Smart Works is a phenomenal charity supporting women back into the workplace. It gives unemployed women the clothes, coaching and confidence to secure employment and change their lives.

The Difference Collective is a high-performance healthcare communications strategy and delivery consultancy. We deliver integrated, full-service communications through teams of experienced independent consultants.I am a healthcare comms all-rounder. As a Difference Collective member, I contribute my skills in women’s health, change comms, employee engagement, influencer strategy to a range of exciting projects for leading pharma and healthcare organisations.Our consultancy, content and communications specialists deliver effective strategy and purposeful outputs that engage your audiences in brand communications, corporate communications, policy, change and transformation and medical education.If you have a healthcare comms brief in mind, please get in touch. Along with my Collective colleagues, I can help to build you a talented, flexible team with exactly the skills and experience you need.

I have worked with Debbie Zaman and Elizabeth Jones intermittently since WITH PR was founded supporting on client service excellence and delivery.

Nominated for PR Week Best New Consultancy 2012

Employee engagement; internal communications; Change comms; women’s health for large global pharmaceutical companies.

MaryJean UK is an artisan natural skincare company based in Scotland. Vicki worked with them throughout the Digital Mums live learning programme setting and implementing a social media strategy to build its brand on line, specifically increasing engagement, amplifying the summer events programme and driving sales through to the website. Of Vicki's six-week campaign, MaryJean's founder, Elizabeth Quinn says: 'Vicki has done a marvellous job on Twitter and Facebook with orders through from Facebook and my likes are up considerably on Twitter. What she has done in the short time with us has given me some hope for the future. We will always be very grateful to you.'

New Business Director January 2007 to December 2009

Sponsorship director for Standard Life Bank Freestyle mortgage product: a two year sponsorship amplification campaign delivering game-changing national media coverage across print, broadcast and digital platforms

Full time consultant across the consumer team specialising in health & beauty and clients targeting families through mums and women

Brought in to create and lead research and event-led consumer campaigns for BSkyB and Orange focusing on women's titles. Consumer and specialist media launch for Sky+ in 2001

Account director FMCG brands (McVitie's, Jaffa Cakes, Penguin, Go Ahead, Paxo, Bisto, Saxa, Sharwood's, Robertsons, Bertolli, Unilever Yellow Fats) and sponsorship amplification for Nike Girls in Sport initiative with Youth Sports Trust and Nike Race for Life