Victor Ariyibi-Oke is a distinguished leader with over 15 years of experience in marketing, advertising, and higher education. As the Director of the Metropolitan School of Business & Management (MSBM) in London, Victor has successfully spearheaded initiatives making MSBM one of the largest ed-tech platforms globally. Under his leadership, MSBM has enrolled over two million learners from 185 countries, providing affordable and high-quality international diplomas and executive education with a unique focus on Africa, Asia, and the Middle East.Victor’s career spans across various sectors, where he has held significant leadership roles. He has a rich history of working with both traditional and new media-integrated marketing strategies, contributing to the growth of several universities and businesses. His key expertise lies in strategic planning, marketing strategy, and public relations, which have been pivotal in his role as an intrapreneur, fostering capacity building through international student mobility and professional development programs.In addition to his role at MSBM, Victor has previously led and founded several successful enterprises, including Snaarp, PoiseMedia Communications Ltd, and Careerslip, where he demonstrated a strong ability to scale businesses and innovate in dynamic markets.Victor awaits a PhD in Business Administration and Management from Rushford Business School, holds an MBA from International American University and several other qualifications. These underscore his commitment to lifelong learning and leadership development, a dedication that has been a driving force in his career.Victor is a dynamic speaker and thought leader, well-versed in the challenges and opportunities of integrating technology in education and business management. His presentations are known for their strategic insights and practical applications, making him a sought-after speaker at international conferences.