Vicky Bulman Email & Phone Number

Leeds, United Kingdom

Developing and executing digital customer campaigns to drive engagement and retention.

Leeds, United Kingdom

Ensured strategic change programmes communicated effectively with colleagues going through substantial organisational transformation, including changes to organisational design, office moves, pensions review, regulation, products, and technology.

Leeds, United Kingdom

Developed and delivered internal communication and engagement strategies and managed core channels. Score on colleague survey rating ‘company-wide communication is good’ increased 11 percentage points in 12 months. Role included following activity. Intranet – Led the launch of new intranet using Interact software and then managed the intranet. Focused on high-quality employee insight throughout the project to understand colleague requirements for a new intranet and support and engage… Show more Developed and delivered internal communication and engagement strategies and managed core channels. Score on colleague survey rating ‘company-wide communication is good’ increased 11 percentage points in 12 months. Role included following activity. Intranet – Led the launch of new intranet using Interact software and then managed the intranet. Focused on high-quality employee insight throughout the project to understand colleague requirements for a new intranet and support and engage through transition to using new technology and beyond. Office moves – Colleague engagement lead for the move of 200 colleagues to a new London office. Including analysing colleague feedback and forming recommendations to bring about culture change. Monthly manager channel – Researched, designed, launched, and managed new manager channel. Show less

Leeds, United Kingdom

Developed and delivered communication and engagement strategies for large complex projects. Engaged colleagues spread across multiple office sites and a branch network of over 300 locations, including multiple high street brands.Regulatory changesDeveloped strategy to engage colleagues in complex changes brought about by changes in financial services regulation. Understanding complex information and developing messages and methods to enable consistent two-way dialogue on the… Show more Developed and delivered communication and engagement strategies for large complex projects. Engaged colleagues spread across multiple office sites and a branch network of over 300 locations, including multiple high street brands.Regulatory changesDeveloped strategy to engage colleagues in complex changes brought about by changes in financial services regulation. Understanding complex information and developing messages and methods to enable consistent two-way dialogue on the changes. Intranet replacementPart of core project team which launched a new intranet for 5500 YBS Group colleagues. Focused on high-quality employee insight throughout the project to understand their requirements from a new intranet and the best way to engage colleagues in the changes.HeritageBrought the 150 year heritage of the YBS Group to life throughout the birthday year. Worked with archivists to identify meaningful stories from the Group's past and used these in a variety of media to engage colleagues. Colleague engagement eventsManaged a key element of the bi-annual all-colleague engagement events. Bringing our heritage to life at events across the country, including a large museum style experience and also developed scripts for chief executives'​ stage presentations. Worked with archivists and design agency to demonstrate the continued values of the Group over its 150 year history.Tour de FranceManaged colleague engagement to support the Group's sponsorship of the 'Grand Depart'​ of 2014 Tour de France. Maximised opportunities for colleagues to participate in activities, including volunteering, give-aways, opportunities to meet high-profile cyclists, always linking back to the link to YBS Group's values and benefits of the unique sponsorship deal for the Group. Show less

Short-term contract for DePuy Synthes. Led on transforming a portfolio of marketing materials to align with new branding and to comply with stringent UK and European regulatory requirements for medical literature. Efficiently managed relationships with several international design agencies and stakeholders spread across multiple countries.

12 month voluntary role for community organisation, JCI Sheffield. Helped JCI members get the most from the international elements of JCI. This included building bonds and establishing projects between JCI Sheffield and the twin chamber, JCI Mayo, organising visits for members in Mayo and Sheffield, and promotion of international conferences and projects.

Sheffield, United Kingdom

12 month voluntary marketing role for a community organisation, JCI Sheffield. More than doubled twitter followers, increased local awareness and attendance at events through proactive campaigns integrated with e-newsletter, facebook and print channels. Increased membership as a result of increased local awareness of the organisation.

York, United Kingdom

Aviva is the largest insurer in the UK, with c17,000 employees based at 30+ locations. Progressed from Senior Communications Consultant to Communications Manager within the 'creative hub'​, developing and implementing communication strategies for audiences across the UK. Role included following responsibilities.Audience engagementEstablished employee network to test and evaluate channels and messages, aid continuous improvement and deliver high-impact campaigns. Strategy… Show more Aviva is the largest insurer in the UK, with c17,000 employees based at 30+ locations. Progressed from Senior Communications Consultant to Communications Manager within the 'creative hub'​, developing and implementing communication strategies for audiences across the UK. Role included following responsibilities.Audience engagementEstablished employee network to test and evaluate channels and messages, aid continuous improvement and deliver high-impact campaigns. Strategy roll-outPlayed key role for several consecutive years within project team developing and delivering communications to inform and engage audience of 17,000+ employees in company's organisational strategy. Project team awarded best ‘communication of organisational strategy’ at the 2011 Institute of Internal Communications awards. Editorial managementPart of editorial team which met daily to review all communications aimed at a UK-wide audience. Supported colleagues in reviewing channel selection, content style and tone, and evaluating if communication met business and audience needs. Lead editorKey print channel which provided regular updates on progress against strategy in an accessible way. Edited all copy and closely managed design element via an agency. Publication awarded gold at CIPR North awards in the internal newspaper/magazine category. Intranet expertiseLed UK communications to support implementation of new SharePoint-based global intranet. Supported team in maximising new technology for communication purposes.Change communicationsWorked with senior business leaders to deliver often challenging messages. Influenced to ensure business and audience needs remain central to communications. Event managementPlanning and management of events ranging from senior manager away-days to employee conferences with hundreds of attendees. Management of end-to-end process including speaker content, break-out sessions, venue management, attendee registration and promotion. Show less

Irwin Mitchell is the largest personal injury solicitors in the country. It has c2,500 employees spread across five main sites in the UK and Spain.1. Advertising and sponsorship, including managing sponsorship providers.2. PR, including assisting the head of media relations.3. Print and design, including editing of copy and briefing design work.4. Events, including end-to-end design and delivery of networking events.5. Internal communications, including writing and producing… Show more Irwin Mitchell is the largest personal injury solicitors in the country. It has c2,500 employees spread across five main sites in the UK and Spain.1. Advertising and sponsorship, including managing sponsorship providers.2. PR, including assisting the head of media relations.3. Print and design, including editing of copy and briefing design work.4. Events, including end-to-end design and delivery of networking events.5. Internal communications, including writing and producing fortnightly e-newsletter using online tool, Concep. Show less

Ba, Communications Studies

Degree experience: • Examination of theories of communication from the areas of psychology, linguistics, sociology, media studies.

A Levels, Communications, Geography, Psychology

9 Gcses