Media Monitoring:- Monitoring news articles, blogs, and social media for mentions related to our organization.- Compiling daily, weekly, and monthly media monitoring reports.Content Creation:- Assisting in drafting periodic press releases, blog posts, and social media content.- Helping to create multimedia materials such as images and videos for PR campaigns.Media Relations:- Building and maintaining media contact databases.- Assist in pitching stories and press releases to journalists and media outlets.- Coordinate media interviews and press conferences as needed.Outreach and Partnerships:- Identifying potential partners, influencers, and stakeholders for collaboration.- Assist in outreach efforts to establish and maintain partnerships.- Track and document partnership initiatives and outcomes.Event Support:- Provide support in planning and executing PR events, product launches, and promotional activities.- Assist in coordinating logistics, invitations, and media coverage for events.Analytics and Reporting:- Help track and analyze PR and outreach metrics.- Prepare reports on the effectiveness of PR campaigns and outreach initiativesResearch and Trends:- Staying updated with industry trends, competitor activities, and emerging PR best practices.- Conduct research on target demographics and audiences.Administrative Support:- Perform administrative tasks such as scheduling meetings, maintaining PR databases, and managing email correspondence.Professional Development- Proactively seek opportunities for professional growth and learning in the field of PR and outreach

- Perused and independently developed over 20 stories covering a broad range of campus-related issues.- Created compelling pieces for online publication, resulting in an average increase of 25% in website traffic and a 10% boost in social media engagement.- Conducted over 20 interviews with students, faculty, and staff, providing a platform for marginalized voices to be heard.- Built and maintained a network of over 100 contacts to source and verify news, ensuring accuracy and credibility.- Maintained high-quality news stories in both written and digital formats, with a 95% accuracy rate and a 99% reader satisfaction rate.- Gathered opinions regarding societal issues, resulting in a 30% increase in reader engagement and a 25% increase in comments and discussions.- Responded to emergency and breaking news stories with a strong sense of urgency, providing timely updates and information to the campus community.- Covered over 10 social events, sourcing relevant news and providing comprehensive coverage of campus activities.

- Performed web research and analysis, virtual design, reputation and trustworthiness.- Analyzed queries to determine correct user with over 80% accuracy.- Evaluated and improved search engine results for one of the major search engines.- Measured the relevance and usefulness of landing pages in correlation to predefined queries by providing comparative analysis of sets of search engine.- Evaluated and rated various search engine results with an overall accuracy of 75%.- Performed rating tasks on Google search engine.