Marina Vicentini De Oliveira personal email
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Marina Vicentini De Oliveira is a Consumer & Market Insights Manager at Reckitt. She possess expertise in microsoft office, mathematica, research, english, matlab and 1 more skills.
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Consumer & Market Insights ManagerReckitt Oct 2022 - Present- Develop and lead the Learning Plan with the Innovation team to enable forward planning for VEJA initiatives- Manage the consumer assessment for whole launch process including claims brainstorming, concept/packaging tests and product validation.- Expand knowledge on consumers and market landscape by connecting available information and leading foundational studies such as demand spaces, jobs to be done and etc -
Global Insights & Marketing Intelligence For FragranceAvon Jun 2022 - Oct 2022 -
Global Insights - Product Validation & Claims Testing CoordinatorAvon Jul 2021 - Jun 2022- Leading global researches for new Avon products across makeup and care categories to validate new launches and identify opportunities - Working closely with the Insights team, R&D and Global marketing, devising claims creation and product testing studies. -
Claims & Consumer Science Senior Analyst - Latam Hair CategoriesL'Oréal Feb 2020 - Jul 2021- Manage, design & execute market research methodologies focused on new product development in Latam- Leading quantitative methods improvement agenda in the international network - In charge of design and conduct co-creation workshops and design thinking approaches -
Claims & Consumer Science Analyst - Latam Hair CategoryL'Oréal Jun 2018 - Feb 2020Rio De Janeiro Area, Brazil -
Procurement & Sustainability Latam Jr Analyst - AmbevAnheuser-Busch Inbev Feb 2018 - Jun 2018Brazil-Negotiation and management of Service and Materials Latam contracts covering all indirect procurement categories-Responsible for NPS indicator to leverage internal client experience -
Consumer Technical Insights Intern - Laundry LatamUnilever Feb 2016 - Dec 2017Valinhos, SpInternship in Research & Development - Consumer Insights - Design and set up research methodologies to support new product development (eg focus group, 1: 1 interviews, ethnographic studies, online communities) - quali & quanti approach in general- Lead quarterly multifunctional teams forums (Marketing, R&D, CMI, SAC) to feed them with consumer insights & focus on generating opportunities & actionable business plan for the category
Marina Vicentini De Oliveira Skills
Marina Vicentini De Oliveira Education Details
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Chemical Engineering -
Chemical Engineering -
Language Immersion At Ncc
Frequently Asked Questions about Marina Vicentini De Oliveira
What company does Marina Vicentini De Oliveira work for?
Marina Vicentini De Oliveira works for Reckitt
What is Marina Vicentini De Oliveira's role at the current company?
Marina Vicentini De Oliveira's current role is Consumer & Market Insights Manager.
What is Marina Vicentini De Oliveira's email address?
Marina Vicentini De Oliveira's email address is ma****@****ail.com
What schools did Marina Vicentini De Oliveira attend?
Marina Vicentini De Oliveira attended Fgv, Unicamp - Universidade Estadual De Campinas, Stony Brook University, Nassau Community College.
What skills is Marina Vicentini De Oliveira known for?
Marina Vicentini De Oliveira has skills like Microsoft Office, Mathematica, Research, English, Matlab, Strategic Planning.
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