Veronica E. Oblan Email & Phone Number

Argentina

Santa Fe, Argentine

Areas under management:* Products Development and Improvement.* Quality and Excelence* Design.* Foreign Trade. Exports- Imports* Nutrition* Digital Marketing.* Human Resources.Member of "Foro de Recursos Humanos del Litoral" (Litoral Region Human Resource Forum)

Santa Fe, Argentina

* Planning and Control Management of Trade Targets (for domestic and foreign markets). * Definition and Following of Marketing Strategy * Pricing fixing and strategies for customer types.* Team Work for continues improvement.* Monthly training to commercial staff. * Participation in Rounds of Business (Nationals and Internationals). * Participation in Directory Meetings representing the sector in charge.

Santa Fe, Argentina

* Planning and control of the management of internal and external market objectives.* Definition of the marketing strategy. Elaboration of budgets.* Planning promotional activities.* Pricing and strategies by types of customers. Authorization of price increases to be implemented.* Training of the personnel in charge (additional to the training provided by the company).* Evaluation of the performance of the personnel in charge.* Participation in national and international business rounds.* Strategic definitions in international negotiations.* Supervision of the development of new products.* Follow-up of market studies.

Argentina

* Management of 19 (nineteen) service points (operations) distributed in CABA and GBA (north and south).* Budgetting and projections for all the points of service in charge.* Negotiation of the prices of the accounts in charge.* Performance Evaluation of the personnel in charge.* Action Plans for Satisfaction Surveys at Service Points and their subsequent follow-up.* Action Plans for the Bromatological Audits and subsequent follow-up.* Development of the personnel in charge (career)* Execution of Operational-Corporate Audits for quarterly service and monitoring points.* Training of the personnel in charge (additional to the training provided by the company).* Follow-up of Security Audits performed at service points.* Programming and control of special events.* Authorization of quotations to the clients of the area.* Authorization of expenses and purchases in the units of service to charge.* Authorization of unquoted service modifications.* Monitoring of ratings and contracts of the units in charge.* Request of personnel for the units of service in charge.

Santa Isabel, Santa Fe, Argentina

MARKETING: Report on the evolution of the group's fruit business (Niceberry Sa and Hathor Agropecuaria) both for the domestic market and for the external market. Design of marketing plans for both internal and external markets for fresh and frozen fruit. Management of the fruit database. Market research by product and scope (national and international). Survey and analysis of commercial, economic and market information and consequent reporting. Assistance to the sales force in market reports and business contacts. Price tracking. Tracking the competition. Research on new products to be incorporated into the market. This work carried out in an interdisciplinary way with the production sector and the finance sector.QUALITY: Internal Auditor Iso 9001: 2000.Colaboration in the diagnosis and implementation of Hccp for the Pop Company.PROJECT SMOOTHIES WITH FROZEN FRUITS: Preliminary study of mercado. Colaboration in the development of the new products, tests in laboratory. Detection and development of strategic suppliers. Improvement of the inputs for the construction work of the processing plant. Coordination of tasks of the equipment of work.

Santa Fe Province, Argentina

In CEDRO AZUL SRL: Marketing advice for the preparation of product offerings and brochures for international fairs (Alimentaria Barcelona and Apas (San Pablo)). Study of the Spanish market, commercial conditions, channels, margins. Study of the São Paulo market: commercial characteristics, distribution and marketing channels, margins, reference prices, revision of prices offered.Participation in the business rounds of Alimentaria Barcelona 2006 representing the company.In MENTORES SRL: Trainer and consultant. Bahco Project: training in foreign trade (50hs plan) including banking aspects, BCRA communications, international payments and collections, Brochure 500, logistical aspects, containers, expo and import price calculations, customs operations, infractions and crimes, between others. Eysin Project: training in administrative and financial tools to improve management (24hs plan)

Munro, Buenos Aires, Argentina

* Profit plan and Marketing budget for the line.* Development of marketing strategy, including communication. Market research, commercial and economic feasibility analysis of new business opportunities for the Tennant line.* Responsible for being a liaison between the company and Tennant USA. Training the commercial force on new products and updating on existing equipment.* Attention to customers type A, management visits and after-sales work. Satisfaction surveys. I work on customer recovery.* Development of brand positioning in the municipal sector. Work on product demonstration.* Development of equipment quotient equipment.* Participation in fairs.* Assistance to international purchases for the importation of equipment. Assistance to the head of spare parts for the purchase of Tennant parts.* Collaboration with technical service to improve the quality of service.

Profesional Certificate, Lean Start Up

Lean Startup. Design Thinking. Agile. Customer Development. (Completed but not finalized)

Training, International Business/Trade/Commerce

Activities and Societies: Costs and Prices in exportation and importation

Professional Certificate For Trainers Of Entrepreneurs, Entrepreneurship/Entrepreneurial Studies, Professional Certificate

International Negotiation, International Management

Posgrado En Logistica Y Calidad De Alimentos, Quality And Logistic - Food Sector

Diplomatura, Business Administration And Management, General, Diplomatura In Agribusiness Management

Diplomatura, Business Administration And Management, General, Diplomatura In Small And Meddium Enterprise Business Management

Lic. En Administracion De Organizaciones, Administration