I believe design is fundamentally about problem-solving; in my practice, it is much closer to business than it is to art. And this ethos, combined with wit, creativity and deep empathy, is the foundation of how I lead my team in delivering work that makes us proud and our clients grow.Understanding people is my passion - whether it's getting to know my team members and what makes them tick, listening to my clients to figure out their underlying needs, or learning about different people and finding ways in which we are the same. I was born in Brazil to a Spanish father, raised in Asia, began my career in Australia, and now call Portugal home. These diverse cultural experiences have taught me to replace instinctive judgment with curiosity, helping me become a better leader, designer, and person.With a Strategy, Copywriting, and Design background, I have worked in diverse and dynamic markets across Australia, Singapore, Spain, Brazil and Portugal. My clients today are in Aviation, Defence, Meditech, Fintech, Retail and Hospitality. My team at Between Collective and I focus on branding, strategy, social media, graphic/motion design, video production, campaigns, and print, always striving to create impactful and meaningful work.