Online psychology project with 500+ employees- Managing the marketing team of 40 specialists; - Providing the flow of leads; - Coordinating work of creative team: designing landing pages, copywriting, smm activities.Key achievements: - Decreased the lead price twice as a marketing specialist; - Doubled the payment conversion in sales of online courses, independently from sales team.

- Content planning according to the selected marketing and sales strategy; - Monitoring account metrics: statistics, reach, sales budget; - Analysing the market and competitors; - Video editing & content design. - Managing targeting ads on various social media platforms; - Setting and optimising advertising campaigns; - Testing hypotheses and conducting split-testing (A/B). Key projects: - online education industry: increased the quality of leads by 3 times… Show more - Content planning according to the selected marketing and sales strategy; - Monitoring account metrics: statistics, reach, sales budget; - Analysing the market and competitors; - Video editing & content design. - Managing targeting ads on various social media platforms; - Setting and optimising advertising campaigns; - Testing hypotheses and conducting split-testing (A/B). Key projects: - online education industry: increased the quality of leads by 3 times resulting in ROMI of 284%; - sales of medical uniforms: increased sales by 33%; - leading traffic to marketplaces (OZON, Wildberries). Show less