Vesela Pehlivanova Email & Phone Number

Boston, Ma, Us

As a Founder of Equilibrea, my team and I are dedicated to helping companies create an organizational culture where employees are happier, healthier, higher-functioning, balanced and more productive. We help corporations reduce stress at the workplace, improve decision making and teamwork, which leads to increased employee efficiency, engagement and enhanced working relationships.Responsibilities:• Discuss Corporate Wellness Program needs with the HR/Benefits Team to determine best custom package • Collaborate, plan, and execute the Program schedule with the HR team• Assign and coordinate delivery of the classes with the Equilibrea team• Lead some of the corporate classes personally to monitor progress and help drive change• Collect and discuss the Program feedback with HR team

Greater New York City Area

My role at Sprinklr evolved as I was promoted from within several times to best leverage my knowledge and skills from Social Media Manager through Social Media Director - Global Advertising Operations, and Project Management. I also worked as a Mindfulness and Meditation Teacher to utilize my passion and interests.ResponsibilitiesMindfulness and Meditation Teacher:• Designed a tailored Wellness program to use Mindfulness and Meditation practices for the specific needs of the employees• Organized the planning and program execution, from the physical space, to internal promotion, and technical aspects to make sure the sessions were accessible to as many people as possible both in person and remotely• Assessed participants feedback and accommodated updates for new topicsProject Manager: • Planned and implemented projects, created schedules and project timelines• Helped define project scope, goals and deliverables• Managed the project team to successful delivery

Responsibilities:• Leading the implementation of Sprinklr Advertising module globally• Driving advertising strategy and quality of paid media execution• Team management

Greater New York City Area

Team leader• Developing Marketing strategies and proposals• Supervising campaign set up and optimization• Presenting results to Senior Management and Clients• Building relationship with Facebook and Twitter• Testing new advertising features as soon as they are released• Building relationship with third party tracking partners• Team management and resource allocation• Training juniors

London, United Kingdom

• Independent campaign set up, implementation and execution• Presenting results to Senior Management and Clients• Training juniors

London, United Kingdom

• Creative briefs• Ad copy writing• Campaign set up• Performance tracking via third-party ad serving technologies• Campaign optimization• Reporting

London, United Kingdom

Specialized in:•SEM including setting up and managing campaigns, keyword research, negative keywords, ad copy writing, bidding strategies and budget allocation, tracking and reporting, analysis and optimisation•Affiliate Marketing, strategy development, network selection, banner and splash page design, tracking and reporting, analysis and optimisation•Social Media Advertising - Facebook, Twitter and LinkedIn

Msc, Strategic Marketing Management (Merit)

Including: E-Marketing, Strategic Marketing, Business Planning, Statistics for Management, Market Research, Marketing Communications & PR

Bsc, Heathcare Management (Honours)

Including: Marketing, Management, Business Planning, Finance, Accounting, Economics and Law