago, IL, US
Website:
labelmaster.com
Employees:
187
Zhenghao Kang Work Experience Details
  • Northwestern University - Kellogg School Of Management
    Research Specialist
    Northwestern University - Kellogg School Of Management
    Chicago, Il, Us
  • Labelmaster
    Data Scientist
    Labelmaster Mar 2024 - Present
    Chicago, Illinois, United States
    - Developed a robust advertising analytics framework leveraging GPT-3 language models and multivariate linear regression for ROI analysis, providing data-driven insights to inform strategic decision-making.- Implemented A/B testing to systematically compare the effectiveness of various ad creatives, placements, targeting options, and audience segments, enabling precision marketing.- Leveraged user profiling data (age, gender, interests, device, browsing behavior) to create granular customer segments and deliver highly personalized ad experiences.- Developed a feasibility report for the 2025 advertising budget and strategy proposing increased video ad spend, intensified social media marketing, and keyword bidding optimization to enhance brand visibility and conversion.- Projected a 10% increase in average order value in 2025.- Successfully led the team in achieving a 10% increase in click-through rate and a 20% decrease in cost, resulting in a substantialboost in ROI.
  • Miracleplus
    Entrepreneur Relations Intern
    Miracleplus Feb 2024 - Jul 2024
    Beijing, China
    - Successfully built and nurtured a North American startup community, partnering with renowned accelerators like Y Combinator and First Round Capital. Hosted 20+ networking events, attracting over 500 entrepreneurs.- Leveraged Python and SQL to deep dive into YC's resources, successfully incubating 18+ startups for the 2024 Spring Y Combinator batch. 6 of these startups were selected for Demo Day, securing a combined $1.2 million in funding- Developed a proprietary mentor matching system, utilizing data analysis to achieve a 90% match rate, significantly accelerating team growth.- Conducted in-depth research on the AI landscape, producing 7+ industry reports covering healthcare, finance, and autonomous driving.- Enhanced data extraction efficiency by 37% through sophisticated SQL queries, providing critical insights for project evaluation.- Employed machine learning to model user behavior, delivering data-driven recommendations for product optimization.- Collaborated cross-functionally on project evaluations, due diligence, and investment committee presentations.- Monitored industry dynamics and capture industry strategic dynamics with Python, Tableau, etc.
  • Ubox Technologies Co., Ltd
    Project Business Analyst
    Ubox Technologies Co., Ltd Oct 2021 - May 2022
    Shenzhen, Guangdong, China
    - Assist in designing the competitive product analysis framework, perform sales predictive analysis using Python and conduct regression analysis with Excel to identify key metrics that lead to competitive advantages.- Quantify the impact of the Covid pandemic on consumer purchasing power, present monthly visualized reports to managers.- Apply frameworks such as SWOT, KANO, Porter Five Forces Analysis, and Growth-share Matrix to company research.
  • Industrial Bank
    Finance Intern
    Industrial Bank May 2021 - Aug 2021
    Beijing, China
    Created quantitative models with Java and python for market forecast and trading.- Examined 10-k reports and performed financial analysis for 20 companies, used Excel to calculate operating cash flow, fixed-cost coverage ratio, leverage ratio, adjusted EVITDA, etc., co-authored eight industry analysis reports.- Performed valuation of two real estate investment properties by quantifying key metrics such as net operation income,cap-rate, return on equity, and debt service coverage ratio.- Conducted due diligence on a client company.

Zhenghao Kang Education Details

Frequently Asked Questions about Zhenghao Kang

What company does Zhenghao Kang work for?

Zhenghao Kang works for Northwestern University - Kellogg School Of Management

What is Zhenghao Kang's role at the current company?

Zhenghao Kang's current role is Research Specialist.

What schools did Zhenghao Kang attend?

Zhenghao Kang attended University Of Chicago, Rollins College.

Who are Zhenghao Kang's colleagues?

Zhenghao Kang's colleagues are Carol Gyimatey Mba, Dee Consigny, Virginia Jackson, Shaun Smith, Corey Abram, Veronica Chacon, Erin Gaul.

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