Veronica Campbell is an Associate Design Manager at PepsiCo, where she drives design strategy for the Global Foods Group, ensuring brands like Doritos and Cheetos maintain a cohesive look across diverse markets. She began her career at Universal Music Group, creating album artwork and campaigns for artists such as Shawn Mendes, Bon Jovi, and Noah Kahan, before joining PepsiCo as a designer and illustrator for Mtn Dew and Pepsi. Driven by a deep curiosity and a passion for continuous learning, she constantly seeks new ways to innovate and elevate brand experiences. Known for her dynamic energy, collaborative spirit, and positive approach, Veronica blends creativity with strategic thinking, inspiring teams and driving impactful design solutions that elevate the quality of design across PepsiCo's global brands.