Content Marketing Manager
Current• Developing diversified content on various corporate websites to boost traffic and retention rates.• Filling the blog with targeted and engaging content.• Creating weekly and monthly content plans within an approved content marketing strategy.• Promoting offers and content through social media channels, search engine and email.• Helping to develop a cohesive marketing strategy.• Creating free resources to drive leads, awareness, and regular subscribers such as infographics, guides, whitepapers etc.• Collaborating with designers, marketers, external influencers, and industry experts.• Analyzing and optimizing the efficiency of content marketing strategies.