Victoria Freitas Vargas

Victoria Freitas Vargas Email and Phone Number

Retired @ San Jose, CA, US
San Jose, CA, US
Victoria Freitas Vargas's Location
San Jose, California, United States, United States
Victoria Freitas Vargas's Contact Details

Victoria Freitas Vargas personal email

n/a

Victoria Freitas Vargas phone numbers

About Victoria Freitas Vargas

OVERVIEW Recognized leader in developing and managing marketing communications programs at Cisco and other Fortune 500 companies (Intel, Adobe, Sun) Strategic contributor to Cisco Small Business product launch and program communications including decisions surrounding which assets to create and how to deploy them effectively with the resources availableSpecialties:Channel Marketing / Partner Marketing Brand and corporate identity developmentMarketing communicationsMarketing

Victoria Freitas Vargas's Current Company Details
La Vida Vargas

La Vida Vargas

Retired
San Jose, CA, US
Victoria Freitas Vargas Work Experience Details
  • La Vida Vargas
    Retired
    La Vida Vargas
    San Jose, Ca, Us
  • Vmware
    Senior Marketing Manager
    Vmware Apr 2014 - Jan 2024
    San Francisco Bay Area
    This position is responsible for managing the production of marketing assets that will ultimately be used to drive leads for VMware's SMB and transactional marketing programs globally. - Oversee development and production on a portion of the quarterly list of content offers that will be used in SMB-Transactional demand campaigns.- Interlock with the SMB-Trans content SMEs, PMMs to scope and source content outlines, manage internal review cycles internally- Provide value add during reviews: first-pass reviews for copyediting, branding/graphics adjustments, message edit recommendations to SMEs - Manage vendor relationships, production schedules, budget and provide weekly status- Manage the Bill of Materials for the quarterly production list- Contribute to the overall promotional recommendation strategy for the assets to the GEOs- Partner with demand programs team for quarterly brainstorming
  • Cisco Systems
    Marketing Programs Manager
    Cisco Systems Dec 2011 - Jan 2014
    San Francisco Bay Area
    • Developed B2B communications, and enablement (training, promotions, tools) programs for field and partners• Integrated with external, customer-facing activities to increase effectiveness of multi-touch demand generation• Worked across Cisco collaborating with Product Marketing, Sales, Channels, Field Marketing, Finance, Corporate Business Development, Services and Engineering to achieve expected market impact• Assured delivery of a unified message that is relevant for customers, partners, sales and employees
  • Cisco Systems
    Senior Manager, Channels Integrated Marketing Communications
    Cisco Systems Feb 2010 - Dec 2011
    San Francisco Bay Area
    • Managed a team of eight to ten integrated marketing communications managers dedicated to moving Cisco products and technologies through reseller (B2B) channels• Developed and executed fully integrated awareness, relevance, and demand generation campaigns and programs utilizing multi-touch, multi-dimensional techniques to optimize effectiveness • Developed and executed marketing to, through, and with Cisco’s channel resellers• Developed, coached, and mentored employees for growth, performance, and career development
  • Cisco Systems, Inc
    Integrated Marketing Manager
    Cisco Systems, Inc Dec 2007 - Feb 2010
    Manager of marketing communications targeted at the small business (less than 250 employees) and pro-consumer segments• Managed development of marketing campaigns to support awareness building, nurturing, and demand generation with partner-to-end-user and Cisco-to-end-user assets product launches• Led integrated marketing programs ensuring consistent, effective messaging, appropriate media mix, and consistent brand usage across all creative and marketing communications activities• Partnered with and managed creative agencies to deliver creative collateral consistent with messaging and positioning guidelines within brand guidelines• Assured completion of projects with a sense of urgency, while ensuring all stakeholders are informed and on track with consistent messaging, and the agency teams deliver on time, within budget• Initiated process improvement such as revising creative brief templates and working with theatre teams on asset distribution and execution plans• Recognized for superior performance with a “Spot Bonus” for work on pilot program called “One Voice”, Performance Marketing pilot called “Monsters”, and the Small Business “Heroes” advertising campaign
  • Sun Microsystems, Inc
    Brand Manager
    Sun Microsystems, Inc Oct 2005 - Nov 2007
    Manager of marketing, planning, and implementation of brand strategy for Java™ technology• Led the development and execution of integrated marketing plans and communications directed at consumers, developers, and OEM/Licensees by way of print/online advertising, Web sites, sales materials, events, public relations, and promotional campaigns• Built brand awareness and preference among consumers while evangelizing the brand to OEM/Licensees to ensure adoption of the ingredient brand, Java Powered
  • Adobe Systems, Inc
    Product Launch Manager
    Adobe Systems, Inc Jun 2005 - Sep 2005
    Product Launch Manager, Adobe Systems, Inc. (Contract role for Marketing Agency), 2000 • Directed the development of the integrated marketing campaign to support launch: email, direct mail, advertising, PR, press tour, field marketing, and sales collateral developmentProgram Manager for the development and launch of the Adobe Government Partner Program, 2002• Developed strategic marketing plan targeting government end-users by partnering with the two-tier distribution channel to deliver training materials, launch events and promotions• Designed four-tier Government Partner Program for resellers and the partner portal Web site that allowed resellers to access sell sheets, data sheets, success stories, and other assets
  • Marketsphere, Inc
    Account Manager
    Marketsphere, Inc Jan 2001 - Jan 2005
    Principal of marketing agency focused on the development of marketing strategy, brand development, and marketing collateral for high-technology clients
  • Palm, Inc
    Brand Identity Launch Manager
    Palm, Inc Jan 2001 - Jul 2001
    Successfully managed brand identity implementation in preparation for Palm IPO
  • Intel
    Marketing Programs Manager
    Intel Jan 1999 - Jan 2001
    Created communications and launch processes for semiconductor brand rollouts, including the Itanium* and Xeon* processor brands, as well as program changes

