Veronika Suchanova Email & Phone Number

Hlavní Město Praha, Česká Republika

Development and implementation of company marketing strategy, creation and management of communication strategy, plan and budget (online and offline), managing PR agency, campaign reporting, communication efficiency analysis, working closely with event team, managing team of 4

Prague

analysis and design of innovative CX solutions, mapping of customer preferences and needs, customer centre redesign, creation and implementation of strategy for individual segments based on customer lifecycle and CX, segments and business strategy and other strategic projects

Hlavní Město Praha, Česká Republika

preparation of company communication and marketing strategy for individual segments in order to strengthen and build customer experience, managing the communication plan, budgets and segments, coordinating the campaigns execution with mkt specialists, coordination of media purchase and PR support, campaign reporting, communication efficiency analysis, coordination of internal communication and campaigns, managing team of 4Key achievements: co-creation and the gradual implementation of the hygge concept into the company, co-creation of the increasing costs communication strategy, photovoltaic campaign

Hlavní Město Praha, Česká Republika

For various clients creating marketing strategy, strengthening customer experience, marketing cross media campaigns, brand building, digital mkt, social media marketing, media and public relations, copywriting, organizing and managing events, visual merchandising.

Hlavní Město Praha, Česká Republika

developing and implementing the festival's marketing strategy to strengthen the festival's identity and brand, creating and strengthening the festival´s positioning, working closely with production and sales team to execute on the company´s strategy, implementation of strategy with orientation on individual segments and customer experience, managing PR agency, online marketing agency and creative advertising agency, developing and executing the community outreach program, ensuring the consistency of the festival's brand and identity on all marketing and community outreach platforms, ensuring all deliverables are met with media sponsors and partners, working closely with the web team in creating new online platform for the festival, working closely with the publicity, programming box offices and departments in 41 cities, working with the festival's media sponsors in coordinating the online and offline presentation, creating the media plan and cross media campaigns – ATL, BTL, digital.Key achievements: developing new marketing strategy and brand positioning, rebranding, launching new website

Prague, The Capital, Czech Republic

business development, corporate strategy, acquisition of new clients, responsibility for key clients, helping clients build their brand and strengthen customer experience, managing budgets of clients – ATL, BTL, digital, direct marketing, events, cross media campaigns, preparation of print materials, video creation, marketing and communication strategy, managing the team of 3 directly and 4 more indirectly, HR – building the agency team and team spirit, internal and external communications, training, finances and cash flow of the company and others. Clients: Tommy Hilfiger, NATURHOUSE, Praha City Center, Johann Malle etc.Key achievements: helping the company to grow by double, creating a good team, creating and leading crossmedia campaigns for major clients

Prague, The Capital, Czech Republic

Editor-in-chief and “founder” of the new AVG Lounge newsletter, led internal campaigns and projects, launch of new AVG Employee Volunteering Program, coordination and management of the AVG Employee Awards, in charge of the intranet, internal communication initiative, close cooperation with other teams within the Corporate Communication (PR, Social Media), production of brand items, management of eventsKey achievements: launching of Employee Volunteering Program, arranging 500+ guest events, internal brand integration of the new AVG brand

Prague, Bratislava, Verona

Managed the branding, promotion, customer experience, marketing and creative ecosystem for a total 60 shops of Calzedonia, Intimissimi and Tezenis in Czech and Slovak republic. In details my duties were:- marketing strategy, co-creating sales strategies, improving customer experience, marketing activities, monitoring the market, competition and trends, management of high communication budgets, media planning and buying, media and public relations, organization and management of international and nation-wide eventsKey achievements: negotiating and managing larger projects with media, opening 20 stores in Czech and Slovak Republic, increased number of cooperating media, organising around 200 events a year (such as fashion shows, in store and media events, Marianne Days, Elle Fashion Shopping Weekend), product placement in TV shows and movies

Prague, The Capital, Czech Republic

Taking care of Key Clients, Public relations & Production management.

Czech Republic

Organization of promotions and promo events, managing a team of 16.

Master, Environmental Economics & Administration (Minor In Economic Journalism)

Dfa 1., French Enonomics And Business

Classes: Cours de préparation au diplôme du français des affaires, 1er degré (level B2) Vie Politique et Economique de la France.