Marketing & Campaign Executive, Asia Pacific
Hong Kong
Main duties are coordinating marketing activities and analyzing marketing data to recruit delegates for events, summits and forums organized by Financial Times Live:• Coordinate digital marketing activities and create marketing contents for email, social media, websites and partner's online platforms within marketing timelines to achieve revenue target.• Working and consulting with sponsorship clients to make sure contract terms delivered.• Cooperate with cross functional global teams, including design, logistic, advertisement and editorial, to secure marketing contents are accurate and marketing activities delivered on time.• Data consolidation and analysis for potential target audience and final attendees by using Salesforce.• Manage telemarketing team for achieving sales revenue, refining and scheduling data researches.• Find and negotiate partnership opportunities with external organizations or associations to explore new promotional channels.