Vicky Wu

Vicky Wu Email and Phone Number

Fractional CMO ✭ 7-Figure Growth for Entrepreneurs ✭ 20+ Years Marketing Expertise ✭ Geek ✭ Ballroom Dancer ✭ Artist @ Vicky Wu Marketing
Vicky Wu's Location
Houston, Texas, United States, United States
Vicky Wu's Contact Details
About Vicky Wu

Your business isn't cookie cutter, and your marketing shouldn't be either.I have a passion for making the biggest positive impact possible in the world through my own work and the work of the companies that I assist.Growth, Branding & Marketing Expert | 30 Years of Marketing Experience | Let's Chat!I’m Vicky (Davis) Wu, a Fractional CMO with over 30 years of expert-level marketing experience. Unlike other marketers who simply echo what others say, I practice what I preach and have been growing businesses for 30 years. When I say you can (and should) use a marketing strategy, it’s because I’ve done it myself - for myself and for my clients - with a proven track record of driving business growth and increasing revenue.What sets me apart and showcases my expertise is my ability to adapt my strategies to suit your unique needs. I take the best practices from Fortune 500 companies (the guys with deep pockets - like Nokia, American Airlines, Southwest Airlines, Dallas Cowboys, Century 21 and more) and translate them into marketing strategies that entrepreneurs and SMBs can replicate within their budget. My goal is to help SMBs and startups streamline their marketing efforts with easy-to-replicate strategies that save time and money. I achieve this by taking the best practices from big companies with deep pockets and translating them into programs that entrepreneurs and SMBs can implement. I have a strong interest in supporting the arts, eco-friendly, minority and women-owned small businesses, and those with a purpose beyond profits.My passion for marketing began as a young artist when I unknowingly developed my branding and marketing skills by creating elaborate amusement parks on paper. Since then, I have worked with companies of all sizes and industries, creating best practices and tactics that offer outstanding ROI.Let me serve as your CMO; let me and my team assist with one-time marketing projects or serve as the in-house marketing team when you need the ease and expertise of you own in-house marketing department without the budget required for full-time marketing staff.If you're ready to make your marketing easier, connect here:vicky@vickywu.us | https://vickywu.us | 512-591-8295And if you're a nonprofit, please reach out because I select an organization to assist with marketing pro bono every quarter.

