Jingshi (Vesper) Hu Email & Phone Number

London, England, United Kingdom

London, England, United Kingdom

London, England, United Kingdom

London, England, United Kingdom

Cambridge, England, United Kingdom

Worked as a management consultant to Shell as part of the academic requirement in the MPhil Management curriculum and received the award for the best two teams within the program.

Project: Strategic Planning for a State-Owned Enterprise• Report Drafting: Collected and organized the advantageous industries of each city within the city clusters to report on the overall policy landscape in China to provide strategic insights for a state-owned enterprise• Desk Research: Researched the industry planning strategy for China's city clusters including the Yangtze River Delta urban agglomerations, Guangdong-Hong Kong-Macao Greater Bay Area, and the… Show more Project: Strategic Planning for a State-Owned Enterprise• Report Drafting: Collected and organized the advantageous industries of each city within the city clusters to report on the overall policy landscape in China to provide strategic insights for a state-owned enterprise• Desk Research: Researched the industry planning strategy for China's city clusters including the Yangtze River Delta urban agglomerations, Guangdong-Hong Kong-Macao Greater Bay Area, and the Beijing-Tianjin-Hebei City Cluster based on published state policies Show less

Project: Growth Strategy Design in The SaaS Industry• Desk Research: Identified 3 commonalities among companies with high valuations through collecting and analyzing financial statements and estimated market capitalizations of more than 200 companies in 17 SaaS-related industries using Wind and Capital IQ• Competitive Analysis: Explored potential market penetration opportunities by analyzing client’s 8 main competitors on their annual revenue, customer types, services offered… Show more Project: Growth Strategy Design in The SaaS Industry• Desk Research: Identified 3 commonalities among companies with high valuations through collecting and analyzing financial statements and estimated market capitalizations of more than 200 companies in 17 SaaS-related industries using Wind and Capital IQ• Competitive Analysis: Explored potential market penetration opportunities by analyzing client’s 8 main competitors on their annual revenue, customer types, services offered, core technical capabilities, and their potential expansion strategies• Expert Interview: Generated 6 actionable insights from 16 manager interviews of more than 450,000 words and drafted possible strategies to amend the newly-found areas for improvement of our client Show less

Beijing, China

Project: ICU Market Product Expansion• Desk Research: Narrowed the scope of ICU market product expansion down from 11 to 7 instrument markets (including Blood Gas Analyzer, ECMO, and Hemodynamic Monitoring etc.) by assessing their utility rates in the ICU of domestic hospitals across the country and the current competitive landscape within the markets• Competitive Analysis: Identified key competitors in each instrument market; evaluated and categorized their products based on 4… Show more Project: ICU Market Product Expansion• Desk Research: Narrowed the scope of ICU market product expansion down from 11 to 7 instrument markets (including Blood Gas Analyzer, ECMO, and Hemodynamic Monitoring etc.) by assessing their utility rates in the ICU of domestic hospitals across the country and the current competitive landscape within the markets• Competitive Analysis: Identified key competitors in each instrument market; evaluated and categorized their products based on 4 main criteria: Market Share, Target Hospital, Average Dealer Price, and Market Success Factor• Expert Interview: Investigated and identified high growth instrument markets based on policy research and in-depth expert interviews with leading ICU physicians from 15 top domestic Level 3 Grade A hospitals and 7 instrument manufacturers around China Show less

Greater Boston Area

Greater Boston Area

Greater Boston Area

Greater Boston Area

• In a team of five consultants to propose a comprehensive business model for a start-up non-profit organization to expand its network and maximize its social impact in the intended region of development. • Designed funding raising strategies for the non-profit organization to sustain growth without sabotaging its non-profit status.• Interviewed experts in the industry to gain first-hand information about the current trend and use the information to support our solution that is… Show more • In a team of five consultants to propose a comprehensive business model for a start-up non-profit organization to expand its network and maximize its social impact in the intended region of development. • Designed funding raising strategies for the non-profit organization to sustain growth without sabotaging its non-profit status.• Interviewed experts in the industry to gain first-hand information about the current trend and use the information to support our solution that is presented to the client during weekly client meetings. Show less

