Victoria Capelli

Victoria Capelli Email and Phone Number

Creative Office Exports Director at Catena Zapata @ Catena Zapata
agrelo, mendoza, argentina
Victoria Capelli's Location
Buenos Aires, Buenos Aires Province, Argentina, Argentina
Victoria Capelli's Contact Details

Victoria Capelli work email

Victoria Capelli personal email

n/a

Victoria Capelli phone numbers

About Victoria Capelli

Global marketing, communications, and business management leader with 20+ years of experience. Proven ability to impact bottom line by crafting strategic programs that exceed KPIs. Thrive in high energy, innovative cultures. Awarded U.S. PR Champion 2018 by PRWeek. Client roster has included Nike, Waze, Domino's, Heineken, Unilever, PepsiCo, Pfizer, AstraZeneca, Time Warner Cable, DirecTV, among others.

Victoria Capelli's Current Company Details
Catena Zapata

Catena Zapata

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Creative Office Exports Director at Catena Zapata
agrelo, mendoza, argentina
Website:
catenawines.com
Employees:
51
Victoria Capelli Work Experience Details
  • Catena Zapata
    Creative Office Exports Director
    Catena Zapata May 2019 - Present
    Greater Buenos Aires, Argentina
    Storyteller and content producer at Catena Zapata, the leading family winery in Argentina with the most 100-point wines in South America, pioneers of high-altitude Malbec, dedicated to creating wines of character that will age for generations to come - www.catenawines.com.
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  • Interlat S.A.
    Marketing & Communications Strategist
    Interlat S.A. Sep 2018 - May 2019
    Greater Buenos Aires, Argentina
    Clients: Catena Wines, South Geeks, and WorkCenter.• Provided counsel on integrated marketing and communications strategy to extend regional and global brand recognition and commercialize products in key countries. • Led promotional efforts to raise USD $25 million for a 10,100 m2 premium office investment project located in Corredor Panamericana, Vicente López, Buenos Aires - www.interlat.net/workcenter.
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  • Rox United
    Managing Director
    Rox United May 2017 - Sep 2018
    Los Angeles, Ca
    Clients: Nike, Waze (Google), Blink Fitness (Equinox), Got Milk? (California Milk Processor Board), Comcast, Sundial Brands (Unilever), Domino's, and Johnny Rockets.• Oversaw P&L, maintained profit margin on target and tracked revenue projections against staffing needs with CFO/COO to ensure operational readiness.• Served as brand strategist and communications planner to deliver value-driven initiatives grounded in powerful content and experiences that nurtured relationships with consumers.• Collaborated as cross-team liaison across five agencies for new business opportunities.• Represented agency in media opportunities, speaking roles (Hispanicize), and award evaluationcouncils (PR Week).
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  • Rox United
    Senior Vice President & New York Office Head
    Rox United Feb 2016 - Apr 2017
    Los Angeles, Ca
    Clients: CVS/Pharmacy, Las Palmas Sauces, Grocery Outlet, and United Healthcare.
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  • Rox United
    Vice President & New York Office Head
    Rox United May 2013 - Jan 2016
    New York, Ny | Los Angeles, Ca
    Clients: Sony Television, Ford Motor Co., and Take Hollywood.
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  • Edelman
    Senior Account Supervisor
    Edelman Feb 2012 - May 2013
    New York, Ny
    Clients: PepsiCo, Heineken, Pfizer, Time Warner Cable, Angel Soft, College Board, and Girl Scouts of America. • Led new business projects and provided ongoing strategic counsel and innovative thinking to 20+ clients from the health, consumer, public affairs and technology industries. • Responsible for implementing new model, driving project vision and execution across 6 Latin American countries, headquartered out of New York.
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  • Edelman
    Account Supervisor
    Edelman Jan 2010 - Feb 2012
    New York, Ny
    Clients: AstraZeneca, Time Warner Cable, and Unilever (Dove, Pond’s, Caress, Degree, Suave, Ragú, Hellmann’s, Lipton, and Knorr).• Developed measurable 360° integrated marketing campaigns and corporate/regional communications initiatives, as well as product-specific programs, forging strategic partnerships that delivered revenue growth for clients. • Led the execution of audiovisual productions, from spot concept ideation and script development to overall direction. • Served as cross-office team liaison for key client business, oversaw social media community management and engagement optimization, and led budget negotiation and contract development for key accounts.
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  • Edelman
    Senior Account Executive
    Edelman Apr 2008 - Jan 2010
    New York, Ny
    Planned and executed integrated marketing initiatives across top markets such as New York, Miami, Dallas, and Los Angeles. Produced television beauty and food product integration segments, developed full content for website re-launch, and coordinated the development of advertorials, conceptualizing themes, creative assets and layout.Trained spokespeople and corporate executives in English and Spanish, executed ongoing media relations and coordinated press events. Led the creation of e-kits, brochures, posters, and other marketing collaterals.
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  • Edelman
    Account Executive
    Edelman Mar 2007 - Apr 2008
    New York, Ny
    Led national and local media relations efforts, including press launches, coordination of interviews, speaking opportunities. Executed Satellite Media Tours (SMT), Radio Media Tours (RMT) and Audio News Releases (ANR). Co-developed internship program and managed daily supervision of all interns.
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  • Edelman
    Account Executive
    Edelman Apr 2006 - Mar 2007
    Buenos Aires, Argentina
    Clients: Oracle, AMD and CA.Executed external strategic communications, forming relationships with industry-leading organizations, key media outlets and foundations to strengthen client’s brand positioning in Argentina, Paraguay, Uruguay & Bolivia. Co-created and carried out internal communications plans.
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  • Edelman
    Assistant Account Executive
    Edelman Aug 2005 - Mar 2006
    Buenos Aires, Argentina
    Developed bilingual materials, including press releases, success stories, competitive reports and marketing collaterals. Carried out media relations efforts, supported the organization of media events and delivered monthly reports on results.
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  • Monsanto Company
    Trainee In The Department Of Public And Government Affairs
    Monsanto Company Mar 2004 - May 2005
    Buenos Aires, Argentina
    • Coordinated corporate marketing events and regional press tours. • Managed company’s advertising distribution and supported the execution of annual CSR program across the country.
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Victoria Capelli Skills