Vicky Wu's Current Company Details
Vicky Wu Marketing

Vicky Wu Marketing

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Fractional CMO ✭ 7-Figure Growth for Entrepreneurs ✭ 20+ Years Marketing Expertise ✭ Geek ✭ Ballroom Dancer ✭ Artist
Vicky Wu Work Experience Details
  • Vicky Wu Marketing
    Chief Marketing Officer
    Vicky Wu Marketing Aug 2016 - Present
    With 30 years of marketing expertise, I provide Fortune 500-level strategies to a diverse range of industries, including SaaS, EdTech, eCommerce, and more. My focus is on driving growth and customer engagement through innovative, AI-driven marketing strategies. I've successfully led marketing efforts across various sectors, tailoring approaches to meet the unique needs of each industry while maintaining a strong emphasis on digital transformation, customer acquisition, and retention.Key Achievements:· Develop and execute comprehensive marketing strategies for clients in SaaS, EdTech, and other industries, significantly boosting brand awareness and customer acquisition.· Lead marketing campaigns that drive engagement and revenue growth for clients across diverse sectors.· Strategize and implement digital marketing initiatives across channels like social media, content marketing, PPC, and CRM, optimizing ROI and customer lifetime value.
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  • Century 21 Judge Fite
    Cmo / Director Of Marketing
    Century 21 Judge Fite Sep 2011 - Nov 2016
    Dallas, Texas, Us
    Marketing thought leadership for one of the largest Century 21 franchises in the world with annual revenue over $3.5 billion (300% increase during the 2008 market crash); field marketing for 1,100+ agents in 21 remote offices throughout the DFW Metroplex. Marketing for nine separate companies under corporate umbrella (B2C & B2B) and guidance through rebranding mergers and acquisitions. Spearheaded effort to propel company to a trifecta of Top 100 Places to Work (Dallas Morning News, Texas Monthly and D Magazine). Built remote marketing team and navigated company through corporate rebranding strategy. Increased agent recruiting results and instrumental to the success of mergers and acquisitions.• Increased web traffic by 179%; increased leads by 223% with absolutely no ad purchase; improved organic SEO position from page 26 of Google to page one in less than six months for top keyword term with zero ad purchase.• Developed and brokered sponsorship as the Official Real Estate Company of the Dallas Cowboys; responsible for all sponsorship activation, media, partner marketing and contractual obligations. Executive oversight, partner marketing and communication, working closely with the Dallas Cowboys marketing, account, and executive staff. Directed and supervised external agencies.• Directed marketing strategy to deliver business impact to internal clients (over 1,100 independent sales agents) working with matrixed team representing all companies under the corporate umbrella. Developed replicable integrated marketing programs and scalable lead generation systems for all companies.• Rebuilt company intranet and 9 public websites including design and functionality, project management, copywriting, SEO, HTML, CSS, PHP and some JavaScript.
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  • North Texas Youth Connection
    Vice President Of Marketing & Development
    North Texas Youth Connection Jun 2005 - Sep 2011
    Sherman, Tx, Us
    Obtained CFRE designation. Consistently exceeded growth objectives. Expanded service area from 10 counties to 18 counties, responsible for P&L and increased revenue from $786K to $3.2 million in five years. Respond to RFPs and maintained response library. Directed all marketing and resource generation efforts for largest nonprofit in the region. Recruited, trained, and involved board, staff, mentors and volunteers. Second in charge of agency, leading and supervising matrixed staff of 70+ employees (half remote) and 200+ volunteers. • Developed new logo, marketing collaterals, and website including online donation capabilities; responsible for branding of agency and all marketing and publicity; handle all information technology, website development, social media presence• Increased agency revenue by over 200%; increased annual unrestricted from $4,000 to $75,000 in first year; increased community-based grants from $1,000 to $72,000; secured first collaborative grant for both the agency and the community; secured additional government grants totaling over $1,500,000.• Increased visibility and effectiveness of agency through implementation of volunteer Auxiliary Committee and Advisory Boards, with membership representing outlying counties.• Developed capital campaign and planned giving society.• Designed formal tours and individual donor recruitment campaign; implemented annual fund drive; increased public awareness of programs through presentations throughout community, production of local cable talk show, networking with local chambers of commerce and other organizations.• Developed formalized mentoring, volunteer and internship programs; host and supervise AmeriCorps VISTA members.
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  • Junior Achievement Of Dallas, Inc.
    Executive Director, Grayson County
    Junior Achievement Of Dallas, Inc. Oct 2003 - May 2005
    Directed regional nonprofit organization. Enhanced organizational training and kept team focused on ethics, excellence, integrity and respect. Responsible for P&L.• Increased annual revenue by 25% and increased donor retention rate from 41% annually to 79% through increased constituent service and marketing effectiveness. Obtained first title sponsor for annual "Hall of Fame" event, resulting in sponsorships 46% above goal. • Achieved volunteer retention rate of 77%, over twice the national average for Junior Achievement.• Developed thorough training/orientation program for volunteers and members of Board of Directors; surveys showed 50% increase in volunteer satisfaction with training within 6 months of implementation.• Built profitable relationships with numerous corporations, foundations and individuals• Redesigned grant proposals to effectively portray JA, resulting in organization securing a record-setting single-year grant, and increased average annual grant awards by 99.5%
  • Casa Of Grayson County Inc.
    Casework Supervisor & Marketing/Development
    Casa Of Grayson County Inc. Nov 2000 - Oct 2003
    Sherman, Tx, Us
    • Supervised 25 volunteer Guardians ad Litem handling cases of children removed from their family due to abuse or neglect.• Trained and supervised public relations coordinator. Developed website.• Developed and presented live 40-hour comprehensive training course for new volunteers and organized mandatory 12-hours of continuing education training annually.• Implemented procedures for effective case management and documentation.• Increased revenue for annual fundraiser by a 157% growth to replace 20% loss of grant funds.
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Vicky Wu Skills

Fundraising Marketing Email Marketing Social Media Marketing Public Relations Advertising Social Media Management Public Speaking Strategic Planning Nonprofits Training Marketing Strategy Event Management Direct Marketing Customer Service Social Networking Event Planning Marketing Communications Strategy Seo Budgets Account Management Copywriting Coaching Grant Writing Online Marketing Non Profits Small Business Sponsorship Graphic Design Ballroom Dance Crm Creative Direction Google Analytics Wordpress Grants Business Strategy Integrated Marketing Web Design Illustration Website Design

Vicky Wu Education Details

  • University Of Maryland Global Campus
    University Of Maryland Global Campus
    Business Administration

Frequently Asked Questions about Vicky Wu

What company does Vicky Wu work for?

Vicky Wu works for Vicky Wu Marketing

What is Vicky Wu's role at the current company?

Vicky Wu's current role is Fractional CMO ✭ 7-Figure Growth for Entrepreneurs ✭ 20+ Years Marketing Expertise ✭ Geek ✭ Ballroom Dancer ✭ Artist.

What is Vicky Wu's email address?

Vicky Wu's email address is ti****@****tte.com

What is Vicky Wu's direct phone number?

Vicky Wu's direct phone number is +190362*****

What schools did Vicky Wu attend?

Vicky Wu attended University Of Maryland Global Campus.

What are some of Vicky Wu's interests?

Vicky Wu has interest in Malcolm Gladwell (Author), Dunkin' Donuts, Dance, Healthy Eating, Redbox, Children, Cooking, Npr, Search Engine Optimization (Seo), Michael Jackson.

What skills is Vicky Wu known for?

Vicky Wu has skills like Fundraising, Marketing, Email Marketing, Social Media Marketing, Public Relations, Advertising, Social Media, Management, Public Speaking, Strategic Planning, Nonprofits, Training.

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