We develop and execute digital marketing strategies to help businesses engage their guests, attendees and/or clients through varies marketing initiatives by building a brand through digital media from the ground up and maintaining its day-to-day activities. We maintain brand awareness through websites, SEO, social media marketing, email marketing, event marketing, directory listings and blogging and videos. We implement online policies and procedures to help facilitate digital media campaigns. We provide clients with resources and trainings to help them execute digital media campaigns and optimize their online presence by using technology trends and research methods. We review and analyze online presence by using Google Analytics and social media insights.

Responsible for providing quality instruction to students through well prepared classes, relevant assignments, fair and holistic assessment of learning, clear documentation of student progress, and support of the academic success for at-risk students. Ensuring degree seeking students the fundamentals and values of WordPress (CMS), internet marketing, basic coding, SEO and web commercialization by provide Interesting and relevant assignments for students that demonstrate learning outcomes in a real-life setting. Attending regularly scheduled in-services and discipline specific professional development activities.

Coordinated and oversaw marketing events including bridal shows in the local & surrounding areas. Improved visibility and established relationships with corporate and government clients. Established preferred caterer partnerships with local venues, hotels & entertainment vendors. Negotiated catering contracts for all social, corporate, non-profit & government events/functions.

Surpassed $1.5 million dollar revenue goal and won “Star of the 1st Quarter” within first 9 months of employment. Negotiated & created proposals for outdoor advertising purchases in the Austin market. Pioneered to develop new business relationships with regional agencies. Initiated and established Hispanic Market sales action plan.

Coordinated all aspects of 14 programs & special events including 2 annual conventions. Managed a $235,000 annual budget created by the Board of Directors. Created RFP’s & conducted all site selections using event specifications. Negotiated all supplier contracts, logistics, and food & beverage for events. Administered on-site execution with staff & committee members. Strengthened relationships & helped retain over 1700 associate/vendor members. Facilitated all event registrations & invoiced members in the SBA membership database

Coordinated all aspects of 32 educational seminars including 1 annual convention. Operated within a $1.2 million annual budget administered by the Court of Criminal Appeals. Improved RFP’s for site selections and negotiated room rates & banquet space contracts. Planned logistics for transportation, course materials & on-site execution. Instituted meeting definitions by tracking over 2500 member registrations in iMIS database.