Integrated Marketing Strategic Communications Media Relations Social Media Marketing Internal Communications Public Relations Event Planning Sponsorship Brand Management Press Releases Project Management Strategy Advertising Negotiation Creative Direction Marketing Communications Social Media Marketing Corporate Communications Digital Marketing Audiovisual Production Business Acumen Recruiting Creative Development Staff Development Talent Management Sponsorship Negotiation Spokesperson Training Recruitment

Victoria Capelli Education Details

Frequently Asked Questions about Victoria Capelli

What company does Victoria Capelli work for?

Victoria Capelli works for Catena Zapata

What is Victoria Capelli's role at the current company?

Victoria Capelli's current role is Creative Office Exports Director at Catena Zapata.

What is Victoria Capelli's email address?

Victoria Capelli's email address is vi****@****man.com

What is Victoria Capelli's direct phone number?

Victoria Capelli's direct phone number is +164694*****

What schools did Victoria Capelli attend?

Victoria Capelli attended Universidad Austral, Buenos Aires, St. Andrew's Scots School.

What are some of Victoria Capelli's interests?

Victoria Capelli has interest in Economic Empowerment, Environment, Science And Technology, Human Rights, Arts And Culture.

What skills is Victoria Capelli known for?

Victoria Capelli has skills like Integrated Marketing, Strategic Communications, Media Relations, Social Media, Marketing, Internal Communications, Public Relations, Event Planning, Sponsorship, Brand Management, Press Releases, Project Management.

Who are Victoria Capelli's colleagues?

Victoria Capelli's colleagues are Roxana Gomez, Santiago Cattaneo, Jane Attanasio, Anita Di Paola, Delfor Ignacio Dompé Bac, Marco Astorga, Lucía Fernanda García.

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