Lead the strategic direction and management of all human resources functions to support the BTA's goals and objectives. Role involves overseeing the development and implementation of HR policies, programs, and services, including talent acquisition, performance management, employee relations, compensation and benefits, and compliance with labour laws and regulations.Strategic HR Leadership: Provide leadership and vision in developing and executing HR strategies that align with the company’s overall business objectives.Talent Management: Oversee the recruitment, selection, and onboarding processes to attract and retain top talent. Implement effective performance management systems to ensure employee growth and development.Employee Relations: Foster a positive work environment by addressing employee concerns, managing conflict resolution, and promoting a culture of open communication and collaboration.Compensation and Benefits: Develop and manage competitive compensation and benefits programs to ensure employee satisfaction and retention.Policy Development: Create and enforce HR policies and procedures that comply with Australian labour laws and support the company’s strategic goals.Compliance and Risk Management: Ensure the organisation’s HR practices comply with legal and regulatory requirements, minimising risk and ensuring ethical standards.Training and Development: Design and implement training programs to enhance employee skills, leadership capabilities, and career development.Organisational Development: Work with senior management to drive organisational change initiatives, enhance workplace culture, and improve employee engagement.HR Analytics: Utilise HR data and analytics to inform decision-making, track key performance indicators, and drive continuous improvement in HR processes.

- Strategic Marketing Leadership: Develop and execute comprehensive marketing strategies that align with the company’s vision and goals, enhancing brand positioning and market presence.- Brand Management: Oversee brand development and ensure consistent messaging across all marketing channels, strengthening the company’s brand identity.- Digital Marketing: Lead digital marketing efforts, including SEO, SEM, social media, email marketing, and content marketing, to drive online engagement and lead generation.- Market Research and Analysis: Conduct market research and competitive analysis to identify market trends, customer preferences, and opportunities for growth.- Campaign Management: Plan and execute multi-channel marketing campaigns, measuring their effectiveness and making data-driven adjustments to optimise results.- Team Leadership: Manage and mentor the marketing team, fostering a collaborative and innovative work environment and ensuring high performance and professional development.- Budget Management: Develop and manage the marketing budget, ensuring effective allocation of resources and maximising return on investment.- Partnerships and Collaborations: Establish and maintain strategic partnerships and collaborations to enhance marketing efforts and expand the company’s reach.- Reporting and Analytics: Utilise marketing analytics and performance metrics to track the success of marketing initiatives, providing regular reports to senior management and making informed decisions.

Lead the sales and marketing functions for an established residential property development firm. Involved developing and implementing strategic initiatives to drive sales growth, enhance brand presence, and ensure the successful marketing and sales of the development and completion of residential properties.Strategic Leadership: Develop and execute the overall sales and marketing strategy aligned with the company's vision and goals.Market Analysis: Conduct comprehensive market research to identify trends, opportunities, and competitive landscape, leveraging insights to guide marketing and sales strategies.Sales Management: Lead, mentor, and manage the sales team to achieve and exceed sales targets, ensuring high performance and motivation.Marketing Campaigns: Design and implement innovative multi-channel marketing campaigns, including digital marketing, events, and traditional media, to generate leads and promote properties.Brand Development: Enhance and maintain the company’s brand image through consistent messaging, high-quality marketing materials, and strategic partnerships.Client Relations: Foster strong relationships with clients, investors, and other key stakeholders, ensuring exceptional customer service and client satisfaction.Budget Oversight: Manage the sales and marketing budget, ensuring cost-effective strategies and maximising ROI.Data-Driven Decision Making: Utilise analytics and performance metrics to assess the effectiveness of marketing campaigns and sales strategies, making data-driven adjustments as needed.Cross-Functional Collaboration: Work closely with development, finance, and legal teams to align sales and marketing efforts with overall business objectives.Innovation: Staying in-tune with industry trends, emerging technologies, and best practices, implementing innovative approaches to maintain a competitive edge.

Strategic Planning: Developing and implementing comprehensive marketing strategies to enhance brand visibility and drive sales growth.Market Research: Conducting thorough market analysis to identify trends, customer preferences, and competitive landscape, informing product development and marketing tactics.Sales Management: Leading a high-performing sales team, setting targets, monitoring performance, and providing training to ensure consistent achievement of sales goals.Campaign Development: Designing and executing multi-channel marketing campaigns, including digital marketing, print media, events, and partnerships, to promote the company's properties and attract potential buyers.Client Relationship Management: Building and maintaining strong relationships with clients, investors, and key stakeholders, ensuring high levels of customer satisfaction and repeat business.Budget Management: Overseeing the marketing budget, ensuring efficient allocation of resources and maximising return on investment.Reporting and Analytics: Utilising data analytics to measure the effectiveness of marketing campaigns, making data-driven decisions to optimise future initiatives.Brand Development: Strengthening brand identity through consistent messaging and creative marketing materials, enhancing the company’s reputation in the market.Collaborative Leadership: Working closely with cross-functional teams, including development, finance, and legal, to align marketing efforts with overall business objectives.

Overseeing the operations of both residential and commercial property management, ensuring compliance with NSW property regulations, leading a team of property managers, and ensuring the success of property management activities.Regulatory Compliance: Ensure all property management activities comply with NSW property legislation and regulations, maintaining the company’s license in good standing.Leadership and Management: Lead, mentor, and manage a team of residential and commercial property managers, fostering a high-performance culture and ensuring team targets are met.Property Management: Oversee the day-to-day management of residential and commercial properties, including tenant relations, lease administration, maintenance, and inspections.Client Relations: Build and maintain strong relationships with property owners, tenants, and key stakeholders, ensuring high levels of satisfaction and addressing any issues promptly.Financial Management: Manage budgets, financial reporting, and ensure profitability of the property management division. Oversee rent collection, expense management, and financial reconciliations.Marketing and Leasing: Develop and implement marketing strategies to attract and retain tenants for both residential and commercial properties. Oversee leasing processes, including negotiations and contract management.Risk Management: Identify and mitigate potential risks associated with property management activities, including legal, financial, and operational risks.Reporting and Analytics: Prepare regular reports on property management activities, financial performance, and compliance status. Utilise data analytics to inform decision-making and improve operational efficiency.