Greater Boston Area

• Repositioned Chipotle to be in the causal restaurant category with upgraded services and more efficient supply chains for organic food by analyzing its current situation in the fast-casual food industry and proposed new marketing campaign for this new position.• Designed an innovative developmental plan with teammates using new technology and new marketing campaign for the company to regain its growth in the new industry.• Proposed a new marketing campaign to re-address… Show more • Repositioned Chipotle to be in the causal restaurant category with upgraded services and more efficient supply chains for organic food by analyzing its current situation in the fast-casual food industry and proposed new marketing campaign for this new position.• Designed an innovative developmental plan with teammates using new technology and new marketing campaign for the company to regain its growth in the new industry.• Proposed a new marketing campaign to re-address Chipotle’s strong emphasis on organic lifestyle and promote the technology vibe in the new concept Chipotle restaurant to attract younger customers. Show less

Shanghai City, China

Greater Boston Area

• Positioned the club to be the first all-industry career development club at Boston University after identifying the gap in the market and the competitive edges of BUGCC through organizational analysis.• Founded GCC Boston Alliance with 6 other GCC chapters in Boston region and successfully hosted the first GCC Boston Summit.• Obtained event sponsorships of a total value of 15 thousand dollars and maintained healthy relationships with the sponsors.

Greater Boston Area

• Managed and oversaw social platforms including WeChat, Facebook, Instagram, and LinkedIn.• Organized professional events including Fall Recruitment of Tencent Technology (Shenzhen) Co Ltd and attracted more than 3000 applicants for the companies.

The Social Cognitive And Affective Neuroscience Lab

• Executed experiment using a python-based computer program and fMRI machine to study the relationship between stereotypical confirming information and its rewarding effect on the nucleus accumbens and enhancing the effect on memory.• Analyzed more than 300 data sets from 3 different studies using SPSS and proposed potential conclusions.• Conducted research on the past literature focusing on decision making and judgment and how different brain structures support such cognitive… Show more • Executed experiment using a python-based computer program and fMRI machine to study the relationship between stereotypical confirming information and its rewarding effect on the nucleus accumbens and enhancing the effect on memory.• Analyzed more than 300 data sets from 3 different studies using SPSS and proposed potential conclusions.• Conducted research on the past literature focusing on decision making and judgment and how different brain structures support such cognitive functions. Show less

The Gilbert Lab

• Planned and evaluated experiment related to team performance and advice giving.• Executed the study to collect raw experimental data.• Conducted literature research on decision making and judgment.

Boston Ma

• Analyzed more than 300 videos and 10,000 data using SPSS to find the correlation between the facial expression of young children and their altruistic behavior in the tasks.• Designed experiments related to the development of social concepts in early childhood and the idea was adopted in the mentor’s newest research paper.• Recruited over 300 children from the laboratory, museums, and public parks.

Beijing City, China

• Participated in case pitching by presenting my solution to client and secured a partnership deal worth more than 200 thousand dollars.• Conducted intensive industry research on digitalization in smart retailing and designed digital reports regarding development trends and the suggested solutions to gain more market shares using marketing tools.• Planned channels for media exposure and arranged interviews with top management team of the client during Cannes Lions 2018… Show more • Participated in case pitching by presenting my solution to client and secured a partnership deal worth more than 200 thousand dollars.• Conducted intensive industry research on digitalization in smart retailing and designed digital reports regarding development trends and the suggested solutions to gain more market shares using marketing tools.• Planned channels for media exposure and arranged interviews with top management team of the client during Cannes Lions 2018 International Festival of Creativity; Created 500 thousand dollars PR value and information reached 600 million people worldwide.• Handled emergency PR crisis for the client and spotted more than 200 potential risks through regular media monitoring. Show less

Beijing City, China

• Founded and operated the first online used-book trading platform for students in China; helped to solve the serious copyright issue in the foreign textbook market through legal circulation.• Managed customer services and acquired 10,000 subscribers with 20,000 monthly views in 1 year.• Proposed marketing strategies in both Chinese and American markets and gained a rapid growth of 5000 users in 2 months.

Singapore

Mphil In Management, Management

Mphil In Management, Management

Bachelor'S Degree, Psychology, Summa Cum Laude, Gpa: 3.95/4.00

Activities and Societies: President at BUGCC, Undergraduate Psychology Association, BU UROP Research Funding Awardee

High School, Conducting, 5 Distinctions In Gce Advanced Level Examination

Activities and Societies: Vice Captain of TJC Tennis Team.