Veronica Oancea Email & Phone Number

Romania

My goal was to lead the digital presence and performance of the KFC brand on both web and e-commerce applications, as well as on partner digital platforms. I also drove strategies to increase online visibility, customer engagement, and sales growth. I developed and executed campaigns, optimized product listings, and collaborated with various teams to ensure brand consistency and success, as well as sales through these channels in the digital landscape. During the pandemic, the e-commerce channel became the main support for the business, facing many specific challenges.

The challenge at hand involved collaborating with extended teams to create intricate digital assets for clients, including Fuchs, Ferestrele Veka, Schoegetten, Whirlpool, Lego, Nespresso, Unilever, and clients in the Pharma Industry.My primary goal was to expedite clients' digital transformation alongside teams of digital and social media specialists. This entails seamlessly integrating digital elements into all assets, and consistently prioritizing consumer needs and expectations. The focus is ensuring that the business remains continually connected and relevant to today's consumer, adapting to digital trends and consumer needs and behavior shifts.

This is the environment where I've successfully applied the skills acquired from my past work experiences. Our focus here is on executing integrated projects, yielding exceptional and impactful results that have garnered awards and professional recognition for the team. I take pride in having worked with esteemed clients such as Orange, Roche (including global projects), Ursus, Tiriac, Visa, JTI, Nescafe, Farmaciile Dona, Unirea, Tefal, Alexandrion, Disney, Renault, and new business ventures.

Bucharest, Romania

In this setting, I collaborated with the assembled team to establish a completely new digital department within the agency, enabling the execution of integrated advertising projects in-house. The challenge involved creating procedures from scratch, recruiting team members, and aligning with the set business goals. Notable clients we worked with include Raiffeisen Bank, Milka, Procter & Gamble (various brands), Rompetrol, Enel, Visa (educational projects), and new business initiatives.

Bucharest, Romania

Here is where I initiated my involvement in significant national and global projects, implementing promotions with diverse creative mechanisms and extending their reach across other integrated channels to function cohesively. This is also the environment where I learned the responsibilities of team coordination and the establishment of business goals. I had the privilege of working with exceptional clients alongside my team, including Nestle (Nescafe), Golden Brau (the beer), Coca-Cola, UPC, Vodafone, Rompetrol, Ana Hotels, Unilever, and more.

Bucharest, Romania

This marks the beginning of my digital career era within an exceptionally talented team. I take pride in having worked on remarkable projects for Pfizer (the "Nae n-are aer" project received the top prize at Internetics), Fundatia Sensiblu, Red Cat energizing snack, Kinder, Public Politics Institute (ONG), and the highly challenging Timisoreana beer project, which was determined to make pioneering strides in the digital realm. Additionally, I contributed to projects for Byron (the music band), new business ventures during pitch invitations, Tiriac Group, and more.

Bucharest, Romania

The challenge involved working on the repositioning of the international Skol brand, a responsibility I undertook while managing the account. Additionally, I gained exposure to various projects and clients, including the launch of West Park residential managed by the agency, localization projects for Lioton Gel, BTL projects for Danone and collaboration on new business ventures team.

Bucharest, Romania

My journey here began as a Traffic Executive for a brief period, during which I gained exposure to various projects and clients across the agency. It then transitioned into the role of Brand Communication Executive in the Phillip Morris team, where I focused on the Parliament brand. I also played a significant role in the launch of the Virginia Slims brand in Romania, which proved to be a challenging yet rewarding experience at the time. Additionally, I contributed to various new business projects during this period.

Bucharest, Romania

I oversaw commercial marketing with the responsibility of supporting and coordinating national sales teams, as well as establishing connections with pharmacies and hospitals as end clients. My role encompassed monitoring marketing campaigns, analyzing market data, and tracking the evolution of market share. Additionally, I played a key role in localizing, conducting market research, registering in OSIM, and initiating sales for two entirely new products in Romania - Al-Sense and Vi-Sense.

Bucharest, Romania

My responsibilities primarily involved translating engineering procedures and facilitating communication on technical evaluation projects, adhering to European norms. Over time, these responsibilities expanded to include expertise in various engineering fields beyond nuclear, building on the knowledge gained from my initial role at Cernavoda NPP Unit 2.

Cernavoda

I was involved in translating technical procedures, flows, and specifications to ensure compliance with the requirements set by national and international organizations for the construction of Nuclear Power Plants. Additionally, I provided support in managing communication between local and international engineering teams and other technical teams. My contributions were particularly significant for the development of Unit 2 at Cernavoda Nuclear Power Plant.

Pre-Seed Startup Accelerator Program Graduate

Master'S Degree, Anthropology

Master'S Degree, Marketing

Complementary Courses, Banking, Corporate, Finance, And Securities Law

Bachelor'S Degree, Philology

Mathematics - Physics

Tourism Agency Manager Course

Tourism Agent Course

National Guide