Vicki Markensten Email & Phone Number

København, Hovedstaden, Danmark

Project manager in Project Management and IT. Focusing at digitalising pension processes.Examples of projects, where I have been responsible from scope to final implementation.- AI Assistent - for advisory teams- AI Note taking - for advisory teams- Online psychology - for members/customer- Online doctor - for members/customers

Digitalisation Center Of Excellence, Strategy Execution

Responsible for leading the establishment and development of innovative unit for exploring, testing and adapting new technologies supporting the customer journey needs by improving end-to-end solutions and processes.• Achieved cross organizational buy-in and funding of new project candidatesthrough successful pitch and presentations for top management.• Developed a project framework for assessing, maturing, executing & evaluatingproject candidates incl. POC, Pilots & MVP phases.• Created strategic road maps for future scale potential aligned across businessunits and COO.• Recruited and on-boarded cross organizational project members and stakeholders- ensuring clear vision, commitment, support and progress in project executionphases for POC, Pilots and MVP.• Ensured highly motivated and satisfied project members via close collaboration,ongoing support and feedback.• Drove cross organizational learning activities with high participation (100-200persons) e.g. show&tell, summit, hackathon and news letters to educate, inspireand engage people within new digital business opportunities.• Drove processes for vendor scouting, testing and evaluation in close collaborationwith procurement.• Contributed to a fun and interesting workplace by initiating and leading variousdepartment activities e.g. planning and execution of team days, educational & inspirational sessions and social events.Technical focus areas:>Robotics (RPA)>Machine Learning >Chatbot/Virtual assistant>BMP (Business Process Management) >OCR (optical character recognition)Customer value frameworks:>Pain-point mapping >Design Thinking Principles >Customer Journey mapping >The fundamental 4’s

Digitalisation & Process Automation

Responsible for running agile development projects within Robotics and BPM (workflow automation) in international project teams (Scandinavia, UK, Lithuania, India) in a cross functional consultancy setup.• Assessed and scoped project candidates within process optimization anddigitalization (vision definition, pain-point mapping, business case/benefitassessment, risk assessment, stakeholder mapping).• Defined and followed up on epics and user stories aligned with BU [business unitsponsors] and IT.• Managed back-log (Jira).• Facilitated scrum meetings.• Facilitated and documented AS-IS processes and TO-BE design & wireframes• Developing agile project methodology to facilitate and structure project assessmentand project start-up.• Supported the management team in facilitating the digital strategy process and indriving educational and social department activities.• Taught in Agile Academy (internal) and at University-level (ITU) on the digitalization landscape - opportunities and use cases. OTHER ACTIVITIES• Teacher/Guest teacher: Internal and external classes within digitalization• Speaker at summits and show&tell sessions• Representive at University Carrier Days at CBS + ITU (for Danske Bank and Microsoft)COURSES ATTENDED• Project management (Implement)• Stakeholder management• Facilitation• Problem Solving• Business Case• Change Management• Customer Journey mapping• Ideation and concept development• Process mapping• Use of Master Data (Tableau)

Danske Bank, Strategy And Marketing

Business Development/Strategy in Personal Banking: Development of Value Proposition SE• Developer of product and benefit proposition. • Driver of problem solving and solution design within Value Proposition. • Developer of strategic business recommendations to the Steer Co for approval.• Responsible of Business Case estimations.• Creator of benchmark presentation incl. insights on- customer needs, perception and behavior- competitor offerings such as price, service- and product portfolio and communication- market trends.Marketing and communication in Personal Banking Denmark- Responsible for implementation of new 1:1 CRM system, Danske Bank in Sweden• Planner and executor of marketing activities in a multichannel setup including- branches- homepage - 1:1 channels such as eBank, mobile/tablet bank, direct mails and leads.• Developer of Go-to-Market and Launch Planning• Responsible for identifying and meeting customer expectations for relevant communication across channels.• Driver of knowledge based marketing activities working with segmentation, customer data and optimization.• Creator of marketing evaluation presentations incl. effect measurement.• Responsible for integrating qualitative and quantitative KPI’s in offline and online marketing activities. • Initiator and creator of customers surveys• Planner and executor of customer events for Danske Bank, Danske Invest and Realkredit Danmark.Consultant: September 2014 - February 2016Graduate: September 2013 - September 2014

Copenhagen Area, Denmark

• Project Manager for event-based marketing activities for Windows and Office365 aimed at students and teachers at colleges and universities. The goal is to increase awareness and satisfaction with Microsoft's products.• Initiator and responsible for the conduct of a focus group with teachers, within the topic "The Use of IT in the Classroom". Result: Development of a new concept "Teach Smarter" targeted at teachers• Involved in the launch of Windows 8. Responsible for events targeted at universities including contact with decision makers and promotion.• Responsible for building relations to decision-makers and influencers in the education system - including matching expectations, quality assurance, monitoring and evaluation of events.• Project manager for an ambassador program for students in cooperation with AIESEC. Responsible for the coordination of training, development of incentive programs, training materials, marketing materials, and evaluation of the ambassadors' performance and ROI.

Royal Danish Embassy Norway

• Export assistant in the fields of pharmaceutical and offshore industries.• Responsible for customer search, partner search, market analysis and mapping projects.• Developer of marketing and presentation materials. • Responsible for successful planning and execution of two major "global public affairs" - including a networking event for politicians and key stakeholders in the pharmaceutical industries.

Copenhagen Airport

• Supervisor for a team of 10-12 colleges• Responsible for creating motivation and support within the team in order to create high customer experience for the end-user

Latvia, Riga

• Developer and presenter of recommendations for the investment managers.• Developer of market and company reports within the windmill- and nuclear industry.

Exponential Talent Program 2018

Key learnings: Concept development and innovation principles targeting UN Sustainable Development Goals through exponential technologies.

Cand.Merc.Emf, Master Of Science In Economics And Business Administration, Master Thesis 12 (A). Average Of Master Degree 10.4 (B+)

Activities and Societies: • Representative in a student/teacher group – evaluating course materials and lecturers at CBS • Tutor for new.

Bachelor Of Business Administration (B.B.A.), Business/Managerial Economics, Bachelor Thesis 10 (B)

Key subjects • Microeconomics • Macroeconomics • International Economics • Strategic Management • Advanced IT/Excel in Economic Business.

Bachelor'S Degree - Spring Semester In Riga Supplemented By Internship In Investment Banking, Business And Finance, Passed

Activities and Societies: Internship in an Investment BankKey subjects • Project management • Macro economics • Cross cultural management.

Ap In. Financial Management, Finance And Financial Management Services, Final Thesis 12 (A)

Activities and Societies: • Entrepreneurship from idea to business plan • Extensive law course Tutor for new Students at Tietgen Business.