Veronica Giovannone Email & Phone Number

Milan, Lombardy, Italy

I’m specialized in expanding business through strategic partnerships within the digital landscape. I work closely with cross-functional teams to identify, negotiate, and manage partnerships that drive growth and deliver value.Key Responsibilities:- Identifying and evaluating potential digital partners that align with the organization's objectives.- Developing and maintaining relationships with key stakeholders in potential partner organizations.- Negotiating partnership… Show more I’m specialized in expanding business through strategic partnerships within the digital landscape. I work closely with cross-functional teams to identify, negotiate, and manage partnerships that drive growth and deliver value.Key Responsibilities:- Identifying and evaluating potential digital partners that align with the organization's objectives.- Developing and maintaining relationships with key stakeholders in potential partner organizations.- Negotiating partnership agreements and terms to ensure mutual benefit and alignment with strategic objectives.- Collaborating with internal teams, including sales, marketing, and product development, to leverage partnerships for business growth.- Monitoring and evaluating partnership performance, making data-driven recommendations for optimization and expansion.- Staying up-to-date with industry trends and emerging players in the digital space to identify new partnership opportunities. Show less

Milan, Lombardy, Italy

I delivered the Global Search strategy for the brand, eCommerce and local Store Network. I helped regional eCommerce teams in optimizing their Search strategy in close collaboration with the agency teams and vendors. I also collaborated with the Content Development Team and Merchandising for new technical SEO improvements, as well as website structure optimization, and with PR Team for the SEO Offsite campaign. My main activities included: - Develop and execute the WW Search… Show more I delivered the Global Search strategy for the brand, eCommerce and local Store Network. I helped regional eCommerce teams in optimizing their Search strategy in close collaboration with the agency teams and vendors. I also collaborated with the Content Development Team and Merchandising for new technical SEO improvements, as well as website structure optimization, and with PR Team for the SEO Offsite campaign. My main activities included: - Develop and execute the WW Search roadmaps and recommendations in partnership with the local regional teams and agencies. - Support current organic strategies on a day to day basis while working closely with the regional teams, Content Development Team, Merchandising and eCommerce Team.- Produce various technical audits and analysis such as site speed audits, indexation audits, backlink audits and redirect plan development. - Involve in Global SEO Offsite strategy for improve unbranded keywords ranking and help strengthen the relationship between SEO and PR. - Define and track KPIs for ongoing SEO Offsite and content initiatives. - Execute technical SEO improvements, coordinating regional requests, agencies and Content Development Team. - Keep up to date with latest SEO industry trends and changes to Google’s algorithm. - Create, aggregate, collect and update Search channel guidelines for internal stakeholders. - Identify and engage new tools, platforms and best agencies to maximize results. Show less

Milan, Lombardy, Italy

Widiba is a fully comprehensive bank that combines a technology platform with the professional advice of its Personal Advisors.My main responsibilities included:- Development of SEM/PPC strategies with a focus on Paid Search. Management and monitor multiple SEM campaigns, across different search engines (Google Ads, Bing Ads). Tracking, analyzing and optimizing campaign results, conversions and tactics.- Management and implementation of SEO strategies with a focus on… Show more Widiba is a fully comprehensive bank that combines a technology platform with the professional advice of its Personal Advisors.My main responsibilities included:- Development of SEM/PPC strategies with a focus on Paid Search. Management and monitor multiple SEM campaigns, across different search engines (Google Ads, Bing Ads). Tracking, analyzing and optimizing campaign results, conversions and tactics.- Management and implementation of SEO strategies with a focus on definition of the requirements and tasks related to SEO projects in order to promote growth in organic searches. Analysis and monitoring on the adopted strategies in order to achieve success. Monitoring and competitive analysis on the SERPs, in order to improve organic rankings. Monitoring and evaluation of web analytics in order to develop and implement new SEO strategies.- Building ecosystems of strategic partner, defining key business, operating and contractual requirements for agreements with third parties. Ensure the execution of partner management process and monitor the selected partners' performance. Show less

Milan, Lombardy, Italy

Seeweb is a company leader in cloud, hosting, housing and co-location services for corporate customers.My main responsibilities included:- Strategic and operative marketing- Develop SEO strategies, implement and monitor campaigns- Perform site analysis, keyword research and mapping, and assess link building opportunities- Assess Social Media Marketing strategies to determine rate of return- Develop and manage online marketing campaigns driving brand awareness… Show more Seeweb is a company leader in cloud, hosting, housing and co-location services for corporate customers.My main responsibilities included:- Strategic and operative marketing- Develop SEO strategies, implement and monitor campaigns- Perform site analysis, keyword research and mapping, and assess link building opportunities- Assess Social Media Marketing strategies to determine rate of return- Develop and manage online marketing campaigns driving brand awareness, engagement and traffic to social media pages- Content management for the company blog - Develop SEM strategies (Google Adwords, Facebook Ads, Twitter Ads), implement and monitor campaigns (tracking, analyzing and optimizing campaign results and conversions)- Develop and manage Email Marketing and Marketing Automation Show less

Rome, Latium, Italy

Natrobit S.r.l., mobile software company.- Developed brand strategy- Created and maintained social media profiles, such as Facebook, LinkedIn and Twitter- Analyzed and reported web analytics performance- ASO (App Store Optimization)