Victoria Freitas Vargas Skills

Integrated Marketing Product Marketing Marketing Communications Demand Generation Multi Channel Marketing Strategy Marketing Go To Market Strategy Marketing Strategy Product Launch Strategic Partnerships Sales Enablement Lead Generation Business Development Program Management Cross Functional Team Leadership Product Management Management Brand Development Competitive Analysis People Development Brand Management Leadership Messaging Marketing Management Channel Partners Sales Saas People Oriented Email Marketing Market Planning Project Management Business Alliances B2b Marketing Partner Management

Victoria Freitas Vargas Education Details

  • Leavey School Of Business At Santa Clara University
    Leavey School Of Business At Santa Clara University
    Master
  • Eureka High School
    Eureka High School
  • International Culinary Center
    International Culinary Center
  • Orfalea College Of Business At California Polytechnic State University
    Orfalea College Of Business At California Polytechnic State University
    Bachelor Of Science

Frequently Asked Questions about Victoria Freitas Vargas

What company does Victoria Freitas Vargas work for?

Victoria Freitas Vargas works for La Vida Vargas

What is Victoria Freitas Vargas's role at the current company?

Victoria Freitas Vargas's current role is Retired.

What is Victoria Freitas Vargas's email address?

Victoria Freitas Vargas's email address is vi****@****gas.com

What is Victoria Freitas Vargas's direct phone number?

Victoria Freitas Vargas's direct phone number is +165042*****

What schools did Victoria Freitas Vargas attend?

Victoria Freitas Vargas attended Leavey School Of Business At Santa Clara University, Eureka High School, International Culinary Center, Orfalea College Of Business At California Polytechnic State University.

What are some of Victoria Freitas Vargas's interests?

Victoria Freitas Vargas has interest in Innovation, Marketing, Brand Management, Communications, Wine.

What skills is Victoria Freitas Vargas known for?

Victoria Freitas Vargas has skills like Integrated Marketing, Product Marketing, Marketing Communications, Demand Generation, Multi Channel Marketing, Strategy, Marketing, Go To Market Strategy, Marketing Strategy, Product Launch, Strategic Partnerships, Sales Enablement.

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